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I am a transformational marketing and communications leader with nearly 30 years of experience helping brands, talent, and causes tell their stories in ways that spark emotion, connection, and measurable results. As Co-Founder and Partner at Trueheart, I’ve built a purpose-driven creative agency that merges Hollywood storytelling with social impact, producing campaigns and live experiences that have raised millions for charity and generated billions of media impressions. Recognized with Australia’s Global Talent Visa for exceptional achievement in creative innovation, I continue to grow through curiosity, compassion, and a commitment to using my craft for good. I bring empathy, resilience, and a global network of trusted collaborators to every project — and I thrive on inspiring teams to dream boldly, execute brilliantly, and make an impact that lasts.…I am a transformational marketing and communications leader with nearly 30 years of experience helping brands, talent, and causes tell their stories in ways that spark emotion, connection, and measurable results. As Co-Founder and Partner at Trueheart, I’ve built a purpose-driven creative agency that merges Hollywood storytelling with social impact, producing campaigns and live experiences that have raised millions for charity and generated billions of media impressions. Recognized with Australia’s Global Talent Visa for exceptional achievement in creative innovation, I continue to grow through curiosity, compassion, and a commitment to using my craft for good. I bring empathy, resilience, and a global network of trusted collaborators to every project — and I thrive on inspiring teams to dream boldly, execute brilliantly, and make an impact that lasts.

Skye Malin

Marketing Consultant, Marketing Strategist, Creative Producer, +7

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I am a transformational marketing and communications leader with nearly 30 years of experience helping brands, talent, and causes tell their stories in ways that spark emotion, connection, and measurable results. As Co-Founder and Partner at Trueheart, I’ve built a purpose-driven creative agency that merges Hollywood storytelling with social impact, producing campaigns and live experiences that have raised millions for charity and generated billions of media impressions. Recognized with Australia’s Global Talent Visa for exceptional achievement in creative innovation, I continue to grow through curiosity, compassion, and a commitment to using my craft for good. I bring empathy, resilience, and a global network of trusted collaborators to every project — and I thrive on inspiring teams to dream boldly, execute brilliantly, and make an impact that lasts.…I am a transformational marketing and communications leader with nearly 30 years of experience helping brands, talent, and causes tell their stories in ways that spark emotion, connection, and measurable results. As Co-Founder and Partner at Trueheart, I’ve built a purpose-driven creative agency that merges Hollywood storytelling with social impact, producing campaigns and live experiences that have raised millions for charity and generated billions of media impressions. Recognized with Australia’s Global Talent Visa for exceptional achievement in creative innovation, I continue to grow through curiosity, compassion, and a commitment to using my craft for good. I bring empathy, resilience, and a global network of trusted collaborators to every project — and I thrive on inspiring teams to dream boldly, execute brilliantly, and make an impact that lasts.

Available to hire

I am a transformational marketing and communications leader with nearly 30 years of experience helping brands, talent, and causes tell their stories in ways that spark emotion, connection, and measurable results. As Co-Founder and Partner at Trueheart, I’ve built a purpose-driven creative agency that merges Hollywood storytelling with social impact, producing campaigns and live experiences that have raised millions for charity and generated billions of media impressions.

Recognized with Australia’s Global Talent Visa for exceptional achievement in creative innovation, I continue to grow through curiosity, compassion, and a commitment to using my craft for good. I bring empathy, resilience, and a global network of trusted collaborators to every project — and I thrive on inspiring teams to dream boldly, execute brilliantly, and make an impact that lasts.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Co-Founder at Trueheart

January 1, 2011 - Present

RECENT CAMPAIGNS & ACTIVATIONS · Movember - Led celebrity engagement and PR for the men’s-health charity’s U.S. campaigns, activating 16 celebrities with genuine ties to the cause across live events, press, and digital storytelling. Generated 2.96 billion media impressions, $32.6 million USD in earned media value, and a 115× ROI for the charity. Additionally, produced three celebrity-driven activations and secured high-profile media coverage for Movember Australia’s annual campaign in November 2024, amplifying awareness and engagement . · SXSW Sydney - Produced the festival’s flagship 50th Anniversary of Hip-Hop Keynote featuring GRAMMY® Award-winner Chance The Rapper. Helped orchestrate a standout moment when Chance surprised Indigenous father-and-son rap duo Flewnt & Inkabee onstage at the First Nations Music Showcase. · Karol G × PUBG MOBILE - Created and led a global campaign empowering female and Latinx gamers, securing Karol G as ambassador. Delivered in-game integrations, concert giveaways, music licensing, PR, and digital content, elevating representation and engagement within the gaming community. · Superheroes for Kids × Children’s Miracle Network Hospitals - Created, wrote, directed, and produced a star-studded digital campaign featuring Jack Black, Nick Cannon, Pete Wentz, Mark Cuban, and 20+ Hollywood stars. The series raised significant funds and awareness for children with critical illnesses, reaching millions through authentic storytelling. · Women’s Choice Award Show - Co-created, wrote, directed, and produced the first-ever awards show in North America honoring trailblazing women from all walks of life, conceived and executed in just three months. With 50+ celebrities and dozens of brand sponsors, the show achieved 150M+ media impressions and 50M social impressions worldwide.

Founder at In 2 It Media

August 1, 1998 - January 1, 2011

Founded and built a boutique entertainment and PR agency known for creating hundreds of press-worthy events and campaigns across entertainment, fashion, and lifestyle. • Produced large-scale brand activations, celebrity partnerships, and publicity campaigns for top-tier clients. • Grew the agency into a leading creative firm with national media recognition.