I’m a Shopify designer and digital marketer specializing in high-converting clothing and fashion stores. I design clean, mobile-optimized Shopify experiences that turn visitors into customers, combining strong visual branding with proven conversion and marketing strategies.
My strengths include Shopify store design and marketing or e-commerce, product page optimization, CRO, and digital marketing funnels. I focus on sales-driven designfast load times, clear navigation, and persuasive layouts that support paid ads, email marketing, and organic traffic.
What sets me apart is my experience building and optimizing real-world Shopify clothing stores, not just visuals. I understand how fashion buyers behave online and design stores that are both beautiful and profitable.
Employment & Project Experience
Senior Designer — Shopify Clothing Stores
January 2023 – March 2025
Designed and built Shopify stores for fashion and apparel brands
Optimized product pages, collections, and checkout for higher conversions
Implemented brand-focused layouts tailored to clothing buyers
UX Designer — Shopify E-commerce Projects
March 2024 – August 2024
Improved user experience for Shopify-based clothing stores
Enhanced mobile shopping flows and navigation
Supported digital marketing campaigns with conversion-ready store design
Experience Level
Language
Work Experience
Education
Qualifications
Industry Experience
I designed and managed a Shopify store for a home décor brand over an extended period, focusing on creating a visually elegant, conversion-optimized shopping experience that reflects the brand’s premium aesthetic and lifestyle appeal.
My Role
Shopify Store Designer & UX Specialist
Scope of Work
Full Shopify store setup and customization
Theme selection and advanced customization (Liquid, UX layout adjustments)
Homepage, collection, and product page design
Mobile-first optimization for seamless browsing
Navigation and site structure planning
Conversion-focused UI improvements
Ongoing updates, redesigns, and performance optimization
Design Approach
Home décor customers buy emotionally, so I focused on:
Clean, minimal layouts that highlight product imagery
Neutral color palettes and typography aligned with interior design trends
Spacious layouts to create a luxury, editorial feel
Clear product storytelling using lifestyle images and structured content
Key Features Implemented
Custom homepage sections to showcase collections and bestsellers
High-converting product pages with optimized image galleries
Smart filtering and collection organization
Trust-building elements (reviews, guarantees, brand story sections)
Optimized checkout experience
Results & Impact
Improved user engagement and time spent on site
Higher mobile conversion rates after UX improvements
Strong brand consistency across all pages
A scalable Shopify structure that supports new product launches
Why This Project Matters
Working long-term on this store allowed me to deeply understand customer behavior in the home décor niche and continuously refine the design based on performance, trends, and business goals.
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