IT and Digital Marketing Consultant with over 20 years of experience driving growth for businesses. I specialize in developing integrated strategies that combine technology and marketing. I develop integrated digital strategies encompassing SEO, Google Ads, social media campaigns, and data analysis. This holistic approach is designed to build brand awareness, generate qualified leads, and deliver a strong return on investment.…

Teo Swee Kin

IT and Digital Marketing Consultant with over 20 years of experience driving growth for businesses. I specialize in developing integrated strategies that combine technology and marketing. I develop integrated digital strategies encompassing SEO, Google Ads, social media campaigns, and data analysis. This holistic approach is designed to build brand awareness, generate qualified leads, and deliver a strong return on investment.…

Available to hire

IT and Digital Marketing Consultant with over 20 years of experience driving growth for businesses. I specialize in developing integrated strategies that combine technology and marketing.

I develop integrated digital strategies encompassing SEO, Google Ads, social media campaigns, and data analysis. This holistic approach is designed to build brand awareness, generate qualified leads, and deliver a strong return on investment.

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Skills

Experience Level

Language

English
Fluent
Chinese
Fluent

Work Experience

Senior Corporate Director at Alyvate Pte Ltd (JV with Dossen Group)
May 1, 2025 - May 1, 2025
Lead IT planning and oversight for all company matters; develop IT SOPs across future managed hotels; contribute to branding strategy for hospitality brands; main liaison between Alyvate and Dossen Group's IT & Membership teams; plan and manage SEO, Google Ads, and social media campaigns for awareness, leads, and ROI; analyze online data (Google Analytics, Meta Business Suite, 3rd party tools); content creation and copywriting; source and implement hospitality applications (PMS, CRS) and smart devices for managed properties; establish international and China online presence.
IT & Digital Marketing Consultant at Alyvate Pte Ltd (JV with Dossen Group)
May 1, 2025 - May 1, 2025
Provide IT and digital marketing consultancy, including IT planning, branding support, website SEO, Google Ads, social media strategy, content creation, and technology sourcing for hospitality properties.
IT & Digital Marketing Specialist | Corporate Trainer at Serixx Business Solutions
December 31, 2024 - December 31, 2024
Provide business consultancy (process redesign, marketing and branding, business development); plan and execute SEO, Google Ads, social media platforms, social media ads, email marketing; website development, maintenance and SEO; e-commerce development (WooCommerce and Shopify); training development and delivery; digital marketing trainings; support via chat, email, and phone; remote and onsite support; IT and network troubleshooting; LAN setup and maintenance; delivered customized training and updated instructional materials.
Business Development Executive at Attack Minimart Chain
January 1, 2004 - January 1, 2004
Focused on expanding new business by cultivating existing clients and exploring new markets; generated new business opportunities; coordinated implementation tasks with third-party vendors; developed sales strategies and territory plans for Singapore and Bangkok.
Business Development Executive at Attack Minimart Chain
December 31, 2004 - December 31, 2004
Focus on expanding new business through cultivating existing clients and exploring new markets. Prospecting in Singapore and Bangkok. Coordinate implementation tasks with third party vendors. Develop sales strategies and territory plans.

Education

Diploma in Electronics, Computer and Communication Engineering at NANYANG POLYTECHNIC
January 1, 1996 - January 1, 1999
WSET Level 1 Certification at Singapore Management University
January 1, 2014 - January 1, 2014
WSET Level 2 Certification at Singapore Management University
January 1, 2014 - January 1, 2014
Professional Certification in E-Commerce at TÜV SÜD PSB
January 1, 2021 - January 1, 2021
WSQ Advanced Certificate in Learning and Performance 2.0 at Institution For Adult Learning (Singapore University of Social Science)
January 11, 2030 - November 18, 2025
Diploma in Electronics, Computer and Communication Engineering at Nanyang Polytechnic
January 1, 1996 - December 31, 1999
WSET Level 1 Certification at Singapore Management University
January 1, 2014 - January 1, 2014
WSET Level 2 Certification at Singapore Management University
January 1, 2014 - January 1, 2014
Professional Certification in E-Commerce at TÜV SÜD PSB
January 1, 2021 - January 1, 2021
WSQ Advanced Certificate in Learning and Performance 2.0 at Institution For Adult Learning (Singapore University of Social Science)
January 11, 2030 - November 18, 2025

Qualifications

Professional Certification in E-Commerce
January 1, 2021 - January 1, 2021
WSET Level 1 Certification
January 1, 2014 - January 1, 2014
WSET Level 2 Certification
January 1, 2014 - January 1, 2014
WSQ Advanced Certificate in Learning and Performance 2.0
January 11, 2030 - November 18, 2025
WSET Level 1 Certification
January 1, 2014 - January 1, 2014
WSET Level 2 Certification
January 1, 2014 - January 1, 2014
Professional Certification in E-Commerce
January 1, 2021 - January 1, 2021
WSQ Advanced Certificate in Learning and Performance 2.0
January 11, 2030 - November 18, 2025

Industry Experience

Computers & Electronics, Software & Internet, Media & Entertainment, Travel & Hospitality, Professional Services

Skills

Experience Level