Founder/ Digital Marketer at Aloraway Digital

Aloraway Digital partners with businesses to develop and execute marketing strategies that support growth. From setting up marketing foundations and developing marketing strategies to executing campaigns. The focus is on optimising marketing systems and creating winning marketing strategies with measurable business outcomes. Marketing services are offered on a flexible contract or project basis, whether a business requires a full marketing setup or targeted expertise in specific marketing areas. Operating from New Zealand and Finland, Aloraway Digital supports businesses globally offerring remote marketing projects. As a Founder of Aloraway Digital, I help businesses to: - Set up marketing foundations for new businesses - Manage and optimise marketing operations for existing businesses - Develop digital marketing strategies to improve online visibility and brand positioning - Create and manage social media marketing campaigns and content strategies across various digital channels - Design and build websites using platforms such as WordPress, Squarespace, Wix, v0 and Lovable - Optimise websites for search engines through SEO audits, keyword research, and on-page optimisation - Produce digital marketing content, including blogs, social media posts, and website copy - Implement marketing automation tools and analytics to track performance and improve campaign results - Provide digital marketing coaching and training for marketers - Implement AI-powered tools for marketing operations. www.alorawaydigital.com

Founder/ Digital Marketer at Grow Remarkable

I was a co-founder of Grow Remarkable Digital Marketing Coaching and supported small and medium-sized businesses in building strong digital marketing foundations. I coached and helped clients to: - Set up their marketing operations and processes - Optimise their website content for search engines - Develop effective digital marketing strategies - Create engaging social media content - Enhance their social media marketing skills - Implement automation tools. I also provided training for small business owners to enhance their social media marketing skills, implement automation tools, and optimised their website content for search engines.

Founder/ Digital Marketer at Grow Remarkable

I was a co-founder of Grow Remarkable Digital Marketing Coaching and supported small and medium-sized businesses in building strong digital marketing foundations. I coached and helped clients to: - Set up their marketing operations and processes - Optimise their website content for search engines - Develop effective digital marketing strategies - Create engaging social media content - Enhance their social media marketing skills - Implement automation tools. I also provided training for small business owners to enhance their social media marketing skills, implement automation tools, and optimised their website content for search engines.

Marketing Lecturer at New Zealand Open Polytechnic

At the New Zealand Open Polytechnic, I work as a Marketing Lecturer, teaching online courses across the New Zealand Diploma and Bachelor in Business as well as Marketing Graduate Certificate courses. My teaching areas include: - Digital Marketing - Social Media Marketing - Buyer Behaviour and Communication Strategies - Marketing Management - Marketing Research - Leadership - Small Business Management. In addition to this, I’m conducting academic research on AI’s impact on marketing roles and writing a research paper on the topic “How AI Technologies are Impacting and Replacing Jobs in the Marketing Field”. My role also involves the following: - Participating in the redevelopment of marketing courses, reviewing content, assessments and sourcing new relevant case studies - Moderating assignments for marketing, small business, and management courses.

Marketing Lecturer at New Zealand Open Polytechnic

At the New Zealand Open Polytechnic, I work as a Marketing Lecturer, teaching online courses across the New Zealand Diploma and Bachelor in Business as well as Marketing Graduate Certificate courses. My teaching areas include: - Digital Marketing - Social Media Marketing - Buyer Behaviour and Communication Strategies - Marketing Management - Marketing Research - Leadership - Small Business Management. In addition to this, I’m conducting academic research on AI’s impact on marketing roles and writing a research paper on the topic “How AI Technologies are Impacting and Replacing Jobs in the Marketing Field”. My role also involves the following: - Participating in the redevelopment of marketing courses, reviewing content, assessments and sourcing new relevant case studies - Moderating assignments for marketing, small business, and management courses.

Founder & Digital Marketer at Alora Way Digital

Founder and digital marketer helping businesses set up marketing foundations, develop digital strategies, manage campaigns, design websites, optimize SEO, create content across blogs and social media, and implement AI-powered tools for marketing operations.

Marketing Lecturer at Open Polytechnic of New Zealand

Marketing lecturer teaching online courses across NZ Diploma and Bachelor in Business as well as Marketing Graduate Certificate programs; developing course content and delivering online instruction.

Co-founder at Growth Remarkable Digital Marketing Coaching

Co-founded Growth Remarkable Digital Marketing Coaching; supported small- and medium-sized businesses in building strong digital marketing foundations; coached clients and developed AI-powered marketing concepts; guided marketing strategy.

Marketing Specialist at DNA Finland

Developed marketing materials, content, and market research for global telecom markets; contributed to a mobile content sharing app; designed and produced marketing assets; planned campaigns leveraging multilingual materials.

Digital Marketing / Web Marketing Lead at BS Bestones

Developed a new WordPress website and online store for Luxnel illuminated wall art; designed site layout, produced bilingual English/Finnish content; updated corporate online store; used WordPress, WooCommerce and related tools.

Marketing Specialist at IBM Software Group

Planned digital marketing campaigns, maintained IBM's website, produced multilingual marketing content (Finnish and English) for internal and external audiences; supported corporate IT marketing initiatives.

Marketing / Digital Content Specialist at Sanoma Finland (Lifestyle Magazine Division)

Worked on online advertising and digital marketing for Sanoma's lifestyle magazine division; conducted content creation and campaign management; supported digital marketing activities.

Founder at AloraWay Digital

Founder & Digital Marketer helping businesses set up marketing foundations, develop digital strategies, manage campaigns, design websites, optimise for search, and build social media/content strategies across channels.

Digital Marketing Specialist at BS Bestones

Developed a new website and online store for Luxnel illuminated wall art product line; created marketing materials and campaigns; supported online presence.

Marketing Specialist at DNA Finland Ltd

Worked on mobile marketing initiatives; developed marketing materials; planned campaigns; conducted market research on global telecom markets and mobile value-added services.