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Hi, I'm Vidya Ram, a creative and data-driven Social Media and Content Marketing professional with over 7 years of experience. I specialize in leading digital growth strategies across retail, lifestyle, and tech brands, with a passion for crafting compelling stories and engaging communities. I love transforming wellness and lifestyle brands through innovative campaigns that truly connect with audiences. I'm experienced across multiple platforms and skilled in performance analytics, SEO, and campaign management. I'm always eager to collaborate and bring fresh ideas that drive brand growth and customer loyalty.…Hi, I'm Vidya Ram, a creative and data-driven Social Media and Content Marketing professional with over 7 years of experience. I specialize in leading digital growth strategies across retail, lifestyle, and tech brands, with a passion for crafting compelling stories and engaging communities. I love transforming wellness and lifestyle brands through innovative campaigns that truly connect with audiences. I'm experienced across multiple platforms and skilled in performance analytics, SEO, and campaign management. I'm always eager to collaborate and bring fresh ideas that drive brand growth and customer loyalty.

Vidya Ram

Content Strategist, Content Creator, Social Media Manager, +2

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Hi, I'm Vidya Ram, a creative and data-driven Social Media and Content Marketing professional with over 7 years of experience. I specialize in leading digital growth strategies across retail, lifestyle, and tech brands, with a passion for crafting compelling stories and engaging communities. I love transforming wellness and lifestyle brands through innovative campaigns that truly connect with audiences. I'm experienced across multiple platforms and skilled in performance analytics, SEO, and campaign management. I'm always eager to collaborate and bring fresh ideas that drive brand growth and customer loyalty.…Hi, I'm Vidya Ram, a creative and data-driven Social Media and Content Marketing professional with over 7 years of experience. I specialize in leading digital growth strategies across retail, lifestyle, and tech brands, with a passion for crafting compelling stories and engaging communities. I love transforming wellness and lifestyle brands through innovative campaigns that truly connect with audiences. I'm experienced across multiple platforms and skilled in performance analytics, SEO, and campaign management. I'm always eager to collaborate and bring fresh ideas that drive brand growth and customer loyalty.

Available to hire

Hi, I’m Vidya Ram, a creative and data-driven Social Media and Content Marketing professional with over 7 years of experience. I specialize in leading digital growth strategies across retail, lifestyle, and tech brands, with a passion for crafting compelling stories and engaging communities. I love transforming wellness and lifestyle brands through innovative campaigns that truly connect with audiences.

I’m experienced across multiple platforms and skilled in performance analytics, SEO, and campaign management. I’m always eager to collaborate and bring fresh ideas that drive brand growth and customer loyalty.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital SEO-Content Marketing & Design Manager at Mediamarkt BeNeLux

December 31, 2024 - July 9, 2025

Owned and executed content strategy across MediaMarkt’s digital platforms, aligning with business KPIs and customer engagement goals. Drove SEO, video, and rich media content for product launches, landing pages, and seasonal promotions. Led localization of global campaigns for Dutch and Belgian audiences, managing a multi-functional team. Optimized customer engagement via community messaging, comments, and feedback loops on owned media channels. Spearheaded AI-powered content automation and loyalty-driven tactics for 3 markets (NL, BE, LU), resulting in increased repeat purchases and member activity. Integrated CMS systems across regions boosting member journey visibility and content redemption by 15% post-migration. Partnered with IT, Analytics, and Content Ops to identify personalization tactics and journey mapping solutions, optimizing performance via predictive modeling. Acted as liaison between local and HQ brand teams to streamline regional campaign executions into quarterly ma

Digital Content & Marketing Manager at Maryana LLC.

August 31, 2022 - July 9, 2025

Managed end-to-end digital campaigns for an e-commerce lifestyle platform with focus on brand storytelling and community-building. Built and scheduled cross-platform content calendars, created compelling captions, visuals and videos that elevated brand positioning. Collaborated with internal marketing and design teams to maintain brand consistency across platforms. Monitored platform metrics to iterate and refine strategy, boosting engagement by 30% within 3 months.

Digital Content & Marketing Specialist at Al Tasnim Group

March 31, 2021 - July 9, 2025

Defined and executed CRM and member journey strategies across offline retail and online channels. Designed segmentation plans to reward loyal users and increase redemption rates.

Content Strategist and Marketing Specialist at Le Petit Café

November 30, 2020 - July 9, 2025

Led social media strategy and daily content creation for a boutique café, growing Instagram followers by 50% in 6 months. Designed content that told brand stories through reels, images, and community interactions. Launched loyalty and engagement campaigns that improved repeat visits and customer retention.

Social Media and Marketing Coordinator at Team Activators [Startup Company]

February 28, 2019 - July 9, 2025

Created tailored social campaigns for clients in the lifestyle and adventure travel sectors. Managed Instagram and Facebook content, DMs, and interactions, building an engaged follower base. Analyzed post metrics and conversion funnels to optimize messaging and content frequency.

Social Media and Marketing Coordinator at Active Holiday Company [Startup]

June 30, 2018 - July 9, 2025

Managed digital marketing activities including content writing, email marketing, and social campaign planning. Focused on performance metrics to drive customer acquisition and brand positioning.

Guest Relations and Marketing Executive at Al Qurum Resort

June 30, 2017 - July 9, 2025

Created and managed membership experiences to encourage repeat bookings and higher customer lifetime value. Trained junior staff on hospitality-based loyalty engagement.