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I was born and grew up in Schaffhausen / Feuerthalen ZH, where I spent my school years and discovered my passion for football and snowboarding. I pursued a professional snowboarding career until the age of 25, which led me to take part in the 2014 Olympic Games in Sochi and win the European Championship title in 2010. After sports, I successfully switched to the field of digital marketing and media consulting, where I continuously developed my strategic and analytical skills. I am responsible for the implementation of integrated media strategies across paid, earned and owned media, as well as management and control of media plans (TV, radio, print, digital IO, digital programmatic, social and search SEA/SEO). I actively implement campaigns together with media agencies and analyze digital and classic campaigns for learnings, KPIs, revenue and ROI, planning and implementing optimizations, taking into account relevant direct and indirect factors such as the customer journey in the digital area.…I was born and grew up in Schaffhausen / Feuerthalen ZH, where I spent my school years and discovered my passion for football and snowboarding. I pursued a professional snowboarding career until the age of 25, which led me to take part in the 2014 Olympic Games in Sochi and win the European Championship title in 2010. After sports, I successfully switched to the field of digital marketing and media consulting, where I continuously developed my strategic and analytical skills. I am responsible for the implementation of integrated media strategies across paid, earned and owned media, as well as management and control of media plans (TV, radio, print, digital IO, digital programmatic, social and search SEA/SEO). I actively implement campaigns together with media agencies and analyze digital and classic campaigns for learnings, KPIs, revenue and ROI, planning and implementing optimizations, taking into account relevant direct and indirect factors such as the customer journey in the digital area.

Marvin James

Marketing Consultant, Digital Marketer, Marketing Strategist, +1

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I was born and grew up in Schaffhausen / Feuerthalen ZH, where I spent my school years and discovered my passion for football and snowboarding. I pursued a professional snowboarding career until the age of 25, which led me to take part in the 2014 Olympic Games in Sochi and win the European Championship title in 2010. After sports, I successfully switched to the field of digital marketing and media consulting, where I continuously developed my strategic and analytical skills. I am responsible for the implementation of integrated media strategies across paid, earned and owned media, as well as management and control of media plans (TV, radio, print, digital IO, digital programmatic, social and search SEA/SEO). I actively implement campaigns together with media agencies and analyze digital and classic campaigns for learnings, KPIs, revenue and ROI, planning and implementing optimizations, taking into account relevant direct and indirect factors such as the customer journey in the digital area.…I was born and grew up in Schaffhausen / Feuerthalen ZH, where I spent my school years and discovered my passion for football and snowboarding. I pursued a professional snowboarding career until the age of 25, which led me to take part in the 2014 Olympic Games in Sochi and win the European Championship title in 2010. After sports, I successfully switched to the field of digital marketing and media consulting, where I continuously developed my strategic and analytical skills. I am responsible for the implementation of integrated media strategies across paid, earned and owned media, as well as management and control of media plans (TV, radio, print, digital IO, digital programmatic, social and search SEA/SEO). I actively implement campaigns together with media agencies and analyze digital and classic campaigns for learnings, KPIs, revenue and ROI, planning and implementing optimizations, taking into account relevant direct and indirect factors such as the customer journey in the digital area.

Available to hire

I was born and grew up in Schaffhausen / Feuerthalen ZH, where I spent my school years and discovered my passion for football and snowboarding. I pursued a professional snowboarding career until the age of 25, which led me to take part in the 2014 Olympic Games in Sochi and win the European Championship title in 2010. After sports, I successfully switched to the field of digital marketing and media consulting, where I continuously developed my strategic and analytical skills.

I am responsible for the implementation of integrated media strategies across paid, earned and owned media, as well as management and control of media plans (TV, radio, print, digital IO, digital programmatic, social and search SEA/SEO). I actively implement campaigns together with media agencies and analyze digital and classic campaigns for learnings, KPIs, revenue and ROI, planning and implementing optimizations, taking into account relevant direct and indirect factors such as the customer journey in the digital area.

Skills

Microsoft Office

Google Ads

SEO

Experience Level

Microsoft Office

Expert

Google Ads

Expert

SEO

Expert

Language

German

Fluent

English

Advanced

French

Intermediate

Work Experience

Marketing Integrated Media Leader at IKEA Switzerland, Spreitenbach

July 1, 2023 - August 6, 2025

Responsible for cross-media planning and strategy for clients including Mondelez (Toblerone, Stimorol, V6, Philadelphia), MSC Cruises, Weight Watchers and Triumph & Sloggi. Management of ideas for special realizations and special forms of advertising such as 'Media First' and bold realizations. Accountable for annual strategies development. Active implementation and management of media plans covering TV, radio, print, digital IO, digital programmatic, social, and search SEA/SEO. Budget responsibilities for individual media channels with campaign management alongside media agencies. Analysis of digital and classic campaigns for KPIs, revenue, ROI, and optimizations considering customer journeys and market trends.

Client Service Manager at IPG Mediabrands, Zürich

May 1, 2022 - August 6, 2025

Holistic support of clients including LGT Bank Switzerland/Germany/Austria and Dubai, Stihl and Schweizer Hagelversicherung. Development and realization of comprehensive campaign concepts in cooperation with internal digital marketing experts. Extensive experience in customer consulting, media planning, and media buying. Client lead roles on clients such as Mattel, TGV Lyria, Amazone, Zurich Insurance, Schneider Electric, Roche Diagnostics. Additional in-depth consulting in strategic planning or implementation on data sovereignty, GDPR, pixel integration and customer journey. Presentation of latest trends customized to clients.

Senior Account Manager at Wavemaker (GroupM), Zürich

April 30, 2021 - August 6, 2025

Account management and consultation including strategic media planning and campaign implementation. Responsible for campaign budgets, media strategies, and execution across diverse media channels. Collaboration with clients and media agencies for effective advertising solutions.

Media Consultant at Adisfaction - Annex AG, Zürich

August 1, 2023 - August 6, 2025

Developed and managed media strategies tailored to client needs, focusing on integrated media solutions. Execution of multi-channel campaign plans, budgeting, and optimization based on analysis of media performance and market trends.

Full-Time Athlete at Swiss-Ski

July 1, 2010 - August 6, 2025

Professional snowboarder competing at the national and international level, including participation in the 2014 Olympic Games in Sochi and winning the European Championship title in 2010. Developed discipline, strategic thinking, and teamwork skills.

Media Consultant at Adisfaction-Annex AG, Zürich

August 31, 2024 - August 31, 2014

Responsible for cross-media planning and strategy for clients such as Mondeléz (Toblerone, Stimorol, V6 & Philadelphia), MSC Cruises, Weight Watchers, Triumph & Sloggi. Managing ideas for special realizations and bold advertising forms under the 'Media First' approach.

Client Service Manager at IPG Mediabrands, Zürich

August 31, 2023 - August 6, 2025

Provided holistic support to clients including LGT Bank Switzerland/Germany/Austria/Dubai, Stihl and Schweizer Hagelversicherung. Developed and realized comprehensive campaign concepts in cooperation with internal digital marketing experts. Responsible for extensive customer consulting, media planning, and media buying.

Senior Account Manager at Wavemaker (Group M), Zürich

May 31, 2022 - August 6, 2025

Led client projects for Mattel, TGV Lyria, Amazone, Zurich Insurance, Schneider Electric, and Roche Diagnostics. Developed clients' annual strategies and provided in-depth consulting on strategic planning and implementation concerning data sovereignty, GDPR, pixel integration, and customer journey optimization. Presented ideas and implementations of latest trends customized to clients.

Marketing Integrated Media Leader at IKEA Switzerland, Spreitenbach

July 31, 2023 - August 6, 2025

Responsible for implementing integrated media strategies across paid, earned, and owned media channels including TV, radio, print, digital IO, digital programmatic, social and search SEA/SEO. Managed and controlled media plans and budgets for individual media channels. Collaborated actively with media agencies for campaign execution. Analyzed digital and classic campaigns for learnings, KPIs, revenue, and ROI and planned as well as implemented optimizations considering all relevant factors.

Full-Time Athlete (Snowboarder) at Werbe Weischer, Zürich

July 31, 2010 - August 6, 2025

Professional snowboarder competing internationally including participation at the 2014 Olympic Games in Sochi and winning the European Championship title in 2010.