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I'm Tainá Rodrigues, a Growth & Product Marketing Strategist with over six years of experience in both B2C and B2B SaaS environments. I bridge product marketing, growth, SEO, performance, and social media to drive customer acquisition, engagement, and retention.\n\nI collaborate across sales, marketing, product, and support to deliver user-centric solutions and measurable growth. I love storytelling through digital content and stay current on the latest digital trends and tools.…I'm Tainá Rodrigues, a Growth & Product Marketing Strategist with over six years of experience in both B2C and B2B SaaS environments. I bridge product marketing, growth, SEO, performance, and social media to drive customer acquisition, engagement, and retention.\n\nI collaborate across sales, marketing, product, and support to deliver user-centric solutions and measurable growth. I love storytelling through digital content and stay current on the latest digital trends and tools.

Tainá Rodrigues

Social Media Freelancer, Project Manager, Digital Marketer, +5

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I'm Tainá Rodrigues, a Growth & Product Marketing Strategist with over six years of experience in both B2C and B2B SaaS environments. I bridge product marketing, growth, SEO, performance, and social media to drive customer acquisition, engagement, and retention.\n\nI collaborate across sales, marketing, product, and support to deliver user-centric solutions and measurable growth. I love storytelling through digital content and stay current on the latest digital trends and tools.…I'm Tainá Rodrigues, a Growth & Product Marketing Strategist with over six years of experience in both B2C and B2B SaaS environments. I bridge product marketing, growth, SEO, performance, and social media to drive customer acquisition, engagement, and retention.\n\nI collaborate across sales, marketing, product, and support to deliver user-centric solutions and measurable growth. I love storytelling through digital content and stay current on the latest digital trends and tools.

Available to hire

I’m Tainá Rodrigues, a Growth & Product Marketing Strategist with over six years of experience in both B2C and B2B SaaS environments. I bridge product marketing, growth, SEO, performance, and social media to drive customer acquisition, engagement, and retention.\n\nI collaborate across sales, marketing, product, and support to deliver user-centric solutions and measurable growth. I love storytelling through digital content and stay current on the latest digital trends and tools.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Portuguese

Fluent

English

Advanced

Work Experience

Customer Success Account Manager at Adobe

March 1, 2020 - December 1, 2023

Managed a portfolio of high-value enterprise clients across Latin America, ensuring end-to-end customer success from onboarding to retention, renewal, and expansion. Built strategic long-term relationships, increasing loyalty by 25% through personalized strategies and optimized account management. Created and managed automated email flows via Outreach, aligning them with sales stages and engagement triggers. Collaborated with marketing, product, and operations teams to improve customer journeys and adoption.

Senior SaaS Sales & Solutions Analyst at Adobe

February 1, 2019 - March 1, 2020

Provided consultative support to sales and customer success teams to drive upsell and retention strategies. Contributed to every stage of the sales funnel, including prospecting, qualification, demonstrations, and planning. Coordinated cross-functional efforts to ensure smooth transitions from sale to customer success.

Inside Sales & Customer Support SaaS B2C at Adobe

November 1, 2018 - February 1, 2019

Provided post-sales support for SaaS B2C customers, managing subscriptions and addressing technical issues. Ensured high levels of customer satisfaction through attentive and solution-oriented service.

Sales & Onboarding SaaS B2C at Adobe

July 1, 2018 - November 1, 2018

Facilitated migration of customers to subscription models and guided users through onboarding processes. Collaborated with product teams to refine user onboarding flows and improve adoption.

Documentation Analyst at Uber / 99

January 1, 2016 - January 1, 2018

Optimized internal onboarding processes for drivers through streamlined documentation procedures. Ensured compliance with company policies and local regulations while maintaining a high-quality user experience.