Available to hire
Digital Marketing Specialist with hands-on experience across paid advertising, analytics, email
marketing, CRM workflows and website optimisation. Worked independently as the main digital
marketer in the company, leading campaigns, analysing performance data and executing multi channel strategies.
Strong analytical mindset with solid skills in Meta Ads, Mailchimp, competitor research, content
planning and AI-assisted marketing. Seeking a Digital Marketing Executive/Specialist role with a
focus on paid ads, analytics, CRM and digital strategy.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Chinese
Advanced
English
Advanced
Ukrainian
Fluent
Work Experience
Marketing Specialist at TRG
December 1, 2024 - January 1, 2026Led full-cycle digital marketing activities as the primary marketing specialist within the company. Managed Meta Ads: created campaigns, built audiences, optimized performance and analyzed results. Produced weekly and monthly analytics reports to guide strategic decisions. Planned and executed email marketing campaigns via Mailchimp, including segmentation and automation. Developed content strategies, built content calendars and prepared assets for digital channels. Conducted detailed competitor and market analysis to shape marketing direction. Managed CRM processes, user registrations and customer communication workflows. Updated website content via WordPress and improved content structure to support user experience. Implemented AI tools to speed up research, generate content assets and improve productivity.
Digital Marketing Assistant at MISSO LOUNGE
May 1, 2023 - April 30, 2024Content creation: Produced high-quality photos and videos of menu items and events for promotional use on social media and marketing campaigns, effectively showcasing the restaurant’s offerings and ambiance to attract a wider audience.
Marketing Specialist at TRG Marketing
December 1, 2024 - January 1, 2026Led full-cycle digital marketing activities as the primary marketing specialist within the company. Managed Meta Ads: created campaigns, built audiences, optimized performance and analyzed results. Produced weekly and monthly analytics reports to guide strategic decisions. Planned and executed email marketing campaigns via Mailchimp, including segmentation and automation. Developed content strategies, built content calendars and prepared assets for digital channels. Conducted detailed competitor and market analysis to shape marketing direction. Managed CRM processes, user registrations and customer communication workflows. Updated website content via WordPress and improved content structure to support user experience. Implemented AI tools to speed up research, generate content assets and improve productivity. Contributed to measurable growth in engagement, brand visibility and portal registrations.
Digital Marketing Assistant at Missso Lounge
May 1, 2023 - April 1, 2024Content Creation: Produced high-quality photos and videos of menu items and events for promotional use on social media and marketing campaigns, effectively showcasing the restaurant’s offerings and ambiance to attract a wider audience.
Digital Marketing Specialist
December 1, 2024 - January 1, 2026Sole marketing representative in a small business environment, covering strategy, paid social, email marketing, website optimization, and partnership growth. Led full-cycle digital marketing activities; managed Meta Ads campaigns (creation, audience building, optimization, results analysis); produced weekly and monthly analytics reports; planned and executed Mailchimp email campaigns with segmentation and automations; developed content strategy and calendars; conducted detailed competitor and market analyses; managed CRM processes, user registrations and customer communications workflows; updated WordPress site content and improved information architecture; implemented AI tools to speed research and generate assets; contributed to measurable growth in engagement, brand visibility and portal registrations.
Education
Full-Cycle Marketing Course at The Small Business Academy
January 11, 2030 - January 29, 2026BA in Chinese language literature and translation at Kyiv National Linguistic University
September 1, 2019 - June 1, 2023Full-Cycle Marketing Course at The Small Business Academy
January 11, 2030 - January 29, 2026BA in Chinese Language Literature and Translation at Kyiv National Linguistic University
September 1, 2019 - June 1, 2023Bachelor of Arts in Chinese Language, Literature and Translation; Western European Languages at Kyiv National Linguistic University
September 1, 2019 - June 1, 2023Full-cycle Marketing Course at The Small Business Academy
July 1, 2024 - December 1, 2024Professional course in Targeted Advertising at The Small Business Academy
August 1, 2025 - November 1, 2025Advanced Paid Advertising Course (Meta Ads, TikTok Ads, Google Ads) at Meta System
March 1, 2026 - June 1, 2026Qualifications
Full-Cycle Marketing Course
January 11, 2030 - January 29, 2026Full-Cycle Marketing Course
January 11, 2030 - January 29, 2026Targeted Advertising Course
January 11, 2030 - January 29, 2026Full-cycle Marketing Course
July 1, 2024 - December 1, 2024Professional course in Targeted Advertising
August 1, 2025 - November 1, 2025Advanced Paid Advertising Course (Meta Ads, TikTok Ads, Google Ads)
March 1, 2026 - June 1, 2026Industry Experience
Media & Entertainment, Retail, Travel & Hospitality, Professional Services, Software & Internet, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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