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I am Susmita Umbre, a consumer-centric marketer with 4.7 years of experience crafting ROI-driven campaigns and building strong brand identities. I specialise in 360-degree go-to-market strategies that put the consumer first and align with business goals. I have led cross-functional marketing teams, focusing on content, SEO, social media, and digital ads, delivering measurable improvements in engagement, lead generation, and client retention. I’m passionate about turning insights into creative, high-impact campaigns and collaborating with brands to grow in dynamic markets.…I am Susmita Umbre, a consumer-centric marketer with 4.7 years of experience crafting ROI-driven campaigns and building strong brand identities. I specialise in 360-degree go-to-market strategies that put the consumer first and align with business goals. I have led cross-functional marketing teams, focusing on content, SEO, social media, and digital ads, delivering measurable improvements in engagement, lead generation, and client retention. I’m passionate about turning insights into creative, high-impact campaigns and collaborating with brands to grow in dynamic markets.

Susmita Umbre

Brand Strategist, Marketing Strategist, Growth Marketer, +2

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I am Susmita Umbre, a consumer-centric marketer with 4.7 years of experience crafting ROI-driven campaigns and building strong brand identities. I specialise in 360-degree go-to-market strategies that put the consumer first and align with business goals. I have led cross-functional marketing teams, focusing on content, SEO, social media, and digital ads, delivering measurable improvements in engagement, lead generation, and client retention. I’m passionate about turning insights into creative, high-impact campaigns and collaborating with brands to grow in dynamic markets.…I am Susmita Umbre, a consumer-centric marketer with 4.7 years of experience crafting ROI-driven campaigns and building strong brand identities. I specialise in 360-degree go-to-market strategies that put the consumer first and align with business goals. I have led cross-functional marketing teams, focusing on content, SEO, social media, and digital ads, delivering measurable improvements in engagement, lead generation, and client retention. I’m passionate about turning insights into creative, high-impact campaigns and collaborating with brands to grow in dynamic markets.

Available to hire

I am Susmita Umbre, a consumer-centric marketer with 4.7 years of experience crafting ROI-driven campaigns and building strong brand identities. I specialise in 360-degree go-to-market strategies that put the consumer first and align with business goals.

I have led cross-functional marketing teams, focusing on content, SEO, social media, and digital ads, delivering measurable improvements in engagement, lead generation, and client retention. I’m passionate about turning insights into creative, high-impact campaigns and collaborating with brands to grow in dynamic markets.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Hindi

Fluent

Marathi (Marāṭhī)

Fluent

Work Experience

Consumer-centric Marketer at Vis Group

September 1, 2021 - April 1, 2023

Consumer-centric marketer with 4.7 years of experience in ROI-driven campaigns and building strong brand identities. Developed 360° go-to-market strategies with a consumer-first mindset; refined strategies to align with brand and consumer goals and drive measurable impact.

Marketing & Brand Manager at Design Accent Advertising & Software Solutions

April 1, 2023 - June 1, 2024

Crafted 10+ targeted marketing plans for internal and client brands using deep market insights to drive high-quality lead generation and align with business goals. Led a 5-member marketing team across content, graphics, SEO and digital marketing, ensuring on-time delivery of 5–6 concurrent projects while maintaining high-quality campaigns.

Senior Marketing Executive at Inform Markets

June 1, 2024 - April 1, 2026

Developed and executed brand and content strategies that enhanced Vita Foods India as a market leader in the nutraceutical event space. Led data-driven ATL & BTL marketing campaigns across digital, social, print and outdoor media, driving brand awareness and engagement and achieving 72% visitor turnout from pre-registrations.

Campus Ambassador Intern at 3Folk's Media

August 1, 2020 - November 1, 2020

Created a detailed brand-awareness plan, recruited interns for key roles and organized targeted virtual events as part of a campus ambassador internship. Managed influencer collaborations and supported marketing activities.