I am a digital marketing professional with over 11 years of experience helping organizations grow through data-driven strategies across SEO, SEM, SMO, content marketing, email marketing, influencer marketing, mobile marketing, and affiliate channels. I currently lead digital marketing at Dice Academy in Delhi and oversee campaigns for OCT360, delivering measurable ROIs and building high-performance teams. I thrive on collaboration, constantly learning new technologies, and translating complex analytics into clear action. My goal is to drive business growth through creative, strategic initiatives that combine technical excellence with practical, results-oriented marketing.

Vivek Kumar

I am a digital marketing professional with over 11 years of experience helping organizations grow through data-driven strategies across SEO, SEM, SMO, content marketing, email marketing, influencer marketing, mobile marketing, and affiliate channels. I currently lead digital marketing at Dice Academy in Delhi and oversee campaigns for OCT360, delivering measurable ROIs and building high-performance teams. I thrive on collaboration, constantly learning new technologies, and translating complex analytics into clear action. My goal is to drive business growth through creative, strategic initiatives that combine technical excellence with practical, results-oriented marketing.

Available to hire

I am a digital marketing professional with over 11 years of experience helping organizations grow through data-driven strategies across SEO, SEM, SMO, content marketing, email marketing, influencer marketing, mobile marketing, and affiliate channels. I currently lead digital marketing at Dice Academy in Delhi and oversee campaigns for OCT360, delivering measurable ROIs and building high-performance teams.

I thrive on collaboration, constantly learning new technologies, and translating complex analytics into clear action. My goal is to drive business growth through creative, strategic initiatives that combine technical excellence with practical, results-oriented marketing.

See more

Work Experience

Digital Marketing Manager at Dice Academy
February 1, 2025 - Present
Lead digital marketing initiatives for Dice Academy and its sister company OCT360. Develop and execute SEO strategies to improve visibility from a zero baseline, manage a monthly PPC budget of Rs. 10–12 Lakhs with a focus on ROAS and transparent reporting, and coordinate with IT and development teams to implement site best practices. Present data-driven recommendations to clients, oversee Google Ads, YouTube paid promotions, email marketing, and lead generation campaigns. Analyze website performance, track KPIs, and generate client reports. Manage international leads and provide ongoing reporting to the sales team. Stay updated on industry trends and new technologies to keep the company at the forefront of digital marketing.
Digital Marketing Manager at Haltdos.com Pvt Ltd (AKS Group)
March 1, 2023 - January 31, 2025
Plan and execute integrated digital marketing campaigns across SEO, SEM, SMO, content marketing, influencer marketing, email marketing, and mobile marketing. Manage PPC budgets, optimize for ROAS, and deliver transparent performance reporting. Collaborate with cross-functional teams to improve site architecture and user experience, drive lead generation, and maintain ongoing client communications with data-driven insights.
Digital Marketing Manager at Cliffex Software Solutions LLP
May 1, 2022 - February 28, 2023
Steered end-to-end digital marketing initiatives including SEO, content marketing, SEM/SMO, and email campaigns. Optimized landing pages, implemented tracking and analytics, and coordinated with sales to convert leads. Managed campaigns across multiple channels and produced regular performance reports for stakeholders.
Digital Marketing Manager at Designbox
August 1, 2018 - April 30, 2022
Directed comprehensive digital marketing efforts for design-focused solutions, including SEO, SEM, content strategy, social media, and email marketing. Improved online visibility, optimized campaigns for better ROI, and collaborated with content and design teams to deliver cohesive branding and messaging across channels.
Sr. Digital Marketing Executive at New Vision Digital Pvt Ltd
February 1, 2015 - March 31, 2018
Led digital marketing initiatives across SEO, SEM, SMO, content marketing, and client reporting. Conducted keyword research, analyzed site performance, and supported lead generation efforts through multiple digital channels.
SEO Executive at Brainpulse Technologies Pvt Ltd
August 1, 2012 - July 31, 2014
Implemented on-page and off-page SEO strategies, conducted site audits, keyword research, and competitive analysis. Facilitated link-building campaigns and monitored performance using analytics tools.

Education

MA at C.C.S University, Meerut
January 11, 2030 - February 3, 2026
BA at C.C.S University, Meerut
January 11, 2030 - February 3, 2026
Intermediate at UP Board
January 11, 2030 - February 3, 2026
High School at UP Board
January 11, 2030 - February 3, 2026

Qualifications

GNIIT (Software Engineering Diploma)
January 11, 2030 - February 3, 2026

Industry Experience

Software & Internet, Professional Services, Media & Entertainment