Hi, I’m Tope Olusanya, a data analyst with a proven track record of turning complex datasets into actionable insights. I specialize in data cleaning, validation, exploratory analysis, and building dashboards (Power BI and Excel) to drive data-informed decisions across operations, logistics, and finance.
I collaborate with cross-functional teams to translate business questions into data questions, define KPI frameworks, and automate data pipelines with SQL and Python. I’m reliable, detail-oriented, and committed to maintaining data integrity, with strong remote-work capabilities.
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Operational Sales Agent Performance & Funnel Conversion Dashboard
Project Description
This project is an Excel-based operational data dashboard built to track, evaluate, and benchmark sales agent productivity and revenue generation across a standard 12-month fiscal cycle. By aggregating raw communication logs and transactional metrics, the dashboard provides sales operations managers with a granular look at the end-to-end sales funnel—from cold outreach to successfully closed revenue.
The primary objective of this system is to identify performance gaps among individual agents, monitor monthly volume trends, flag systemic customer friction points (via call drop rates), and ultimately optimize team conversion velocity.
Executive Summary & High-Level KPIs
The dashboard features a prominent KPI summary card section tracking the macro sales funnel:
Total Outreach Volume (Call): 18,300 total outbound calls placed by the sales team.
Connection Success (Reached): 3,619 prospects successfully engaged, representing a 19.8% contact rate from the total calls.
Conversion Efficiency (Closed): 1,309 deals successfully closed, achieving an impressive 36.2% conversion rate from reached prospects.
Total Pipeline Financial Impact (Valued): $706,195 in gross deal value generated by the agent cohort.
Here is a professional, structured breakdown of the dashboard image, ready to be used for your portfolio, a project report, or a presentation.
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Project Title: Retail Store Sales Performance & Variance Dashboard
Project Description
This project is an interactive business intelligence dashboard designed to provide a comprehensive analysis of retail performance across multiple store chains, regions, and management jurisdictions. Built to track key retail metrics, the dashboard aggregates sales volume, identifies geographical performance clusters, measures monthly financial variances, and evaluates real estate efficiency (Sales per Sq Ft) against budget targets.
The primary objective of this dashboard is to empower regional executives and district managers with actionable insights to reverse negative sales variances, optimize store-type performance (New vs. Same Store), and pinpoint underperforming districts.
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