Available to hire
With four years of experience in SEO content marketing, Usman Salami offers a complete suite of SEO and digital growth services for businesses in Abuja. I help brands improve online visibility through strategic SEO, dominate local markets with precise Local SEO, and generate high-intent leads using Google Local Services Ads. I also provide targeted content marketing that builds authority, strengthens search rankings, and drives consistent customer engagement. Whether you need better rankings, more calls, or stronger content, I deliver data-driven solutions that create measurable business growth.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Work Experience
SEO Content Marketer at Tealpot LLC
September 1, 2024 - PresentOrchestrated the development and implementation of a comprehensive content marketing strategy, driving a 30% increase in web traffic and a 20% boost in conversions. Crafted and executed an SEO-driven content calendar that yielded a 542% uplift in organic rankings for targeted keywords within two months. Produced high-quality content for client blogs while upholding SEO best practices. Analyzed user engagement to inform content revisions, resulting in a 40% improvement in average time spent on page. Initiated a guest blogging program that expanded brand reach and contributed to a 10% growth in subscribers within a year. Created 100+ sport-related articles, increasing content shares by 35% and user engagement by 50%. Implemented A/B tests for headlines and CTAs, increasing CTR by 17% in the first quarter. Applied keyword optimization strategies that boosted organic traffic by 20%.
Content Writer at Spruce Ventures
September 1, 2024 - September 18, 2025Created a comprehensive brand storytelling guide adopted company-wide to ensure cohesive brand voice. Analyzed user data to personalize content, increasing engagement rates by 30% among targeted demographics. Led content audits to close gaps, improving overall content effectiveness by 18%. Managed CMS migrations without downtime, improving site performance by 10%. Contributed to content partnerships that increased backlinks by 30% and enhanced domain authority, and improved long-tail keyword rankings by 70%, resulting in a 45% rise in organic traffic within the first year. Collaborated with web development to optimize site architecture, boosting page speed by 30% and reducing bounce rates by 20%.
Founder at Usman Salami— A Self-Owned Writing Agency
March 1, 2024 - PresentOverseeing the writing of team members to ensure timely delivery of content, coordinating with colleagues to grow brand awareness online, and ensuring deadlines are met. Conducted regular Google Meet meetings to evaluate and discuss strategies to improve customers’ experience. Recognized and rewarded team members to boost morale and maintain high-quality output. Ensured equal distribution of tasks to avoid overload.
SEO Content Marketer at Tealpot LLC
September 1, 2024 - PresentOrchestrated the development and implementation of a comprehensive content marketing strategy, leading to a 30% increase in web traffic and a 20% boost in conversion rates. Created and executed an SEO-driven content calendar that yielded a 542% uplift in organic search rankings for targeted keywords within 2 months. Produced high-quality content for client blogs and adhered to SEO best practices. Conducted data analysis on user engagement that informed content revisions, yielding a 40% improvement in average time on page. Initiated a robust guest blogging campaign expanding brand reach and contributing to a 10% growth in subscribers within a year. Published 100+ sport-related articles, increasing content shares by 35% and user engagement by 50%. Implemented A/B testing for headlines and CTAs, increasing click-through rates by 17% in the first quarter. Implemented keyword optimization strategies driving a 20% increase in organic search traffic.
Content Writer at Spruce Ventures
September 1, 2024 - September 18, 2025Created a comprehensive brand storytelling guide adopted company-wide, enhancing content cohesion and helping define brand voice. Analyzed user data to personalize content, resulting in a 30% increase in engagement rates for targeted demographics. Led content audits that identified and resolved gaps, boosting overall content effectiveness by 18%. Managed a CMS migration without downtime, maintaining content integrity and improving site performance by 10%. Contributed to a content partnership that increased website backlinks by 30% and improved domain authority and SEO rankings. Improved long-tail keyword rankings by 70%, leading to a 45% increase in organic traffic within the first year. Collaborated with the web development team to enhance site architecture, yielding a 30% faster page load time and a 20% reduction in bounce rate.
Founder at Usman Salami— A Self-Owned Writing Agency
March 1, 2024 - PresentOverseeing the writings of team members to ensure smooth delivery of content; collaborating with team members to increase brand awareness; ensuring deadlines are met; conducting periodic Google Meet meetings to evaluate and discuss strategies to improve customers’ experience; providing feedback to boost morale and job quality; ensuring equal distribution of tasks to avoid overload.
SEO Content Marketer at Tealpot LLC
September 1, 2024 - PresentLed development and implementation of a comprehensive content marketing strategy, increasing web traffic by 30% and boosting conversions by 20%. Created an SEO-driven content calendar resulting in a 542% uplift in organic rankings for targeted keywords within 2 months. Produced high-quality client blog content following SEO best practices. Analyzed user engagement data to inform revisions, improving average time on page by 40%. Initiated guest blogging campaigns expanding brand reach and growing subscribers by 10% in a year. Wrote 100+ sport-related articles, increasing shares by 35% and engagement by 50%. Applied keyword optimization strategies that increased organic traffic by 20%.
Content Writer at Spruce Ventures
September 1, 2024 - September 18, 2025Developed a comprehensive brand storytelling guide adopted company-wide; analyzed user data to personalize content, boosting engagement by 30%. Led content audits to close gaps and improve overall content effectiveness by 18%. Oversaw CMS migration without downtime, preserving content integrity and improving site performance by 10%. Contributed to a content partnership that increased backlinks by 30% and improved domain authority and rankings. Improved long-tail keyword rankings by 70%, resulting in a 45% rise in organic traffic in the first year. Collaborated with web development to enhance site architecture, achieving a 30% faster page load and a 20% reduction in bounce rate.
Founder at Usman Salami— A Self-Owned Writing Agency
March 1, 2024 - PresentOverseeing writing teams to ensure timely delivery of content; collaborating to increase brand awareness; ensuring deadlines; leading Google Meet meetings to evaluate and discuss strategies to improve customers’ experience; recognizing team members to boost morale and job quality; ensuring equal distribution of tasks to avoid overload.
SEO Content Marketer at Tealpot LLC
September 1, 2024 - November 20, 2025Orchestrated the development and implementation of a comprehensive content marketing strategy, driving a 30% increase in web traffic and a 20% boost in conversions. Created and executed an SEO-driven content calendar that delivered a 542% uplift in organic search rankings for targeted keywords within two months. Produced high-quality blog content following SEO best practices. Analyzed user engagement data to inform content revisions, achieving a 40% improvement in average time on page. Initiated a robust guest blogging program that contributed to a 10% growth in subscribers within a year. Authored 100+ sport-related articles, increasing content shares by 35% and user engagement by 50%. Implemented A/B tests for headlines and CTAs, lifting click-through rates by 17% in the first quarter. Applied keyword optimization strategies that increased organic search traffic by 20%.
Content Writer at Spruce Ventures
September 1, 2024 - September 1, 2024Created a comprehensive brand storytelling guide that was adopted company-wide, enhancing content cohesion and defining brand voice. Analyzed user data to personalize content, resulting in a 30% increase in engagement across targeted demographics. Led content audits to identify and close gaps, boosting overall content effectiveness by 18%. Managed a CMS migration with zero downtime, preserving content integrity and improving site performance by 10%. Contributed to a content partnership increasing backlinks by 30%, strengthening domain authority and SEO rankings. Improved long-tail keyword rankings by 70%, driving a 45% increase in organic traffic within the first year of strategy implementation. Collaborated with the web development team to enhance site architecture, achieving a 30% faster page load time and a 20% reduction in bounce rate.
Founder at Usman Salami - A Self-Owned Writing Agency
March 1, 2024 - November 20, 2025Overseeing the writing of my team to ensure smooth delivery of content and on-brand messaging. Collaborating with team members to increase brand awareness online. Ensuring deadlines are met. Carrying out periodic Google Meet meetings to evaluate and discuss strategies to improve our customers’ experience. Giving team members due compliments to boost morale and job quality. Ensuring equal distribution of tasks to avoid overload.
Education
BSc Economics at Kogi State University Anyigba, Kogi State, Nigeria
January 1, 2014 - January 1, 2018BSc Economics at Kogi State University, Anyigba
January 1, 2014 - December 31, 2018BSc Economics at Kogi State University Anyigba, Kogi State, Nigeria
January 1, 2014 - January 1, 2018BSc Economics at Kogi State University Anyigba, Kogi State, Nigeria
January 1, 2014 - January 1, 2018Qualifications
Modern Copywriting Course
January 11, 2030 - September 18, 2025Modern Copywriting Course | Udemy
January 11, 2030 - September 18, 2025Modern Copywriting Course
January 11, 2030 - September 18, 2025Modern Copywriting Course (Udemy)
January 11, 2030 - November 20, 2025Industry Experience
Media & Entertainment, Software & Internet, Professional Services
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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