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Hi, I’m Chutong Li. I’m a fashion designer with five years of experience spanning design, production, styling, and product promotion. I studied at the Royal College of Art and the China Academy of Art, and I thrive in collaborative, creative environments where trend insight meets practical execution. I’m passionate about sustainable design and hands-on in sales, visual merchandising, and event coordination. I’m fluent in English and Mandarin and always eager to take on new challenges and contribute to memorable fashion experiences.…Hi, I’m Chutong Li. I’m a fashion designer with five years of experience spanning design, production, styling, and product promotion. I studied at the Royal College of Art and the China Academy of Art, and I thrive in collaborative, creative environments where trend insight meets practical execution. I’m passionate about sustainable design and hands-on in sales, visual merchandising, and event coordination. I’m fluent in English and Mandarin and always eager to take on new challenges and contribute to memorable fashion experiences.

Chutong Li

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Hi, I’m Chutong Li. I’m a fashion designer with five years of experience spanning design, production, styling, and product promotion. I studied at the Royal College of Art and the China Academy of Art, and I thrive in collaborative, creative environments where trend insight meets practical execution. I’m passionate about sustainable design and hands-on in sales, visual merchandising, and event coordination. I’m fluent in English and Mandarin and always eager to take on new challenges and contribute to memorable fashion experiences.…Hi, I’m Chutong Li. I’m a fashion designer with five years of experience spanning design, production, styling, and product promotion. I studied at the Royal College of Art and the China Academy of Art, and I thrive in collaborative, creative environments where trend insight meets practical execution. I’m passionate about sustainable design and hands-on in sales, visual merchandising, and event coordination. I’m fluent in English and Mandarin and always eager to take on new challenges and contribute to memorable fashion experiences.

Available to hire

Hi, I’m Chutong Li. I’m a fashion designer with five years of experience spanning design, production, styling, and product promotion. I studied at the Royal College of Art and the China Academy of Art, and I thrive in collaborative, creative environments where trend insight meets practical execution.
I’m passionate about sustainable design and hands-on in sales, visual merchandising, and event coordination. I’m fluent in English and Mandarin and always eager to take on new challenges and contribute to memorable fashion experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Chinese

Fluent

Work Experience

Sales Assistant at Vivienne Westwood

May 1, 2025 - Present

Collaborated closely with the store team to deliver exceptional customer experiences while efficiently executing all assigned responsibilities. Achieved strong KPI performance in the second month, with a 23% uplift in UPT and a 16% increase in sales revenue.

Sales and Marketing Assistant at BK CASE

October 1, 2024 - Present

Provided professional fashion advice, resolved customer inquiries, and assisted with in-store events to build strong customer relationships. Conduct professional product photography for multiple social media and physical materials, effectively boosting sales through visually appealing content.

Fashion Intern at XI SCORPII

June 1, 2024 - Present

Assisted in garment production, including hand-sewing, detail finishing, and fabric assembly. Supported pattern-making, prototyping, and adjustments to meet design standards.

Freelance Fashion Designer at Air Jordan

May 1, 2023 - Present

Collaborated with Air Jordan to showcase a remake collection at retail events, enhancing brand visibility. Organised and executed 7 workshops in partnership with the brand's team, managing material preparation and internal and external communication to promote the brand effectively.

Hat Designer at Genzero

June 1, 2022 - Present

Developed hat design, pattern, print creation, and fabric selections and oversaw embroidery. Reviewed samples during the life-cycle process, ensuring a high-quality and detailed production. Supported marketing team through product promotion and shop layout planning.

Freelance Fashion Designer at CONVERSE

December 31, 2021 - October 20, 2025

Launched a debut ready-to-wear collection at the CONVERSE x LABELHOOD show at 2021FW Shanghai Fashion Week, with 500 viewers and 12 official reports, integrating sustainability into the design concept. Repurposed out-of-season fabric samples for the CONVERSE 2021 CNY Series to create filming props and modelled for the campaign. Styled 30 looks and reported 3 presentations for the CONVERSE Creation Show by combining past-season products and coordinating closely with ALLSTAR and YOUTOPIA teams.

Showroom Assistant at Wave Showroom

September 1, 2019 - Present

Managed over 35 brand showroom displays and coordinated product orders during Shanghai Fashion Week, ensuring accuracy and seamless operations. Collaborated with designers, buyers, and suppliers, organising three trend analysis meetings. Gained expertise in trend forecasting, analysing buyer preferences, and strengthening communication skills.

Sales Assistant at Vivienne Westwood

May 1, 2025 - Present

Collaborated with store team to deliver exceptional customer experiences and executed responsibilities; achieved KPI improvements with 23% uplift in UPT and 16% increase in sales revenue.

Sales and Marketing Assistant at BK CASE

October 1, 2024 - Present

Provided professional fashion advice and resolved customer inquiries; assisted in-store events; conducted product photography for social media and materials to boost sales through visually appealing content.

Fashion Intern at XI SCORPII

June 1, 2024 - Present

Assisted in garment production (hand-sewing, detail finishing, fabric assembly); supported pattern-making, prototyping, and adjustments to meet design standards.

Freelance Fashion Designer at Air Jordan

May 1, 2023 - Present

Collaborated to showcase a remake collection at retail events; organized 7 workshops, managed material preparation, and coordinated communications to promote the brand.

Hat Designer at Genzero

June 1, 2022 - Present

Developed hat designs, patterns, prints, and fabric selections; oversaw embroidery; reviewed samples during the production lifecycle; supported marketing with product promotion and shop layout planning.

Freelance Fashion Designer at CONVERSE

December 31, 2021 - October 20, 2025

Launched a debut ready-to-wear collection at the CONVERSE x LABELHOOD show (2021FW Shanghai Fashion Week) with 500 viewers and 12 official reports; integrated sustainability into the concept. Repurposed out-of-season fabric samples for the CONVERSE 2021 CNY Series for filming props and modeled for the campaign. Styled 30 looks and reported 3 presentations for the CONVERSE Creation Show, coordinating with ALLSTAR and YOUTOPIA teams.

Showroom Assistant at Wave Showroom

September 1, 2019 - Present

Managed over 35 brand showroom displays and coordinated product orders during Shanghai Fashion Week; collaborated with designers, buyers, and suppliers; organized three trend analysis meetings.