Valerii Marchenko

I’m a technical SEO specialist with a software development background and experience leading SEO projects end to end. I combine hands-on technical audits, on-page optimization, and indexing improvements with practical strategy, content planning, and coordination with developers and writers. My work spans e-commerce (especially Shopify), local SEO, and SEO programs for sites with 100,000+ pages, including SEO for YMYL categories.

I’ve delivered measurable growth through improved collection pages targeting commercial intent, built SEO foundations from scratch, and supported both organic ranking improvements and structured-data and site performance upgrades. I work with analytics and SEO tooling daily (Search Console, GA4, Screaming Frog, Ahrefs/SE Ranking, BrightLocal) and I’m also comfortable building and maintaining web functionality—useful for translating SEO requirements into implementation. I currently focus on building SEO roadmaps, prioritizing initiatives, and improving internal SEO processes.