I am a Corporate Communications professional based in Chía, Colombia, with experience in digital marketing, internal communications, innovation, and project management. I have led content strategies, optimized organizational processes, and developed initiatives that enhance both employee and customer experiences. I am known for strategic analysis, applied creativity, and results-driven execution. I’m excited to explore international opportunities and contribute to teams that value clear storytelling and impactful content.

Valentina Castro Reyes

I am a Corporate Communications professional based in Chía, Colombia, with experience in digital marketing, internal communications, innovation, and project management. I have led content strategies, optimized organizational processes, and developed initiatives that enhance both employee and customer experiences. I am known for strategic analysis, applied creativity, and results-driven execution. I’m excited to explore international opportunities and contribute to teams that value clear storytelling and impactful content.

Available to hire

I am a Corporate Communications professional based in Chía, Colombia, with experience in digital marketing, internal communications, innovation, and project management. I have led content strategies, optimized organizational processes, and developed initiatives that enhance both employee and customer experiences.

I am known for strategic analysis, applied creativity, and results-driven execution. I’m excited to explore international opportunities and contribute to teams that value clear storytelling and impactful content.

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Work Experience

Marketing & Internal Communications at Effective Computer Solutions
January 1, 2024 - Present
Led internal communications manual implementation and alignment of corporate identity; developed digital campaigns and ATL content for brand positioning and lead generation; optimized internal processes and standardized communication workflows; managed social media, graphic content, and organic website strategy; strategically utilized AI tools for content creation and performance analytics.
Internal Communications at Sodimac Colombia (Homecenter – Constructor)
January 1, 2024 - January 1, 2024
Created and produced internal corporate events; designed and implemented employee training and development programs; led internally recognized innovation projects; developed graphic materials and internal communication campaigns; provided logistical and visual support for institutional events.
Communications Consultant at Produquímica de Colombia
January 1, 2022 - January 1, 2024
Corporate content management and strategic advisory.
Communications Consultant at Giobs
January 1, 2022 - January 1, 2024
Communication diagnosis and action plan design.
Communications Consultant at Pareja y Finanzas
January 1, 2022 - January 1, 2024
Audiovisual content production and strategic follow-up.
Entrepreneur at Delicias Bakery
January 1, 2020 - Present
Brand management, social media strategy, and content creation; photography and video production; participated in Fontanar Entrepreneurship Fair (2021).

Education

Corporate Communication at Universidad de La Sabana
January 1, 2020 - January 1, 2024
Minor in Management at Universidad de La Sabana
January 1, 2020 - January 1, 2023

Qualifications

Digital Marketing
January 1, 2023 - March 4, 2026
Excel
January 1, 2024 - March 4, 2026
Pedagogical Training for Academic Mentors
January 1, 2022 - March 4, 2026

Industry Experience

Retail, Media & Entertainment, Professional Services, Software & Internet