Marketing Executive at Kuhen rehab & wellness

Digital Marketing & Media Strategy - Planned and structured full-funnel Meta & TikTok advertising campaigns (TOF–MOF–BOF), including sales forecasting, audience mapping, and KPI calculation (CPM, CTR, CVR, ROAS). - Developed performance-driven ad strategies using historical data and creative angles, enabling accurate budgeting, funnel estimation, and campaign optimisation. Content Strategy & Branding - Designed and executed digital content strategies across TikTok, Facebook & You Tube generating consistent organic leads and patient inquiries. - Created 300+ Contents ( Patient journey videos, Reviews and motivational storytelling that boosted audience trust and engagement. Livestream Leadership - Key player in managing 10-hour TikTok Live sessions, coordinating hosts, therapists, and live engagement for maximum retention. - Launched KUHEN TV, an 10-hour livestream health program, designed to build community trust and drive organic sales. - Experienced in studio backstaging & production flow and creative execution. Videography & Photography - Directed and produced videos for rehab programs, patient testimonials contents. - Handled both on-site and studio shoots, maintaining professional visual quality aligned with brand identity. Copywriting & Scripting - Authored 100+ scripts for Content creation, simplifying complex medical information into engaging content. - Developed narrative frameworks for patient recovery stories, increasing video retention and emotional impact. Live Data Analysis - Built an auto-compilation system in Excel to collect daily Live performance data and compile into weekly, monthly, quater & anual reports in order to insure teams performance. - Automated conversion of performance data into visual slides for CEO presentation, improving reporting efficiency and clarity.

Graphic Designer cum Photographer at Geno Hotel

Content Creation - Produced and edited promotional videos highlighting hotel facilities, events, and lifestyle experiences. - Created engaging event promotional videos to showcase ballrooms, weddings, and corporate functions. Graphic Design & Marketing Collaterals - Designed marketing assets such as brochures, posters, and social media posts to support ongoing campaigns Photography - Handled photography sessions for hotel promotions. - Captured visuals of ballrooms, guest rooms, dining outlets, and amenities, enhancing the hotel’s videos & images for content creation ( marketing ), CS team closing purpose.

Graphic designer cum sales executive at Galaxy Seven Sdn.Bhd

Graphic Design & Branding - Designed glove box packaging & carton box visuals for new product launches, ensuring professional brand presentation. - Create Socila media posts and product images for online sales visibility and customer attraction. Sales & Client Engagement - Research and collect client contact data from online sources, building a sales lead pipeline. - Contact potential customers via calls & emails, explained product details and promotions in order to close sales. - On-site client visits, presenting products directly to customers in order to build trust and close sales.​