I am a Senior Marketing Executive with 8+ years’ experience delivering integrated, multi-channel campaigns across UK and EMEA. I’ve built a track record in generating pipeline growth, improving campaign ROI and aligning marketing with commercial objectives. I’m hands-on with HubSpot, Google Ads, Meta Business Suite, Canva and Google Analytics, and I excel at tailoring messaging for regional relevance, collaborating closely with Sales and Product teams to drive revenue.

Valentyna Bartkevych

I am a Senior Marketing Executive with 8+ years’ experience delivering integrated, multi-channel campaigns across UK and EMEA. I’ve built a track record in generating pipeline growth, improving campaign ROI and aligning marketing with commercial objectives. I’m hands-on with HubSpot, Google Ads, Meta Business Suite, Canva and Google Analytics, and I excel at tailoring messaging for regional relevance, collaborating closely with Sales and Product teams to drive revenue.

Available to hire

I am a Senior Marketing Executive with 8+ years’ experience delivering integrated, multi-channel campaigns across UK and EMEA. I’ve built a track record in generating pipeline growth, improving campaign ROI and aligning marketing with commercial objectives.

I’m hands-on with HubSpot, Google Ads, Meta Business Suite, Canva and Google Analytics, and I excel at tailoring messaging for regional relevance, collaborating closely with Sales and Product teams to drive revenue.

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Language

English
Fluent
Ukrainian
Fluent
Polish
Intermediate
German
Beginner

Work Experience

Senior Marketing Executive at Grayshott Concerts-Grayshott
December 1, 2022 - November 10, 2025
Manage multi-channel marketing initiatives to drive audience engagement and support sold-out classical music concerts. Develop and execute digital advertising strategies on Facebook and Google, design promotional materials and event photography, and analyse campaign performance to inform ongoing and future marketing strategies.
Marketing Manager at The Letting Partnership (B2B) - Worthing
October 1, 2025 - October 1, 2025
Plan and execute data-driven digital campaigns to increase brand visibility and inbound leads. Manage Google Ads and Analytics, delivering insight-led optimisation and improved cost per conversion. Oversee website content and SEO strategy, drive organic traffic growth. Produce blog and landing page content focused on conversion and lead nurturing. Deliver monthly reports tracking engagement, CTR and ROI. Grow LinkedIn followers by 75% in five months through targeted campaigns. Create branded assets and lead production of customer video case studies, aligning marketing with business development and sales initiatives.
Senior Marketing Executive at LoftyWorks Ltd. (B2B, SaaS) - Brighton
August 1, 2024 - August 1, 2024
Developed and implemented integrated digital marketing strategies to support lead generation and SEO. Managed website content and optimised conversion rates through analytics-driven improvements. Created and automated email campaigns using HubSpot workflows. Introduced PPC testing that improved traffic quality and lead conversion. Produced branded collateral and represented the company at industry events. Delivered performance reports to inform strategic decisions and budget allocation.
Marketing Executive at RocketRoute Ltd. (B2B, B2C, SaaS) - Farnborough
May 1, 2022 - May 1, 2022
Managed PPC and email marketing campaigns across EMEA, utilising Mailchimp for lead nurturing and engagement. Led SEO initiatives and developed optimised website content to increase traffic and engagement. Oversaw a multi-brand social media presence, ensuring alignment with campaign goals and audience engagement, achieving a 50% growth in followers. Worked with the in-house designer to produce high-impact marketing assets, including brochures, case studies, website content and social media posts. Provided analytics and insights to support commercial strategy and improve campaign performance. Collaborated with sales and product teams on positioning, lead nurturing and conversion optimisation.
Customer Accounts Manager at RocketRoute Ltd. (B2C, B2B, SaaS) - Farnborough
November 1, 2017 - November 1, 2017
Managed key customer relationships, increasing retention through targeted campaigns. Analysed customer data to identify upsell and cross-sell opportunities. Reported on campaign ROI and client lifetime value.
Marketing Specialist at RocketRoute Ltd. (B2C, SaaS) - Farnborough
May 1, 2015 - May 1, 2015
Created blog content and executed email marketing campaigns to attract and retain users. Collaborated with design and sales teams on promotional materials. Increased traffic and engagement through optimised social media content.
Customer Support Specialist at 4writers (B2C) - Lviv, Ukraine
April 1, 2014 - April 1, 2014
Handled customer enquiries and delivered high-quality service via phone, email and chat. Identified client needs and promoted relevant services, boosting satisfaction and retention.

Education

Bachelor's Degree in Applied Linguistics at Lviv Polytechnic National University
January 1, 2007 - January 1, 2011
Master's Degree in Applied Linguistics at Lviv Polytechnic National University
January 1, 2011 - January 1, 2012

Qualifications

Inbound Marketing Certified
October 1, 2025 - November 10, 2025
Digital Marketing Certified
October 1, 2025 - November 10, 2025
HubSpot Marketing Hub Software Certified
September 1, 2025 - November 10, 2025

Industry Experience

Software & Internet, Media & Entertainment, Professional Services