Hi there! I’m Toka Alaaeldin Mussad Elshsershby, a product designer focused on delivering user-centric web and mobile experiences. With 4 years of end-to-end design experience, I excel at building scalable design systems, leading user research, and translating insights into data-informed UX improvements. I have a proven track record of increasing user engagement and conversion rates while ensuring WCAG-compliant accessibility. I enjoy collaborating with cross-functional teams to turn business goals and user needs into delightful, high-performing products.

Toka Alaaeldin Mussad Elshsershby

Hi there! I’m Toka Alaaeldin Mussad Elshsershby, a product designer focused on delivering user-centric web and mobile experiences. With 4 years of end-to-end design experience, I excel at building scalable design systems, leading user research, and translating insights into data-informed UX improvements. I have a proven track record of increasing user engagement and conversion rates while ensuring WCAG-compliant accessibility. I enjoy collaborating with cross-functional teams to turn business goals and user needs into delightful, high-performing products.

Available to hire

Hi there! I’m Toka Alaaeldin Mussad Elshsershby, a product designer focused on delivering user-centric web and mobile experiences. With 4 years of end-to-end design experience, I excel at building scalable design systems, leading user research, and translating insights into data-informed UX improvements.

I have a proven track record of increasing user engagement and conversion rates while ensuring WCAG-compliant accessibility. I enjoy collaborating with cross-functional teams to turn business goals and user needs into delightful, high-performing products.

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Language

English
Advanced

Work Experience

Product Designer at Blockchain Intelligence Group
November 1, 2022 - Present
Developed design concepts and drawings to identify optimal product solutions, enhancing customer satisfaction through data-driven designs using MS Clarity by 65%. Spearheaded the complete design process for Token Eyes, independently driving research, prototyping, and implementation to deliver a unified, user-centered interface. Leveraged deep analytical insight and user empathy to recommend design optimizations—bridging stakeholder goals with real-world user needs through data-backed proposals. Drove end-to-end implementation of design concepts into responsive, accessible, and performant interfaces grounded in user research insights and technical best practices. Confidently addressed complex UX problems by combining foundational design knowledge with hands-on usability testing, resulting in highly responsive and user-friendly interfaces.
Product Designer at Blockchain Intelligence Group
November 1, 2022 - Present
Develop design concepts and drawings to identify optimal product solutions, enhancing customer satisfaction through data-driven designs using MS Clarity by 65%. Spearheaded the complete design process for Token Eyes, independently driving research, prototyping, and implementation to deliver a unified, user-centered interface. Leveraged deep analytical insight and user empathy to recommend design optimizations—bridging stakeholder goals with real-world user needs through data-backed proposals. Drove end-to-end implementation of design concepts into responsive, accessible, and performant interfaces—grounded in user research insights and technical best practices. Confidently addressed complex UX problems by combining foundational design knowledge with hands-on usability testing, resulting in highly responsive and user-friendly interfaces.
Product Designer at Blockchain Intelligence Group
November 1, 2022 - Present
Lead design concepts and drawings to identify optimal product solutions enhancing customer satisfaction by 65% through data-driven designs using Microsoft Clarity. Spearheaded the complete design process for Token Eyes, driving research, prototyping, and implementation to deliver a unified, user-centered interface. Leveraged deep analytical insight and user empathy to recommend design optimizations, bridging stakeholder goals with real-world user needs through data-backed proposals. Implemented responsive, accessible, and performant interfaces grounded in user research and technical best practices. Addressed complex UX problems by combining foundational design knowledge with hands-on usability testing resulting in highly responsive and user-friendly interfaces.
Product Designer at Blockchain Intelligence Group
November 1, 2022 - Present
Developed design concepts and drawings to identify optimal product solutions, enhancing customer satisfaction through data-driven designs using MS Clarity by 65%. Spearheaded the complete design process for Token Eyes, independently driving research, prototyping, and implementation to deliver a unified, user-centered interface. Leveraged deep analytical insight and user empathy to recommend design optimizations. Drove end-to-end implementation of design concepts into responsive, accessible, and performant interfaces grounded in user research and best practices. Addressed complex UX problems through usability testing, resulting in highly responsive and user-friendly interfaces.
UI/UX Engineer at Blockchain Intelligence Group
November 1, 2022 - November 18, 2025
Developed design concepts and drawings to identify optimal product solutions, enhancing customer satisfaction through data-driven designs using MS Clarity by 65%. Spearheaded the complete design process for Token Eyes, independently driving research, prototyping, and implementation to deliver a unified, user-centered interface. Leveraged deep analytical insight and user empathy to recommend design optimizations—bridging stakeholder goals with real-world user needs through data-backed proposals. Drove end-to-end implementation of design concepts into responsive, accessible, and performant interfaces—grounded in user research insights and technical best practices. Confidently addressed complex UX problems by combining foundational design knowledge with hands-on usability testing, resulting in highly responsive and user-friendly interfaces.
UI/UX Engineer at Blockchain Intelligence Group
November 1, 2022 - November 25, 2025
Developed design concepts and drafts to identify optimal product solutions, enhancing customer satisfaction through data-driven designs using MS Clarity by 65%. Spearheaded the complete design process for Token Eyes, independently driving research, prototyping, and implementation to deliver a unified, user-centered interface. Leveraged deep analytical insight and user empathy to recommend design optimizations bridging stakeholder goals with real-world user needs through data-backed proposals. Drove end-to-end implementation of design concepts into responsive, accessible, and performant interfaces—grounded in user research insights and technical best practices. Addressed complex UX problems by combining foundational design knowledge with hands-on usability testing, resulting in highly responsive and user-friendly interfaces.
Product Designer / UI/UX Designer at Assertant
October 1, 2025 - Present
Led the redesign of Assertant's website, aligning brand, usability, and conversion goals into a clear, modern experience; played a key role in the ASTR C platform, developing and refining UX flows to support complex data interactions with clarity and confidence; actively contributed to the KQ mobile application, improving usability, consistency, and overall user experience across devices; developed and iterated design solutions using data insights (MS Clarity), driving a 65% improvement in customer satisfaction; delivered end-to-end design execution—from research and wireframes to high-fidelity UI and implementation—ensuring accessibility, performance, and scalability; collaborated closely with stakeholders, product, and engineering to translate business goals and user needs into effective, testable design outcomes.
Product Designer / UI/UX Designer at Blockchain Intelligence Group
November 1, 2022 - October 1, 2025
Developed data-driven design concepts and user flows to identify optimal product solutions, resulting in a 65% increase in customer satisfaction using MS Clarity insights; spearheaded the complete end-to-end design process for Token Eyes, independently owning research, prototyping, and implementation to deliver a unified, user-centered interface; leveraged deep analytical insights and strong user empathy to recommend data-backed design optimizations, effectively bridging stakeholder goals with real user needs; drove end-to-end implementation of design concepts into responsive, accessible, and high-performance interfaces, grounded in user research and technical best practices; solved complex UX challenges through hands-on usability testing and iterative design, resulting in intuitive, highly responsive, and user-friendly experiences.

Education

Bachelor’s degree at Mansoura University
January 1, 2018 - December 31, 2022
Bachelor's degree at Mansoura University
January 1, 2018 - December 31, 2022
Bachelor's degree at Mansoura University, Computer Science Bioinformatics Department
January 1, 2018 - January 1, 2022
Bachelor’s degree at Mansoura University
January 1, 2018 - January 1, 2022
Bachelor's degree in Computer Science at Mansoura University
September 1, 2018 - July 1, 2022
Bachelor's degree in Computer Science at Mansoura University
September 1, 2018 - July 1, 2022
Bachelor's degree in Computer Science at Mansoura University
September 1, 2018 - July 1, 2022
Bachelor's degree in Computer Science at Mansoura University
September 1, 2018 - July 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Financial Services, Professional Services, Media & Entertainment