I help companies create high‑performing content that ranks on Google and AI search, bringing them greater visibility, traffic, and customers. I also streamline and automate parts of their workflow, helping teams save time, reduce manual work, and scale their results faster.

I help companies create high‑performing content that ranks on Google and AI search, bringing them greater visibility, traffic, and customers. I also streamline and automate parts of their workflow, helping teams save time, reduce manual work, and scale their results faster.

Available to hire

I help companies create high‑performing content that ranks on Google and AI search, bringing them greater visibility, traffic, and customers. I also streamline and automate parts of their workflow, helping teams save time, reduce manual work, and scale their results faster.

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Language

Swedish
Advanced
English
Fluent
Urdu
Fluent

Work Experience

Marketing Automation Specialist at Innovate Academy, Sverige
December 1, 2024 - December 1, 2024
Developed a comprehensive marketing automation strategy to maximize engagement and improve student recruitment. Leveraged various automation tools to streamline marketing processes and highly targeted paid media campaigns.
Marketing Automation Specialist at Relait Academy, Sverige
December 1, 2023 - December 1, 2023
Executed marketing strategies and managed digital campaigns to significantly improve enrollment process and student engagement.
Data Analyst at Fruitywheel, Sverige
December 1, 2022 - December 1, 2022
Worked closely with the finance department to track budgeting, monitoring compliance with regulations, and financial analysis.
Content Creator at Freelance, Pakistan
January 1, 2020 - November 10, 2025
Provided creative content solutions and optimized marketing strategies for various clients, enhancing their digital presence.
Marketing Automation Intern at Roials Automation
October 15, 2023 - December 22, 2023
Led marketing automation initiatives, built targeted email campaigns, optimized multi-channel engagement, developed customer journey maps, and supported CRM integrations; contributed to content and SEO efforts.
Key Account Manager/Trader at Excel Group of Companies
January 1, 2008 - January 1, 2009
Managed key accounts and trading activities, collaborated on budgets and sales strategies, and leveraged multilingual communication to expand market reach.
Category Analyst at Services Sales Corporation
January 1, 2009 - January 1, 2012
Supported category analysis and market research; contributed to CRM-driven campaigns and sales reporting.
Production Department
January 1, 2021 - January 1, 2022
Contributed to production operations and process improvements; collaborated with teams to optimize efficiency.
Marketing Automation Intern at Royals Automation
October 15, 2023 - December 22, 2023
Executed outbound growth initiatives, content creation, and email marketing; supported SEO and social media campaigns; contributed to campaign analytics.
Growth Marketer Intern at Hey Sid
December 1, 2025 - Present
Drove growth initiatives, managed online campaigns, tracked metrics, and optimized funnels.
Key Account Manager/Trader at Excel Group of Companies, Pakistan
January 1, 2008 - December 31, 2009
Managed key accounts and sales channels; led multilingual communications (English and Swedish); implemented client-facing marketing initiatives and sales strategies to drive growth.
Category Analyst at Services & Sales Corporation, Pakistan
January 1, 2009 - December 31, 2012
Analyzed product categories, supported sales initiatives, and contributed to market insights.
Category Analyst at Sales Services & Sales Corporation
January 1, 2009 - December 31, 2012
Performed category analysis and market research; supported sales strategy and reporting.
Marketing Automation Intern at Roilas Automation
October 15, 2023 - December 22, 2023
Supported multi-channel marketing campaigns; integrated CRM systems, designed sales funnels, and managed social media; executed targeted email campaigns to improve conversion rates; built a customer journey map and created targeted blog content.
Growth Marketer Intern at Dinovate Academy
June 1, 2024 - December 1, 2024
Participation in growth marketing initiatives; drove growth through social media, SEO-focused content, and email marketing; built outbound campaigns and contributed to multi-channel strategies.

Education

M.B.E. at University of the Punjab, Pakistan
January 1, 2004 - January 1, 2006
Bachelor's Degree at Högskolan Väst, Sweden
January 1, 2022 - January 1, 2025
Master of Business Education (MBE) at YH-Akademin, Stockholm
January 1, 2005 - January 1, 2007
Bachelor of Arts (BA) at University of the Punjab, Pakistan
January 1, 2003 - January 1, 2004
English (Level 1-30): Literature and Culture at University of the Punjab, Pakistan
January 1, 2005 - June 1, 2005
Bachelor of Arts (B.A.) at University of the Punjab, Pakistan
January 1, 2003 - December 31, 2004
Bachelor in Arts (B.A) at University of the Punjab, Pakistan
January 1, 2003 - December 31, 2004

Qualifications

HubSpot Academy Certification
January 1, 2023 - February 27, 2026
Google Analytics Certification
January 1, 2023 - February 27, 2026
Excel Course
June 1, 2024 - February 27, 2026
HubSpot Certification
January 11, 2030 - February 27, 2026
Google Analytics Certification
January 11, 2030 - February 27, 2026
Microsoft Excel & Word Proficiency
January 11, 2030 - February 27, 2026
HubSpot Academy Certification
January 11, 2030 - March 25, 2026
Google Analytics Certification
January 11, 2030 - March 25, 2026
Excel Certification / Advanced Excel
January 11, 2030 - March 25, 2026

Industry Experience

Education, Media & Entertainment, Professional Services, Software & Internet, Retail