I’m a Senior Brand Marketing Leader with 20+ years of experience across premium and luxury fashion, retail and wellness, delivering commercial results while elevating brand excellence. I’ve managed multi-million pound portfolios, built high-performing teams and developed strategies that translate brand decisions into business growth. My background blends creative ambition with practical commercial insight, enabling me to lead with both rigor and imagination. In recent years I’ve focused on brand strategy—defining identity, tone of voice, visual direction and storytelling across every touchpoint, from retail and e-commerce to wholesale and PR. I’ve steered brands through pivotal moments of change, created seasonal campaign frameworks and forged strategic partnerships that build long-term equity. Working independently as a consultant has sharpened my initiative and adaptability, while my commercial background ensures I can lead a team or work autonomously at pace.…I’m a Senior Brand Marketing Leader with 20+ years of experience across premium and luxury fashion, retail and wellness, delivering commercial results while elevating brand excellence. I’ve managed multi-million pound portfolios, built high-performing teams and developed strategies that translate brand decisions into business growth. My background blends creative ambition with practical commercial insight, enabling me to lead with both rigor and imagination. In recent years I’ve focused on brand strategy—defining identity, tone of voice, visual direction and storytelling across every touchpoint, from retail and e-commerce to wholesale and PR. I’ve steered brands through pivotal moments of change, created seasonal campaign frameworks and forged strategic partnerships that build long-term equity. Working independently as a consultant has sharpened my initiative and adaptability, while my commercial background ensures I can lead a team or work autonomously at pace.WWWW…