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Hi, I’m Uzah Raffay. I’m a creative digital designer with a focus on UI/UX and branding, bringing over three years of hands-on experience across web, mobile, and print, plus textile and fashion design training from Lahore College for Women University. I love turning complex briefs into clean, on-brand visuals using Adobe Creative Suite, Figma, and Illustrator, and I enjoy collaborating with clients to tailor solutions that fit their brand voice and timelines. Hi, I’m detail-oriented and user-centered in my approach, delivering cohesive identities and engaging experiences. I’ve led digital branding initiatives, curated content across channels, and even steered a fashion campaign from concept to completion. I’m comfortable balancing multiple projects, maintaining brand consistency, and exploring both digital and hand-rendered textile art for seasonal collections.…Hi, I’m Uzah Raffay. I’m a creative digital designer with a focus on UI/UX and branding, bringing over three years of hands-on experience across web, mobile, and print, plus textile and fashion design training from Lahore College for Women University. I love turning complex briefs into clean, on-brand visuals using Adobe Creative Suite, Figma, and Illustrator, and I enjoy collaborating with clients to tailor solutions that fit their brand voice and timelines. Hi, I’m detail-oriented and user-centered in my approach, delivering cohesive identities and engaging experiences. I’ve led digital branding initiatives, curated content across channels, and even steered a fashion campaign from concept to completion. I’m comfortable balancing multiple projects, maintaining brand consistency, and exploring both digital and hand-rendered textile art for seasonal collections.

Uzah Raffay

Designer, Brand Designer, UI Designer, +4

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Hi, I’m Uzah Raffay. I’m a creative digital designer with a focus on UI/UX and branding, bringing over three years of hands-on experience across web, mobile, and print, plus textile and fashion design training from Lahore College for Women University. I love turning complex briefs into clean, on-brand visuals using Adobe Creative Suite, Figma, and Illustrator, and I enjoy collaborating with clients to tailor solutions that fit their brand voice and timelines. Hi, I’m detail-oriented and user-centered in my approach, delivering cohesive identities and engaging experiences. I’ve led digital branding initiatives, curated content across channels, and even steered a fashion campaign from concept to completion. I’m comfortable balancing multiple projects, maintaining brand consistency, and exploring both digital and hand-rendered textile art for seasonal collections.…Hi, I’m Uzah Raffay. I’m a creative digital designer with a focus on UI/UX and branding, bringing over three years of hands-on experience across web, mobile, and print, plus textile and fashion design training from Lahore College for Women University. I love turning complex briefs into clean, on-brand visuals using Adobe Creative Suite, Figma, and Illustrator, and I enjoy collaborating with clients to tailor solutions that fit their brand voice and timelines. Hi, I’m detail-oriented and user-centered in my approach, delivering cohesive identities and engaging experiences. I’ve led digital branding initiatives, curated content across channels, and even steered a fashion campaign from concept to completion. I’m comfortable balancing multiple projects, maintaining brand consistency, and exploring both digital and hand-rendered textile art for seasonal collections.

Available to hire

Hi, I’m Uzah Raffay. I’m a creative digital designer with a focus on UI/UX and branding, bringing over three years of hands-on experience across web, mobile, and print, plus textile and fashion design training from Lahore College for Women University. I love turning complex briefs into clean, on-brand visuals using Adobe Creative Suite, Figma, and Illustrator, and I enjoy collaborating with clients to tailor solutions that fit their brand voice and timelines.

Hi, I’m detail-oriented and user-centered in my approach, delivering cohesive identities and engaging experiences. I’ve led digital branding initiatives, curated content across channels, and even steered a fashion campaign from concept to completion. I’m comfortable balancing multiple projects, maintaining brand consistency, and exploring both digital and hand-rendered textile art for seasonal collections.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Watercolour Illustration

Intermediate

3D Design

Intermediate

Language

English

Fluent

Hindi

Advanced

Urdu

Fluent

Work Experience

Textile and Fashion Designer at Intermoda Brands (Lulusar)

March 1, 2023 - Present

Developed and implemented digital branding strategies to enhance the company’s visual identity across consumer-facing platforms. Managed and curated content across digital channels to showcase the textile product range, boosting brand awareness and community engagement. Maintained brand consistency in typography, color, and imagery across digital touchpoints, including social media and e-commerce assets. Created digital and hand-rendered textile prints for seasonal collections. Spearheaded a comprehensive fashion campaign from concept to completion, crafting a garment collection with strong creative direction and collaborative efforts across teams.

Freelance Marketing Manager & Specialist / House of Fashion Illustrator / Branding Manager at Intermoda Brands (Lulusar)

August 1, 2021 - Present

Create custom digital graphics for clients across various mediums. Collaborate with clients to understand requirements and deliver tailored designs. Work with design tools like Adobe Suite, Figma to meet deadlines. Develop and execute digital branding strategies for the company. Manage content across digital platforms to promote textile products and brand. Ensure brand consistency and drive engagement across Digital Touchpoints. Designed digital and manual textile prints using watercolors, posters, and colored pencils. Led a fashion campaign and developed a garment collection, showing creativity and strong collaboration skills.

Freelance Marketing Manager & Specialist at House of VashiFashion (Illustrator) / Branding Manager, Inter Moda Brands (LuLuSar)

August 1, 2021 - November 16, 2025

Freelance marketing and branding professional responsible for developing brand identity, digital branding strategies, and tailored design solutions. Collaborated with clients to understand requirements, deliver on deadlines, and maintain brand consistency across digital touchpoints. Led fashion campaigns and apparel collection development, showcasing creativity and strong collaboration skills. Managed content across digital platforms to promote textile products and brands; produced digital and manual textile prints using various mediums including watercolors, posters, and colored pencils.