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Hi, I’m Santino 'Tino' Sladavic, a creative production and experiential leader driving brand experiences across sports, lifestyle, retail, and culture. I build scalable, cross-functional activation programs that connect community, storytelling, and brand engagement while leading multidisciplinary teams to deliver high-impact experiences on a global stage. With 20+ years of experience, I’ve led large-scale activations, integrated campaigns, and production systems for world-class brands. I thrive at the intersection of creativity and operations, developing flexible production models and vendor ecosystems that enable repeatable, immersive consumer experiences.…Hi, I’m Santino 'Tino' Sladavic, a creative production and experiential leader driving brand experiences across sports, lifestyle, retail, and culture. I build scalable, cross-functional activation programs that connect community, storytelling, and brand engagement while leading multidisciplinary teams to deliver high-impact experiences on a global stage. With 20+ years of experience, I’ve led large-scale activations, integrated campaigns, and production systems for world-class brands. I thrive at the intersection of creativity and operations, developing flexible production models and vendor ecosystems that enable repeatable, immersive consumer experiences.

Santino Sladavic

Executive Producer, Film Producer, Content Producer, +7

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Hi, I’m Santino 'Tino' Sladavic, a creative production and experiential leader driving brand experiences across sports, lifestyle, retail, and culture. I build scalable, cross-functional activation programs that connect community, storytelling, and brand engagement while leading multidisciplinary teams to deliver high-impact experiences on a global stage. With 20+ years of experience, I’ve led large-scale activations, integrated campaigns, and production systems for world-class brands. I thrive at the intersection of creativity and operations, developing flexible production models and vendor ecosystems that enable repeatable, immersive consumer experiences.…Hi, I’m Santino 'Tino' Sladavic, a creative production and experiential leader driving brand experiences across sports, lifestyle, retail, and culture. I build scalable, cross-functional activation programs that connect community, storytelling, and brand engagement while leading multidisciplinary teams to deliver high-impact experiences on a global stage. With 20+ years of experience, I’ve led large-scale activations, integrated campaigns, and production systems for world-class brands. I thrive at the intersection of creativity and operations, developing flexible production models and vendor ecosystems that enable repeatable, immersive consumer experiences.

Available to hire

Hi, I’m Santino ‘Tino’ Sladavic, a creative production and experiential leader driving brand experiences across sports, lifestyle, retail, and culture. I build scalable, cross-functional activation programs that connect community, storytelling, and brand engagement while leading multidisciplinary teams to deliver high-impact experiences on a global stage.

With 20+ years of experience, I’ve led large-scale activations, integrated campaigns, and production systems for world-class brands. I thrive at the intersection of creativity and operations, developing flexible production models and vendor ecosystems that enable repeatable, immersive consumer experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Spanish; Castilian

Fluent

Work Experience

Executive Producer at Brand Yew Friends (Venture Build)

January 1, 2022 - Present

Built a global creative ecosystem supporting live action, design, and experiential campaigns; developed flexible production models for multi-format brand storytelling and activations; led creative and production teams across integrated initiatives.

Founder & Executive Producer at Brand Yew Friends

January 1, 2022 - Present

Built a creative production ecosystem supporting integrated brand campaigns. Led execution of multi-channel campaigns across live action, design, and digital. Structured teams and workflows to balance creative ambition with budget efficiency. Helped brands and agencies produce content that performs across platforms.

Executive Producer (Launch Team) at Sugarhi (Venture Build)

January 1, 2020 - Present

Co-launched a boutique tabletop production company focused on lifestyle, food, and product storytelling; built lean production workflows supporting agile, visually driven content creation; collaborated with brands and production teams across digital campaigns.

Executive Producer at Sugarhi

January 1, 2020 - Present

Helped launch a production company optimized for high-volume, cost-efficient content creation during COVID. Developed workflows and bidding frameworks to support faster turnaround and improved production ROI. Contributed to early-stage infrastructure enabling scalable content production for brand storytelling and product marketing.

Founder & Executive Producer at BRAND YEW

January 1, 2017 - Present

Lead experiential production and integrated brand activations across sports, lifestyle, retail, and culture-driven campaigns; manage budgets, timelines, staffing, and logistics for complex activations; embedded within agency teams to align creative, experiential, and production execution.

Founder & Strategist at Brand Yew

January 1, 2017 - Present

Founded a strategic consultancy helping brands turn creative investment into measurable growth. Developed and led brand-led growth strategies for emerging and established brands across digital, social, and integrated campaigns. Partnered directly with marketing teams to convert brand attention into measurable demand and revenue. Built scalable production systems improving efficiency, speed to market, and CAC performance. Advised on budget allocation, vendor selection, and campaign structure to maximize ROI. Led campaigns for Nike, Porsche, Samsung, and Denny’s; Created a global network of production and creative partners enabling flexible, cost-efficient execution.

Senior Executive Producer at LOS YORK

January 1, 2015 - January 1, 2019

Scaled company revenue from $5M to $15M through improved operations, client growth, and integrated campaign execution. Partnered with brands and agencies to align creative output with business and revenue objectives. Built systems improving pipeline visibility and conversion of opportunities into revenue. Translated large-scale creative and production investments into measurable business outcomes including revenue growth, audience expansion, and improved marketing efficiency.

Managing Director | Executive Producer (U.S.) at NOT TO SCALE

January 1, 2013 - December 31, 2015

Led U.S. operations for global design and production studio; oversaw integrated campaigns spanning digital, experiential, and retail-focused work; managed teams, workflows, and production partnerships across markets.

Managing Director / Executive Producer at NOT TO SCALE

January 1, 2013 - January 1, 2015

Led U.S. operations for a global animation and design studio. Built workflows for multi-market campaign delivery across TV, digital, and social. Oversaw production, sales, and creative operations across distributed teams. Managed financial forecasting, reporting, and project-level performance.

Executive Producer at LOGAN

January 1, 2010 - January 1, 2012

Launched and scaled East Coast operations for a global production studio. Led integrated campaigns across live action, VFX, and digital content. Managed end-to-end production, including staffing, budgeting, and execution.

Executive Producer at LOGAN / SHILO / BLIND

January 1, 2005 - December 31, 2013

Led production across large-scale brand campaigns, experiential activations, and integrated content initiatives; managed global production teams, creative vendors, and multi-market execution.

Executive Producer at SHILO / BLIND

January 1, 2005 - January 1, 2010

Led large-scale production across broadcast, digital, and design. Built and managed teams of producers, creatives, and artists. Oversaw global productions and complex, multi-phase campaigns.