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Hi, I’m Tram Pham, a freelance digital marketing consultant specializing in paid social, eCommerce, and campaign execution. I help fashion, lifestyle, and eCommerce brands grow through hands-on management of campaigns, Shopify operations, and product listings, paired with clear, data-driven performance reporting. I’ve driven 5.6x GMV growth, +22% CTR, and -26% blended CPA through clean campaign setup and optimization. I work well independently, meet deadlines, and communicate results clearly to clients. I’m open to remote freelance projects and thrive on turning insights into actionable growth plans and efficient store operations.…Hi, I’m Tram Pham, a freelance digital marketing consultant specializing in paid social, eCommerce, and campaign execution. I help fashion, lifestyle, and eCommerce brands grow through hands-on management of campaigns, Shopify operations, and product listings, paired with clear, data-driven performance reporting. I’ve driven 5.6x GMV growth, +22% CTR, and -26% blended CPA through clean campaign setup and optimization. I work well independently, meet deadlines, and communicate results clearly to clients. I’m open to remote freelance projects and thrive on turning insights into actionable growth plans and efficient store operations.

Tram Pham

Content Creator, Social Media Manager, Content Strategist, +6

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Hi, I’m Tram Pham, a freelance digital marketing consultant specializing in paid social, eCommerce, and campaign execution. I help fashion, lifestyle, and eCommerce brands grow through hands-on management of campaigns, Shopify operations, and product listings, paired with clear, data-driven performance reporting. I’ve driven 5.6x GMV growth, +22% CTR, and -26% blended CPA through clean campaign setup and optimization. I work well independently, meet deadlines, and communicate results clearly to clients. I’m open to remote freelance projects and thrive on turning insights into actionable growth plans and efficient store operations.…Hi, I’m Tram Pham, a freelance digital marketing consultant specializing in paid social, eCommerce, and campaign execution. I help fashion, lifestyle, and eCommerce brands grow through hands-on management of campaigns, Shopify operations, and product listings, paired with clear, data-driven performance reporting. I’ve driven 5.6x GMV growth, +22% CTR, and -26% blended CPA through clean campaign setup and optimization. I work well independently, meet deadlines, and communicate results clearly to clients. I’m open to remote freelance projects and thrive on turning insights into actionable growth plans and efficient store operations.

Available to hire

Hi, I’m Tram Pham, a freelance digital marketing consultant specializing in paid social, eCommerce, and campaign execution. I help fashion, lifestyle, and eCommerce brands grow through hands-on management of campaigns, Shopify operations, and product listings, paired with clear, data-driven performance reporting. I’ve driven 5.6x GMV growth, +22% CTR, and -26% blended CPA through clean campaign setup and optimization.

I work well independently, meet deadlines, and communicate results clearly to clients. I’m open to remote freelance projects and thrive on turning insights into actionable growth plans and efficient store operations.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Vietnamese

Fluent

Work Experience

Digital Marketing Intern at Macie Club

September 1, 2024 - September 1, 2024

Developed and scheduled content across Instagram, TikTok and CMS, increasing organic reach by 22%. Supported SEO efforts, optimizing product descriptions and metadata that raised search visibility by 15%. Collected engagement data weekly, creating actionable insights that improved post performance by 30%.

Marketing Assistant at Seventh Agency

April 1, 2025 - April 1, 2025

Developed and scheduled content across Instagram, TikTok and website CMS; increased organic reach by 22%. Supported SEO efforts, optimizing product descriptions and metadata; designed marketing visuals via Canva; collected engagement data weekly, creating insights that improved post performance by 30%. Collaborated with cross-functional teams to deliver projects on time.

Freelance Brand Strategy Consultant at Client-direct (Vietnam)

January 1, 2025 - September 1, 2025

Delivered brand strategy, consumer research, and campaign briefs directly to two clients — a personal care brand and an FMCG brand — working independently and presenting findings to brand decision-makers. Managed all deliverables across concurrent client projects, including research, insight reports, workshop facilitation, and strategy decks, meeting deadlines without agency support.

Digital Marketing & TikTok Shop Coordinator (Intern) at Macie Club (Vietnam)

February 1, 2024 - September 1, 2024

5.6x eCommerce GMV growth by managing Shopify backend end-to-end (product uploads, pricing, imagery, QA) and owning TikTok Shop operations including product setup, promotional mechanics, and daily site checks. Reduced blended CPA by 26% while tracking GMV, CPA, and conversion at creator level across 80+ affiliates; reallocated budget to top performers monthly and optimized product-hook alignment to improve acquisition efficiency. +25% social engagement by managing Meta and TikTok organic channels, planning and scheduling content, briefing creator assets, and optimizing based on weekly performance data. Deployed end-to-end email marketing campaigns across multiple send cadences.

Marketing Assistant at Sevent Agency (Vietnam)

October 1, 2024 - April 1, 2025

+22% CTR — set up and managed paid social campaigns across Meta Ads Manager and TikTok Ads; monitored daily delivery, flagged anomalies, and optimized creative and audiences based on performance data. −30% creative turnaround — redesigned briefing and asset handover process; maintained campaign naming conventions, documentation, and platform hygiene across multiple concurrent accounts. Built monthly performance reports in Excel — compiling CTR, ROAS proxies, engagement, and conversion data into structured dashboards with actionable recommendations for clients.