I’m a Senior Visual Designer with 15+ years of commercial experience in digital design, advertising, and visual storytelling. I specialize in building visual systems that capture attention and guide users through sales funnels—from first touch to conversion. I don’t create isolated visuals; I design end-to-end solutions across illustration, graphic design, video, commercial photography, landing pages, and Amazon visuals, all backed by market and audience analysis. I actively leverage AI-assisted workflows (Stable Diffusion, Comfy UI, ControlNet) to scale production, rapidly test hypotheses, and optimize creative performance.…

Yevhen Matvievevs

I’m a Senior Visual Designer with 15+ years of commercial experience in digital design, advertising, and visual storytelling. I specialize in building visual systems that capture attention and guide users through sales funnels—from first touch to conversion. I don’t create isolated visuals; I design end-to-end solutions across illustration, graphic design, video, commercial photography, landing pages, and Amazon visuals, all backed by market and audience analysis. I actively leverage AI-assisted workflows (Stable Diffusion, Comfy UI, ControlNet) to scale production, rapidly test hypotheses, and optimize creative performance.…

Available to hire

I’m a Senior Visual Designer with 15+ years of commercial experience in digital design, advertising, and visual storytelling. I specialize in building visual systems that capture attention and guide users through sales funnels—from first touch to conversion.

I don’t create isolated visuals; I design end-to-end solutions across illustration, graphic design, video, commercial photography, landing pages, and Amazon visuals, all backed by market and audience analysis. I actively leverage AI-assisted workflows (Stable Diffusion, Comfy UI, ControlNet) to scale production, rapidly test hypotheses, and optimize creative performance.

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Skills

Experience Level

Language

Ukrainian
Fluent
Russian
Fluent
English
Advanced

Work Experience

Senior Graphic Designer at Unicorn Media (Remote)
January 1, 2025 - January 1, 2025
Designed 1500+ YouTube covers and visual assets viewed by millions. Led full-cycle design projects from concept to final delivery, created visual styles and color systems, and integrated AI tools (Stable Diffusion, Comfy UI, KREA AI, Runway, Midjourney, HeyGen, Suno AI) into production. Developed high-retention storytelling concepts for thumbnails and promotional visuals. Collaborated with analytics teams to optimize engagement through design logic and storytelling. Managed small creative teams, set tasks, and controlled deadlines. Mentored junior designers and introduced AI-driven illustration workflows. Created scripts and cinematic references for AI-generated video concepts.
Senior Freelance Visual Designer / E-commerce & Digital Creator at Self-employed / Freelance
January 1, 2017 - January 1, 2024
Full Amazon visuals production: main images, lifestyle photography, infographics, and A+ content; sales funnel design and conversion-focused landing pages; collaboration with clients and analysts on KPIs, hypotheses, and optimization; visual adaptations for Shopify and other platforms.
Senior Visual Designer at Unicorn Media
January 1, 2017 - December 31, 2024
Led full-cycle visual production from concept to final delivery for e-commerce visuals, with a focus on Amazon and Shop listings. Collaborated with analytics teams to improve CTR and conversion metrics. Integrated AI tools (Stable Diffusion, LoRA tuning) into production pipelines, and managed a small team of creatives while mentoring junior designers. Consistently delivered production-ready assets under tight deadlines.
Graphic & Web Designer at Freelance
January 1, 2017 - January 1, 2017
Designed advertising banners, posters, flyers, and branding kits. Created custom illustrations and visual solutions for commercial clients. Developed small websites, landing pages, and UX mockups. Produced visuals for marketing campaigns and digital assets.
Freelance Graphic & Web Designer / Video Editor at Remote / Freelance
January 1, 2014 - January 1, 2017
Graphic design for advertising, websites, social media; landing pages; sales funnels; video editing for online campaigns; integration of AI tools into production workflows.
Senior Designer / Photographer at Photo Studio Focus
January 1, 2014 - January 1, 2014
Directed photo shoots, retouching, composition, and editing. Produced catalogs, advertising layouts, and magazine graphics. Managed studio workflow and client communication. Delivered complete visual solutions from idea to production.
Freelance Graphic & Web Designer at Self-employed
January 1, 2012 - December 31, 2017
Created landing pages, websites, banners, and brand assets for small- to mid-size businesses. Produced UX mockups and managed projects end-to-end, covering branding, e-commerce visuals, and social media assets.
Senior Designer / Photographer at Focus Photo Studio
January 1, 2010 - January 1, 2014
Commercial and product photography, lighting setup, catalogs and advertising materials.
Senior Designer / Photographer at Photo Studio Focus
January 1, 2010 - December 31, 2014
Conducted commercial and product photography; managed lighting, shooting, retouching, and catalog production. Delivered photography assets for advertising and print materials.

Education

AI Design & Prompt Engineering at Self-Study & Professional Development
January 1, 2022 - December 31, 2025
Professional Prompt Engineer Course at Online
January 1, 2023 - November 10, 2025
Adobe Creative Cloud at Self-Study
January 1, 2019 - November 10, 2025
STEP Graphic Design & Web Fundamentals at STEP
January 1, 2008 - December 31, 2010
Photo & Visual Arts at Photo & Visual Arts
January 1, 2006 - December 31, 2008
Fundamentals of Fine Arts at Art Studio
January 1, 2004 - December 31, 2006
Professional Photography Studies at Studio/Institution unspecified
January 1, 2007 - January 1, 2010
Graphic Design & Web Fundamentals at STEP Computer Academy
January 1, 2008 - January 1, 2010
Amazon Listing A++ Professional Course at Amazon Seller Learning
January 1, 2019 - December 31, 2019
Shopify Courses at Shopify Courses
January 1, 2022 - January 1, 2022
AI Design & Prompt Engineering at Online / Self-paced
January 1, 2022 - January 8, 2026
Graphic Design & Web Fundamentals at STEP Academy
January 1, 2008 - January 1, 2010
Adobe Creative Suite at STEP Academy
January 1, 2019 - December 31, 2019
Shopify Courses at STEP Academy
January 1, 2022 - December 31, 2022

Qualifications

Amazon Listing A++ Professional Course
January 1, 2019 - December 31, 2019
Shopify Courses
January 1, 2022 - January 1, 2022
AI Design & Prompt Engineering
January 1, 2022 - January 8, 2026
AI Design & Prompt Engineering
January 1, 2022 - January 1, 2025
Graphic Design & Web Fundamentals
January 11, 2030 - January 14, 2026
Adobe Creative Suite
January 1, 2019 - December 31, 2019
Shopify Courses
January 1, 2022 - December 31, 2022
AI Design & Prompt Engineering
January 1, 2022 - January 1, 2025
Amazon Listing A++ — Professional Course
January 11, 2030 - January 14, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail, Education

Skills

Experience Level