I am Njabulo Madihlaba, a dynamic and results-driven Digital Marketing Specialist with a proven ability to work independently and collaboratively within high-performance environments. I excel at influencing stakeholders, driving innovation, and delivering strategic marketing initiatives.\n\nGoogle-certified with a strong background in digital strategy, content development, performance marketing, and data-driven decision-making. I am known for integrity, adaptability, and an exceptional ability to manage competing priorities in fast-paced, change-driven settings.

Njabulo Madihlaba

I am Njabulo Madihlaba, a dynamic and results-driven Digital Marketing Specialist with a proven ability to work independently and collaboratively within high-performance environments. I excel at influencing stakeholders, driving innovation, and delivering strategic marketing initiatives.\n\nGoogle-certified with a strong background in digital strategy, content development, performance marketing, and data-driven decision-making. I am known for integrity, adaptability, and an exceptional ability to manage competing priorities in fast-paced, change-driven settings.

Available to hire

I am Njabulo Madihlaba, a dynamic and results-driven Digital Marketing Specialist with a proven ability to work independently and collaboratively within high-performance environments. I excel at influencing stakeholders, driving innovation, and delivering strategic marketing initiatives.\n\nGoogle-certified with a strong background in digital strategy, content development, performance marketing, and data-driven decision-making. I am known for integrity, adaptability, and an exceptional ability to manage competing priorities in fast-paced, change-driven settings.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Lead Customer Service Representative at Oneday Offers Only (LTD)
December 1, 2021 - December 1, 2021
Supported digital and traditional marketing initiatives, coordinating 10+ campaigns monthly. Developed high-performing social media content that contributed to a 60% increase in engagement over 12 months. Built and managed email campaigns, increasing open rates by 35% through segmentation and personalization. Participated in website redesign with UI/UX teams to improve usability and conversion rates.
Marketing Coordinator at Kuthle Holdings
March 1, 2022 - March 1, 2022
Managed calendar and emails for executive recruiters, ensuring timely responses and meeting scheduling. Supported international client base with coordination of job posts, team updates, and documentation. Created internal and external reports, tracked expenses, and supported invoicing documentation. Used Google Workspace, Trello, and Canva for communication and task tracking.
Customer Service Representative / Cold Caller at Premier Health Insurance
February 1, 2023 - February 1, 2023
Outbound cold calling to initiate contact with potential clients across the UK to promote a range of insurance and staffing-related products. Lead qualification, CRM management, customer inquiry handling, complaint resolution, and achieving sales targets. Coordinated with internal teams to ensure smooth onboarding and compliance with FCA guidelines.
Social Media Manager / Talent Management at Vulthari.live
June 20, 2024 - June 20, 2024
Developed and executed comprehensive social media strategies across multiple platforms, managed content calendars, coordinated with graphic designers, and oversaw production and publishing of campaigns for public figures and brands. Monitored analytics and provided monthly performance reports to guide strategic adjustments and ROI. Managed talent partnerships and liaised with influencers, clients, and press to secure media placements and opportunities.
Social Media Manager | Digital Marketer at Virtually Yours
June 20, 2025 - June 20, 2025
Independently led end-to-end digital campaigns across search, display, and social platforms, increasing lead generation by 45% within a year. Collaborated with cross-functional teams to ensure cohesive strategies, introduced automation and A/B testing, reducing campaign costs by 25%. Regularly reported performance insights to senior stakeholders and influenced decision-making across departments.
Social Media & Content Creation Specialist at Story Advantage Marketing Agency
June 1, 2025 - November 12, 2025
Developed engaging content (text, visuals, videos, infographics) for various platforms, managed and grew social media presence, supported sales through lead generation and outbound engagement, and collaborated with marketing and sales teams to align content with campaign goals. Monitored trends and applied best practices in content marketing and digital engagement.

Education

Bachelor’s Degree in Sound Engineering & Marketing at Boston Media House
January 11, 2030 - November 12, 2025

Qualifications

Digital Marketing – Coursera
January 11, 2030 - November 12, 2025
Google Ads Certification
January 11, 2030 - November 12, 2025
Google Analytics Certification
January 11, 2030 - November 12, 2025
HubSpot Content Marketing Certification
January 11, 2030 - November 12, 2025
Facebook Blueprint – Meta Certified Digital Marketing Associate
January 11, 2030 - November 12, 2025

Industry Experience

Media & Entertainment, Software & Internet, Professional Services