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Hi, I’m Trevor Tang, a performance marketing specialist with 7+ years helping advertisers maximize impact on Meta, TikTok, and Google. I leverage data-driven optimization and creative testing to align with platform algorithms, delivering scalable campaigns that grow audience reach and engagement. I build full-funnel strategies focused on content visibility, conversion, and ROI. I collaborate with Creative, Sales, and Product teams to craft viral short-form content and optimized experiences, while leading structured A/B tests to shorten learning phases and accelerate growth.…Hi, I’m Trevor Tang, a performance marketing specialist with 7+ years helping advertisers maximize impact on Meta, TikTok, and Google. I leverage data-driven optimization and creative testing to align with platform algorithms, delivering scalable campaigns that grow audience reach and engagement. I build full-funnel strategies focused on content visibility, conversion, and ROI. I collaborate with Creative, Sales, and Product teams to craft viral short-form content and optimized experiences, while leading structured A/B tests to shorten learning phases and accelerate growth.

Trevor Tang

Marketing Analyst, Marketing Strategist, Content Creator, +7

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Hi, I’m Trevor Tang, a performance marketing specialist with 7+ years helping advertisers maximize impact on Meta, TikTok, and Google. I leverage data-driven optimization and creative testing to align with platform algorithms, delivering scalable campaigns that grow audience reach and engagement. I build full-funnel strategies focused on content visibility, conversion, and ROI. I collaborate with Creative, Sales, and Product teams to craft viral short-form content and optimized experiences, while leading structured A/B tests to shorten learning phases and accelerate growth.…Hi, I’m Trevor Tang, a performance marketing specialist with 7+ years helping advertisers maximize impact on Meta, TikTok, and Google. I leverage data-driven optimization and creative testing to align with platform algorithms, delivering scalable campaigns that grow audience reach and engagement. I build full-funnel strategies focused on content visibility, conversion, and ROI. I collaborate with Creative, Sales, and Product teams to craft viral short-form content and optimized experiences, while leading structured A/B tests to shorten learning phases and accelerate growth.

Available to hire

Hi, I’m Trevor Tang, a performance marketing specialist with 7+ years helping advertisers maximize impact on Meta, TikTok, and Google. I leverage data-driven optimization and creative testing to align with platform algorithms, delivering scalable campaigns that grow audience reach and engagement.

I build full-funnel strategies focused on content visibility, conversion, and ROI. I collaborate with Creative, Sales, and Product teams to craft viral short-form content and optimized experiences, while leading structured A/B tests to shorten learning phases and accelerate growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Chinese

Fluent

Work Experience

Property Manager (Airbnb) at Self-employed

January 1, 2025 - October 9, 2025

Managed Airbnb properties for clients in Perth, Australia. Responsibilities included listing optimization, guest communications, pricing strategy, cleaning coordination, and property maintenance oversight to maximize occupancy and revenue.

Freelance Digital Marketing Consultant at Self-employed

January 1, 2025 - October 9, 2025

Provided strategic online marketing guidance for travel and insurance clients, including social media planning, content optimization, paid advertising, and funnel design to improve brand visibility and website traffic. Helped leverage Google Ads to generate qualified leads; CTR improved by 7-10%.

Google Ads Digital Marketing Specialist at Google

January 1, 2023 - October 9, 2025

Managed Google Ads campaigns across multiple industries, optimized performance, and delivered CTR improvements. Collaborated on comprehensive digital marketing strategies, reporting, and optimization for search, display, and video networks.

International Sales & Marketing at RASCAL Lighting Ltd.

January 1, 2018 - October 9, 2025

Handled international sales and marketing activities for lighting products across Hong Kong and Shenzhen; built distribution networks, created marketing materials, and supported customer relationships.

E-commerce Intern at ASUS Technology Pte. Ltd.

January 1, 2015 - October 9, 2025

Supported e-commerce operations in Taipei with product listing, content optimization, and digital marketing tasks.

Marketing Specialist / Account Manager at Meta (TDCX)

January 1, 2025 - Present

Manage high-scale digital campaigns across Meta Ads platforms, collaborating with Creative, Sales, and Product teams to streamline TikTok-style short-form content for brand consistency and virality. Lead structured A/B testing and creative optimization, reducing the learning phase by 2–4 weeks to support rapid content scaling.

Digital Marketing Consultant (Growth & Engagement focus) at Travel & Insurance Industry

January 1, 2023 - January 1, 2025

Provided strategic recommendations for social media planning and content optimization to drive organic and paid engagement. Designed customer acquisition funnels tailored to improve lead generation and online community interaction. Guided clients on campaign execution to generate qualified leads, improving CTR by 7–10%.

Digital Marketing Specialist Google Ads at Google

January 1, 2018 - January 1, 2023

Supported business customers with campaign setup and algorithmic optimization for performance and visibility. Optimized campaign components including ad copy, bid strategies, and keyword research to improve content discoverability. Served as the 'Voice of the Customer,' surfacing platform improvement opportunities to internal teams.