Wail Benabdela Ziz
I am a results-driven Digital Marketing professional with strong experience in sales, customer engagement, and brand promotion across competitive markets.
About
I am a results-driven Digital Marketing professional with strong experience in sales, customer engagement, and brand promotion across competitive markets. I specialize in creating and executing digital marketing strategies that increase brand visibility, generate leads, and support business growth.
My background combines digital marketing, sales, and administrative experience, giving me a practical understanding of customer behavior, market trends, and performance-driven campaigns. I have hands-on experience with social media management, content creation, digital advertising, lead generation, and coordinating marketing activities to support sales objectives.
I hold a Master’s degree, which has strengthened my analytical thinking, strategic planning, and communication skills. I am highly organized, adaptable, and comfortable working in fast-paced environments. Currently based in Qatar, I am familiar with the Gulf market and customer expectations, and I aim to contribute to organizations seeking growth through effective digital marketing and customer-focused strategies.
- 6 years' experience
- Joined December 2025
Languages
- ArabicFluent
- FrenchFluent
- EnglishFluent
Industry experience
- Retail
- Travel & Hospitality
- Wholesale & Distribution
- Professional Services
- Media & Entertainment
- Consumer Goods
- Software & Internet
- Education
Work experience· 10 roles
Coordinated digital campaigns with showroom teams, created weekly content calendars, launched and optimized Meta Ads campaigns, and converted social media inquiries into sales. Key achievements included +38% engagement growth, 120+ qualified leads, CPL reduction of 22%, and promotional support for hotel rooms and F&B outlets. Managed online inquiries and maintained alignment with in-store promotions.
Increased average order value through outfit recommendations and upsell; maintained consistent brand presentation across channels.
Handled sales and customer service; product knowledge and demonstrations; upselling and cross-selling; achieved KPIs; CRM & reporting; inventory management; time management and multi-tasking; strong communication; adherence to SOPs and loss prevention.
Education· 10
Certifications and awards
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