Available to hire
Hi, I’m Unzila Mandhro, a B2B ghostwriter and content strategist helping SaaS founders and consulting leaders discover and express their unique voice. I write LinkedIn posts, long-form articles, and email sequences that feel human and non-generic, tailor-made to each client’s audience and goals.
I build voice guides, tone references, and content SOPs for every account, manage multi-client publishing calendars, and leverage AI tools like Claude and ChatGPT to accelerate ideation while maintaining quality. By combining analytics with thoughtful storytelling, I’ve helped clients boost engagement and generate consistent inbound leads.
Skills
Experience Level
Language
English
Fluent
Urdu
Fluent
Work Experience
B2B Ghostwriter & Content Strategist at LinkedIn (Freelance / Remote)
June 1, 2024 - PresentGhostwrite LinkedIn posts, long-form articles, and email sequences for 20+ B2B founders and executives, capturing each client's distinct voice and avoiding templated copy. Build voice guides and tone references for client accounts; manage multi-account content calendars and publishing cadences using Notion and Google Docs. Conduct intake interviews to extract authentic perspectives and shape insights into thought leadership narratives. Utilize Claude, ChatGPT, and AI-assisted workflows for ideation and drafting, applying QA to maintain voice accuracy. Achieved 30–60% uplift in content performance via analytics-driven strategy (HubSpot, Google Analytics, LinkedIn). Generated an average of 7 qualified inbound leads per client monthly.
LinkedIn Ghostwriter at Outworks
June 1, 2024 - PresentPartnered with 10+ SaaS founders and sales coaches to produce over 80 voice-driven LinkedIn posts. Crafted 50+ strategic content pieces that turned personal anecdotes into business lessons aligned with audience pain points. Increased post engagement by 35% through narrative hooks and content timing optimization.
LinkedIn Ghostwriter – Outreach at Outworks
June 1, 2024 - PresentPartnered with 10+ SaaS founders and sales coaches to produce over 80 voice-driven LinkedIn posts; crafted 50+ strategic content pieces; increased post engagement by 35% through narrative hooks and optimized timing.
Freelance Copywriter at Zesbe
January 1, 2024 - April 1, 2024Wrote 20+ research-backed guides and blog posts on parenting and child development, simplifying complex psychological topics for a non-technical audience. Collaborated with 3 editors to align tone and style, demonstrating ability to work within established content systems and style guides. Delivered all content on brief and on deadline in a fully async, remote environment.
LinkedIn Ghostwriter – Outreach at Outworks
January 1, 2024 - April 30, 2024Created 80 voice-driven LinkedIn posts and 50+ strategic content pieces for 10+ SaaS founders and sales coaches; produced content aligned with audience pain points and enhanced lead generation.
LinkedIn Ghostwriter at Outworks
June 1, 2023 - November 1, 2024Partnered with 10+ SaaS founders and sales coaches to produce 80+ voice-driven LinkedIn posts that translate personal anecdotes into business lessons aligned with audience pain points. Built storytelling frameworks and positioning angles to generate steady weekly inbound inquiries without paid ads. Coordinated async workflows with clients, managing multiple accounts and publishing cadences. Increased post engagement by 35% through narrative hooks and audience-specific framing.
Content Writer at Medium (Independent)
March 1, 2023 - May 1, 2024Wrote SEO-optimized articles for discoverability, using research-backed content strategy and strong editorial judgment to drive organic traffic. Demonstrated consistent publishing discipline across multiple articles — building an audience without a platform or paid promotion.
Education
Bachelor of Commerce in Marketing at Benazir Bhutto Shaheed University
February 1, 2021 - January 31, 2025Bachelor of Commerce in Marketing at Benazir Bhutto Shaheed University
January 11, 2030 - February 13, 2026Qualifications
Digital Advertising (HubSpot)
January 11, 2030 - January 23, 2026Social Media Marketing (HubSpot)
January 11, 2030 - January 23, 2026Introduction to Google SEO (Coursera)
January 11, 2030 - January 23, 2026Fundamentals of Digital Marketing (Google)
January 11, 2030 - January 23, 2026Digital Advertising (HubSpot)
January 11, 2030 - February 13, 2026Social Media Marketing (HubSpot)
January 11, 2030 - February 13, 2026Introduction to Google SEO (Coursera)
January 11, 2030 - February 13, 2026Fundamentals of Digital Marketing (Google)
January 11, 2030 - February 13, 2026HubSpot Digital Advertising Certification
January 11, 2030 - April 7, 2026HubSpot Social Media Marketing Certification
January 11, 2030 - April 7, 2026Introduction to Google SEO (Coursera)
January 11, 2030 - April 7, 2026Fundamentals of Digital Marketing (Google)
January 11, 2030 - April 7, 2026Industry Experience
Software & Internet, Professional Services, Media & Entertainment, Education
Skills
Experience Level
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