Hi, I'm Vasiliki Kouidi, a digital marketer specializing in SEO, email marketing, social media strategy, and lead generation. I help brands grow organic reach and engagement by turning data into actionable campaigns. Over the years I’ve built end-to-end campaigns for clients and freelance projects, combining content creation, WordPress optimization, and analytics to deliver measurable results. I’m passionate about turning insights into growth and collaborating with teams to elevate brand presence.

Vasiliki Kouidi

Hi, I'm Vasiliki Kouidi, a digital marketer specializing in SEO, email marketing, social media strategy, and lead generation. I help brands grow organic reach and engagement by turning data into actionable campaigns. Over the years I’ve built end-to-end campaigns for clients and freelance projects, combining content creation, WordPress optimization, and analytics to deliver measurable results. I’m passionate about turning insights into growth and collaborating with teams to elevate brand presence.

Available to hire

Hi, I’m Vasiliki Kouidi, a digital marketer specializing in SEO, email marketing, social media strategy, and lead generation. I help brands grow organic reach and engagement by turning data into actionable campaigns.

Over the years I’ve built end-to-end campaigns for clients and freelance projects, combining content creation, WordPress optimization, and analytics to deliver measurable results. I’m passionate about turning insights into growth and collaborating with teams to elevate brand presence.

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Language

Greek, Modern
Fluent
English
Fluent
French
Advanced
Italian
Intermediate

Work Experience

Email Marketing & Business Development Intern at GAO Tek Inc.
June 1, 2025 - November 20, 2025
Conducted targeted research to identify emails and leads using industry- and region-specific keywords. Built automated outreach workflows and targeted lists using Brevo, Apollo, and Clay. Supported email marketing campaigns and enhanced audience segmentation. Contributed to business development through structured lead generation processes. Strengthened analytical thinking, research methodology, and automation skills.
Digital Marketer at Freelancer
June 1, 2024 - November 20, 2025
Developed and executed digital marketing campaigns for multiple clients, focusing on organic growth. Pantelidakis PC: implemented SEO strategies achieving #1 ranking on Google. Iliakis Dairy: social media strategy increased organic reach to 10,000+ views in 2 months; Reels reached 65% new audience, doubling engagement. Tripolitakis: boosted organic reach by 91% and engagement by 100%, designed and launched the website. Managed content creation, SEO optimization, WordPress sites, and end-to-end campaign strategies, improving brand awareness and audience engagement.
Data Collector at GrupoGes / GesHotel
October 1, 2025 - October 1, 2025
Collected daily activity logs and ensured data consistency. Checked for disruptions or inconsistencies in procedures to ensure reliable reporting. Developed strong attention to detail, process monitoring and accuracy.
Front Office Receptionist / Acting Supervisor at Grecotel Grand Leoniki Residence
October 1, 2018 - October 1, 2018
Led a small team and delivered high-standard service for VIP guests. Drove revenue through upselling and handled complaints efficiently. Managed extranets (Booking.com) and optimized room allocation. Contributed to hotel strategy development (“Experiences 2025” & “Product 2025”).
Operations Specialist at Pantelidakis PC
August 1, 2023 - August 1, 2023
Managed the company’s digital presence (website, social media, SEO). Assisted the accountant to month-end, year-end closing procedures and financial reviews. Reconcile invoices, identify discrepancies and check invoices in Mydata. Managed cash flow, customer and supplier balances. Gained a data-driven mindset, precision in reporting and project coordination.
Assistant to Papadogiannaki’s office at Kalomenopoulou 17
November 1, 2018 - November 1, 2018
Developed strong written communication, accuracy and structured workflow.
Assistant to Papadogiannaki’s office at Kalomenopoulou
November 1, 2018 - November 1, 2018
Developed strong written communication, accuracy and structured workflow.
Email Marketing & Business Development Intern at GAO Tek Inc.
June 1, 2025 - November 26, 2025
Conduct targeted research to identify emails and leads using keywords relevant to industry and region. Build automated workflows and targeted outreach lists using Brevo, Apollo, and Clay. Support email marketing campaigns and improve audience segmentation. Contribute to business development through structured Lead Generation processes. Strengthened analytical thinking, research methodology and automation skills.
Digital Marketer | Freelancer at Self-Employed / Freelancer
June 1, 2024 - November 26, 2025
Developed and executed digital marketing campaigns for multiple clients, focusing on organic growth. Implemented SEO strategies achieving top Google rankings (Pantelidakis PC). Led social media strategy for Iliakis Dairy, increasing organic reach to 10,000+ views in 2 months and doubling engagement across platforms. Boosted organic reach by 91% and engagement by 100% for Tripolitakis. Managed content creation, SEO optimization, WordPress sites, and end-to-end campaign strategies.

Education

MSc Digital Marketing at Neapolis University Pafos
October 1, 2022 - September 1, 2024
BSc Business Administration at Hellenic Mediterranean University
February 1, 2006 - March 1, 2011
MSc Digital Marketing at Neapolis University Pafos, Cyprus
October 1, 2022 - September 1, 2024
BSc Business Administration at Hellenic Mediterranean University (ex-Technological Educational Institute of Crete)
February 1, 2006 - March 1, 2011
MSc in Digital Marketing at Neapolis University Pafos
October 1, 2022 - September 1, 2024
BSc in Business Administration at Hellenic Mediterranean University (ex-Technological Educational Institute of Crete)
February 1, 2006 - March 1, 2011

Qualifications

Google Project Management Certification
January 1, 2025 - November 20, 2025
Google Analytics Certification
January 1, 2024 - November 20, 2025
Effective management of digital communities
January 1, 2023 - November 20, 2025
Google Project Management Certification
January 1, 2025 - November 20, 2025
Google Analytics Certification
January 1, 2024 - November 20, 2025
Effective management of digital communities
January 1, 2023 - November 20, 2025
Google Project Management Certification
January 1, 2025 - November 26, 2025
Google Analytics Certification
January 1, 2024 - November 26, 2025
Effective management of digital communities
January 1, 2023 - November 26, 2025

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Other, Travel & Hospitality, Education