Available to hire
I am a Senior Art Director and Brand Designer with over 15 years of international experience working on award-winning campaigns and branding projects across Europe and Latin America. My specialty lies in brand transformation, storytelling, and visual strategy for premium and lifestyle brands. I combine both creative direction and hands-on design with a multidisciplinary approach that integrates concept, craft, and culture.
Based in Berlin, I thrive in cross-cultural teams and am passionate about contributing to studios or agencies focused on building future-forward, purpose-driven brands. I pride myself on originality, aesthetic sensibility, and the ability to create emotionally resonant brand experiences.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
Spanish; Castilian
Fluent
English
Advanced
Portuguese
Advanced
German
Intermediate
Work Experience
Senior Designer at Martin et Karczinski, Munich
May 31, 2024 - July 9, 2025Led the transformation of luxury brands with an international lifestyle profile. Developed and implemented brand strategies, created logos aligned with brand identity, executed various campaigns, events and projects. Created AI-supported visual content, managed quality control, and maintained brand consistency.
Senior Designer at Martin et Karczinski, Munich
May 1, 2024 - July 9, 2025Led the transformation of luxury brands with an international lifestyle profile. Developed and implemented brand strategies, created logos integrated into brand identities, and realized various campaigns, events, and projects. Produced AI-supported visual content while managing quality and maintaining brand consistency.
Senior Designer at Martin et Karczinski, Munich
May 1, 2024 - July 9, 2025Transformed luxury brands with an international lifestyle profile; developed and implemented brand strategies; created logos aligned with brand identity; realized various campaigns, events, and projects; created AI-supported visual content; quality management; maintained brand consistency.
Senior Designer at Martin et Karczinski, Munich
May 1, 2024 - July 9, 2025Led the transformation of luxury brands with an international lifestyle profile. Developed and implemented brand strategies, created logos that aligned with brand identity, and executed various campaigns, events, and projects. Utilized AI-supported visual content creation. Managed quality and ensured brand consistency across all outputs.
Art Director & Designer at Freelance-Designer, Munich
April 30, 2022 - July 9, 2025Provided client consulting regarding project goals and brand identity. Developed design concepts and strategies for visual communication. Created storytelling, sketches, layouts, logos and videos. Managed quality control processes.
Art Director & Designer at Freelance-Designer, Munich
April 1, 2022 - July 9, 2025Provided client consulting regarding project goals and brand identity. Developed design concepts and strategies for visual communication including storytelling, sketches, layouts, logos, and videos. Managed quality control processes.
Art Director & Designer at Freelance-Designer, Munich
April 1, 2022 - July 9, 2025Consulted clients regarding project goals and brand identity; developed design concepts and strategies for visual communication; created storytelling, sketches, layouts, logos, videos; quality management.
Art Director & Designer at Freelance-Designer, Munich
April 1, 2022 - July 9, 2025Provided client consulting regarding project goals and brand identity, developed design concepts and strategies for visual communication. Created storytelling elements including sketches, layouts, logos, and videos. Managed quality assurance throughout projects.
Creative Director at Mutato, São Paulo (Brasil)
March 31, 2021 - July 9, 2025Managed a creative team for Brazil's largest beer brand, SKOL. Developed creative concepts and strategies, monitored the creative process, assured quality, and performed trend analysis for innovative campaigns.
Creative Director at Mutato, São Paulo (Brasil)
March 31, 2021 - July 9, 2025Managed a creative team for the brand "SKOL", Brazil's largest beer brand. Developed creative concepts and strategies, monitored processes, ensured quality, and conducted trend analysis for innovative campaigns.
Creative Director at Mutato, São Paulo (Brasil)
March 1, 2021 - July 9, 2025Managed a creative team for the brand “SKOL”, Brazil's largest beer brand; developed creative concepts and strategies; monitored processes and quality assurance; conducted trend analysis for innovative campaigns.
Creative Director at Mutato, São Paulo (Brasil)
March 1, 2021 - July 9, 2025Managed a creative team for Brazil's largest beer brand, SKOL. Developed creative concepts and strategies, monitored processes and quality, and analyzed trends to drive innovative campaigns.
Senior Art Director at FCB Brasil, São Paulo (Brasil)
January 31, 2020 - July 9, 2025Senior Art Director at FCB Brasil, São Paulo (Brasil)
January 1, 2020 - July 9, 2025Held senior art direction responsibilities including overseeing creative projects and guiding visual storytelling.
Senior Art Director at FCB Brasil, São Paulo (Brasil)
January 1, 2020 - July 9, 2025Led senior art direction activities (details not fully specified in the resume).
Senior Art Director at FCB Brasil, São Paulo (Brasil)
January 1, 2020 - July 9, 2025Senior-level leadership in art direction for various campaigns, supporting brand and creative strategy development.
Senior Art Director at Sancho BBDO, Bogota (Colombia)
May 31, 2018 - July 9, 2025Senior Art Director at Sancho BBDO, Bogota (Colombia)
May 1, 2018 - July 9, 2025Directed senior art-related projects focusing on creative visual campaigns and brand image.
Senior Art Director at Sancho BBDO, Bogota (Colombia)
May 1, 2018 - July 9, 2025Led senior art direction activities (specific responsibilities not detailed).
Senior Art Director at Sancho BBDO, Bogota (Colombia)
May 1, 2018 - July 9, 2025Led creative art direction efforts for campaigns ensuring brand consistency and innovation.
Art Director at Leo Burnett, Bogota (Colombia)
March 31, 2013 - July 9, 2025Directed art projects contributing to creative marketing and advertising campaigns.
Art Director at Leo Burnett, Bogota (Colombia)
March 31, 2013 - July 9, 2025Art Director at Leo Burnett, Bogota (Colombia)
March 1, 2013 - July 9, 2025Art direction responsibilities in various campaigns and projects (details not specified).
Art Director at Leo Burnett, Bogota (Colombia)
March 1, 2013 - July 9, 2025Directed art and creative design for various projects, collaborating with teams to develop compelling advertising materials.
Art Director at Zarov, São Paulo (Brasil)
August 31, 2011 - July 9, 2025Responsible for art direction in various design projects.
Art Director at Zarov, São Paulo (Brasil)
August 31, 2011 - July 9, 2025Art Director at Zarov, São Paulo (Brasil)
August 1, 2011 - July 9, 2025Handled art direction duties (no detailed description available).
Art Director at Zarov, São Paulo (Brasil)
August 1, 2011 - July 9, 2025Handled art direction responsibilities featuring design and project execution.
Education
Diploma Professional at Universidad de Bogotá Jorge Tadeo Lozao
January 1, 2007 - December 31, 2007Diploma Professional at Universidad de Bogotá Jorge Tadeo Lozao
January 1, 2007 - December 31, 2007Diploma Professional at Universidad de Bogotá Jorge Tadeo Lozao
January 1, 2007 - December 31, 2007Diploma Professional at Universidad de Bogotá Jorge Tadeo Lozao
January 1, 2007 - December 31, 2007Qualifications
Industry Experience
Consumer Goods, Media & Entertainment, Professional Services, Retail, Other
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