GREAT LONDON AUTHORITY - Have A Word With Yourself

Toby Griffin
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In this bold multi-award winning campaign for the Greater London Authority, the concept of subliminal messages of safety in women’s bathrooms was flipped and served to men via a mirror in a man’s toilet, to address the sexist attitudes and inappropriate male behaviour that has led to an epidemic of misogyny and male violence against women and girls in London.

Abuse is known to have an escalating pattern. It starts with ‘harmless’ words, but rarely ends there.

The dialogues were all cleaned up and #ambience, #soundeffects and #sounddesign was added.
The original music for the rough cut edit consisted of 2 separate tracks and wasn’t cleared for usage. I re-created the #musiccomposition based on the original style for the final film.

CREATIVEPOOL ‘BRONZE’ MUSIC AND SOUND AWARD 2023