Available to hire
Hi, I’m Nothando Dlamini. I’m a dynamic Brand Manager with a proven track record of shaping innovative marketing strategies across Nutritional, Dermatology, and consumer portfolios. I thrive on market research, cross-functional collaboration, and brand development to deliver measurable growth.
Over the last five years I’ve led initiatives at Bayer AG and Essity in South Africa and Sub-Saharan Africa, driving consumer growth and building strong stakeholder relationships. I’m committed to leveraging strategic branding and data-driven insights to create exceptional value for prospective employers.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
German
Beginner
Work Experience
Brand Manager at Bayer AG
December 1, 2023 - PresentOversee strategic marketing initiatives for the Cal-C-Vita & Cal-C-Vita portfolios across South-East and West Africa. Conduct comprehensive market research to identify growth opportunities and shape product roadmaps. Lead cross-functional collaboration with Sales, Medical, Legal, and regional teams to ensure alignment with brand objectives and execution of marketing initiatives.
Brand Manager at Essity South Africa
August 1, 2022 - December 1, 2022Executed analysis of the incontinence market by collaborating closely with RSA and Legal to establish efficient sales and marketing procedures. Developed and delivered qualitative and quantitative research targeting consumers and healthcare professionals. Provided sales forecasts for Demand and Supply teams.
Assistant Brand Manager at Nestlé SA
June 1, 2018 - July 1, 2022Dairy Business Unit: conducted thorough analysis of the dairy category and performed a situational assessment to devise a 3–5 year brand strategy. Evaluated PESTEL factors related to global portfolio, growth, and profit objectives in conjunction with the MEA team. Ensured development and execution of detailed one-year plans aligned with Nestlé global brand strategies and agency networks. Implemented product development programs and delivered monthly brand and competitor market analyses and sales forecasts for Demand and Supply teams.
Marketing Coordinator at Bambino Mio
September 1, 2015 - May 1, 2016Assisted the Brand Manager in researching new and prospective products, supporting import, launch, marketing and distribution. Identified trends and developed digital marketing campaigns across websites, email marketing and social media. Produced promotional assets and calendars; organized promotional events and campaigns.
Marketing Graduate Assistant / Brand Manager Assistant at Lil-Lets, Dove, Vulco
September 1, 2015 - May 1, 2016Assisted the Brand Manager in brand planning and market research; contributed to launches; supported trade promotions and communications; collaborated with cross-functional teams to align brand objectives with market opportunities.
Marketing Coordinator / Assistant Brand Manager at Barnino Mio, Baby Brezza, JJ Cole
September 1, 2015 - May 1, 2016Assisted Brand Manager in research for new and prospective products; worked with international partners to import, launch, market and distribute products; identified trends and insights to optimize expenditure and performance.
Marketing Graduate Assistant at Lil-Lets, Dove, Vulco
September 1, 2015 - May 1, 2016Assisted Brand Manager in market research for new and prospective products; supported digital marketing campaigns across websites, email, and social media; oversaw SEO, Google Adwords, and other marketing activities.
Brand Manager: Cal-C-Vita, Elevit & Canesten at Bayer AG
December 1, 2023 - PresentLead strategic marketing initiatives for the Nutritional and Dermatology portfolios across South-East and West Africa. Conduct market research and analysis to identify growth opportunities and inform product road-mapping. Manage stakeholder relationships and collaborate with cross-functional teams to ensure alignment with brand objectives.
Brand Manager: Supradyn & Cal-C-Vita at Bayer AG
January 1, 2023 - November 1, 2023Directed all marketing activities to achieve consumption growth and profitability targets. Developed and implemented brand strategies based on market insights and competitive analysis.
Brand Manager: Tena at Essity South Africa
August 1, 2022 - December 1, 2022Analyzed the incontinence market and developed marketing procedures in collaboration with legal management. Implemented above-the-line and below-the-line promotional activities to enhance brand visibility.
Assistant Brand Manager: Nestlé Klim, Nestlé Nespray & Nestlé Everyday at Nestlé SA
June 1, 2018 - July 1, 2022Coordinated strategic marketing activities for milk powder category to achieve sales and profit objectives. Supported the planning and implementation of marketing campaigns, including ATL and BTL activities. Conducted PESTEL analysis to inform brand strategy and market positioning and develop brand plans for the following fiscal year.
Assistant Brand Manager: Nurofen, TransAct, Disprin, Moov at Reckitt Benckiser SA
June 1, 2016 - May 1, 2018Participated in the product development process, providing insights and recommendations based on market research and consumer feedback. Supported the execution of local marketing plans for analgesics portfolio. Collaborated with global teams to adapt strategies for local markets.
Marketing Coordinator: Korbel, Bambino Mio, JJ Cole, Baby Brezza at Artemis Brands
September 1, 2015 - May 1, 2016Launched Baby Brezza into the South African Baby category market. Assisted in the development and execution of digital marketing campaigns and promotional strategies. Supported the management of the marketing budget, tracking expenditures and ensuring effective allocation of resources to maximize ROI.
Marketing Coordinator at Bambino Mio, Baby Brezza, JJ Cole
September 1, 2015 - May 31, 2016Assisted Brand Manager with new product research; collaborated with international partners to import, launch, market, and distribute products; identified trends and insights; planned and executed digital marketing campaigns including online platforms and trade promotions.
Education
Bachelor of Commerce Honours - Strategic Brand Management at Vega School
January 1, 2025 - December 31, 2025Bachelor of Commerce Honours - Strategic Brand Management at Vega School, Johannesburg
January 1, 2025 - December 31, 2025Return on Marketing Investment at Gordon Institute of Business Science, Johannesburg
January 1, 2022 - January 1, 2022Finance for Non-Financial Managers at Gordon Institute of Business Science, Johannesburg
January 1, 2017 - January 1, 2017Project Management for Non-Project Manager at Gordon Institute of Business Science, Johannesburg
January 1, 2017 - January 1, 2017Bachelor of Arts - Brand Building & Communications Management at Vega School, Durban
January 1, 2012 - January 1, 2013Merit Matric Exemption Certificate at Westville Girls' High School, Durban
January 1, 2003 - January 1, 2007Bachelor of Commerce (Honours) in Strategic Brand Management at Vega School, Bordeaux, South Africa
January 11, 2030 - January 1, 2027Bachelor of Commerce Honours - Strategic Brand Management at Vega School, Johannesburg
January 1, 2025 - January 12, 2026Return on Marketing Investment at Gordon Institute of Business Science, Johannesburg
January 1, 2022 - December 31, 2022Finance for Non-Financial Managers at Gordon Institute of Business Science, Johannesburg
January 1, 2017 - December 31, 2017Project Management for Non-Project Manager at Gordon Institute of Business Science, Johannesburg
January 1, 2017 - December 31, 2017Bachelor of Arts - Brand Building & Communications Management at Vega School, Durban
January 1, 2012 - December 31, 2013Merit Matrix Exemption Certificate at Westville Girls’ High School, Durban
January 1, 2003 - December 31, 2007Qualifications
Return on Marketing Investment
January 1, 2022 - December 31, 2025Finance for Non-Financial Managers
January 1, 2017 - December 31, 2025Project Management for Non-Project Manager
January 1, 2017 - December 31, 2025Best Brand Strategy Award
January 1, 2022 - December 31, 2025Merit Matric Exemption Certificate
January 1, 2003 - January 1, 2007Bachelor of Arts - Brand Building & Communications Management
January 1, 2012 - January 1, 2013Finance for Non-Financial Managers
January 1, 2017 - January 1, 2017Return on Marketing Investment
January 1, 2022 - January 1, 2022Project Management for Non-Project Manager
January 1, 2017 - January 1, 2017Bachelor of Commerce Honours - Strategic Brand Management
January 1, 2025 - December 31, 2025Stroke of a Genius Award – Nestlé
January 1, 2020 - January 6, 2026Excel Intermediate Course – Nestlé
January 1, 2020 - January 6, 2026LinkedIn Learning 2025 Brand Strategy for Designers
January 1, 2025 - January 12, 2026Excel Intermediate Course
January 1, 2020 - January 12, 2026Womens Leaders Programme
January 1, 2017 - December 31, 2017Power Speaking Programme
January 1, 2012 - December 31, 2012Best Brand Strategy Award (Annual Show-case)
January 1, 2022 - December 31, 2022Industry Experience
Healthcare, Consumer Goods, Manufacturing, Professional Services, Retail, Life Sciences, Media & Entertainment, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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