I’m a growth marketer and digital strategist who helps brands turn attention into revenue without burning money on guesswork. I’ve worked across healthcare, education, FMCG, and local businesses, handling everything from brand positioning and content strategy to paid ads, funnels, and analytics. My edge? I don’t chase vanity metrics. I build systems that actually convert. I specialize in: • Social media growth & performance marketing • Lead generation funnels (organic + paid) • Content strategy that aligns with business goals • Analytics, optimization, and ROI-driven decisions I come from a journalism and psychology background, which means I understand how people think, why they click, and what makes them act. Strategy first. Execution next. Results always. If you’re looking for someone who can think like a marketer, act like an operator, and speak like a business partner and not just a freelancerwe’ll get along just fine. Let’s build something that scales.

Vidhu VIjay

I’m a growth marketer and digital strategist who helps brands turn attention into revenue without burning money on guesswork. I’ve worked across healthcare, education, FMCG, and local businesses, handling everything from brand positioning and content strategy to paid ads, funnels, and analytics. My edge? I don’t chase vanity metrics. I build systems that actually convert. I specialize in: • Social media growth & performance marketing • Lead generation funnels (organic + paid) • Content strategy that aligns with business goals • Analytics, optimization, and ROI-driven decisions I come from a journalism and psychology background, which means I understand how people think, why they click, and what makes them act. Strategy first. Execution next. Results always. If you’re looking for someone who can think like a marketer, act like an operator, and speak like a business partner and not just a freelancerwe’ll get along just fine. Let’s build something that scales.

Available to hire

I’m a growth marketer and digital strategist who helps brands turn attention into revenue without burning money on guesswork.

I’ve worked across healthcare, education, FMCG, and local businesses, handling everything from brand positioning and content strategy to paid ads, funnels, and analytics. My edge? I don’t chase vanity metrics. I build systems that actually convert.

I specialize in:
• Social media growth & performance marketing
• Lead generation funnels (organic + paid)
• Content strategy that aligns with business goals
• Analytics, optimization, and ROI-driven decisions

I come from a journalism and psychology background, which means I understand how people think, why they click, and what makes them act. Strategy first. Execution next. Results always.

If you’re looking for someone who can think like a marketer, act like an operator, and speak like a business partner and not just a freelancerwe’ll get along just fine.

Let’s build something that scales.

See more

Work Experience

Growth Marketer & Digital Strategy Lead at Independent Consultant / Freelance
February 12, 2021 - Present
I lead end-to-end growth initiatives for brands across healthcare, education, FMCG, and local services focusing on scalable acquisition, retention, and revenue. Key contributions include: • Designing and executing full-funnel growth strategies (organic + paid) • Managing social media, performance ads, and lead generation systems • Building content frameworks aligned with business and conversion goals • Tracking performance using analytics, insights, and continuous optimization • Collaborating with founders, doctors, educators, and business owners as a strategic partner not just a service provider My approach blends consumer psychology, data-backed decisions, and execution discipline. No vanity metrics. No fluff. Just measurable growth.

Education

Add your educational history here.

Qualifications

Add your qualifications or awards here.