I am a results-driven professional with a strong background in digital marketing, financial systems, and governance. I thrive in cross-functional teams, leveraging data to inform decisions and driving brand growth across markets in Oman and Sri Lanka. I'm committed to ongoing development and bringing a proactive, collaborative mindset to every project, aiming for both occupation satisfaction and timely professional growth.

Nawarathna Mudiyanselage Upeksha Nirmani

I am a results-driven professional with a strong background in digital marketing, financial systems, and governance. I thrive in cross-functional teams, leveraging data to inform decisions and driving brand growth across markets in Oman and Sri Lanka. I'm committed to ongoing development and bringing a proactive, collaborative mindset to every project, aiming for both occupation satisfaction and timely professional growth.

Available to hire

I am a results-driven professional with a strong background in digital marketing, financial systems, and governance. I thrive in cross-functional teams, leveraging data to inform decisions and driving brand growth across markets in Oman and Sri Lanka.

I’m committed to ongoing development and bringing a proactive, collaborative mindset to every project, aiming for both occupation satisfaction and timely professional growth.

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Language

English
Advanced
Sinhala, Sinhalese
Advanced

Work Experience

Manager – Digital Marketing at Crystal Integrated Pvt Ltd (Oman & Sri Lanka)
January 1, 2025 - Present
Lead digital marketing strategies across multiple brands and markets, designing marketing creatives, coordinating campaigns, monitoring metrics, ensuring brand standards, and cross-functional collaboration to support business growth.
Junior Marketing Manager – Digital Marketing at Crystal Integrated Pvt Ltd (Oman & Sri Lanka)
January 1, 2024 - January 1, 2025
Coordinated digital marketing campaigns, monitored social media metrics, conducted market research, maintained documentation, and ensured consistent messaging and brand adherence.
Finance System Support Executive at Intrepid Travel
January 1, 2021 - December 31, 2023
Configured Dynamics 365 Finance & Operations to align with financial processes, supported UAT testing, managed AR settlements, product creations/mapping, and provided SAP Concur admin support to streamline travel, expense, and invoice management processes.
Customer Due Diligence Analyst at HSBC Global Service Centre
January 1, 2018 - December 31, 2019
Managed KYC/CDD workflows, supported line management by handling workflows and queues to avoid SLA breaches in accounts opening, maintained data across multiple systems, and opened/issued banking products.
Customer Service Executive at HSBC Global Service Centre
January 1, 2015 - December 31, 2018
Managed customer data across systems, opened/maintained Hong Kong commercial banking accounts, issued banking products, and addressed customer queries.

Education

BA (Hons) International Business and Finance at University of West Scotland
January 1, 2021 - December 31, 2021
Graduate Diploma in Business Management at Business Management School (BMS)
January 1, 2018 - December 31, 2019

Qualifications

Certificate in Business Management
January 11, 2030 - December 28, 2025
Fundamentals of Digital Marketing – Google Digital Garage
January 11, 2030 - December 28, 2025

Industry Experience

Financial Services, Professional Services, Travel & Hospitality, Education, Software & Internet