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Five years of experience in weaving data-driven social media narratives that captivate audiences across industries (banking, beauty, healthcare, mom and baby, alcohol). I craft engaging content, fostering vibrant communities, and developed impactful tactical and thematic campaigns that deliver targeted results with optimal social media strategy. Eager to learn, explore, also passionate about staying ahead of social media trends.…Five years of experience in weaving data-driven social media narratives that captivate audiences across industries (banking, beauty, healthcare, mom and baby, alcohol). I craft engaging content, fostering vibrant communities, and developed impactful tactical and thematic campaigns that deliver targeted results with optimal social media strategy. Eager to learn, explore, also passionate about staying ahead of social media trends.

Tamara Karlina

Social Media Freelancer, Social Media Manager, Copywriter, +2

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Five years of experience in weaving data-driven social media narratives that captivate audiences across industries (banking, beauty, healthcare, mom and baby, alcohol). I craft engaging content, fostering vibrant communities, and developed impactful tactical and thematic campaigns that deliver targeted results with optimal social media strategy. Eager to learn, explore, also passionate about staying ahead of social media trends.…Five years of experience in weaving data-driven social media narratives that captivate audiences across industries (banking, beauty, healthcare, mom and baby, alcohol). I craft engaging content, fostering vibrant communities, and developed impactful tactical and thematic campaigns that deliver targeted results with optimal social media strategy. Eager to learn, explore, also passionate about staying ahead of social media trends.

Available to hire

Five years of experience in weaving data-driven social media narratives that captivate audiences across industries (banking, beauty, healthcare, mom and baby, alcohol). I craft engaging content, fostering vibrant communities, and developed impactful tactical and thematic campaigns that deliver targeted results with optimal social media strategy. Eager to learn, explore, also passionate about staying ahead of social media trends.

Skills

Copywriting

Experience Level

Copywriting

Expert

Language

English

Advanced

Indonesian

Fluent

Work Experience

Senior Social Media Executive at Dentsu Indonesia

August 1, 2021 - June 30, 2025

Managed KOL partnerships and brand collaborations, from influencer selection and briefing to campaign execution.

Senior Social Media Executive at Dentsu Indonesia

July 1, 2025 - Present

Strategic oversight of social media initiatives, influencer collaborations, and campaign delivery.

Strategic Planner Intern at Dentsu Indonesia

February 1, 2021 - July 1, 2021

Conducted market and consumer insight research to uncover insights and shape strategic recommendations.

Account Executive Intern at Studio Lingua

August 1, 2020 - November 1, 2020

Supported day-to-day client servicing activities, including project coordination, timeline management, and internal communication across teams. Assisted in preparing campaign briefs, presentations, and reports, ensuring client objectives were translated into actionable plans. Conducted KOL listing, outreach, negotiation, briefing, and compiled performance reports for client review.

Social Network Manager at Java Jazz Festival

May 1, 2022 - May 31, 2022

Conceptualized and curated dynamic content calendars for each platform, showcasing diverse musical talent, cultural experiences, and festival highlights. Developed lively online community fostering conversations and anticipation for JJF events.