Hi, I’m William Sierra. I’m an accomplished Senior Video Production Manager with over 10+ years of experience creating high-quality video content for corporate marketing and communications. I specialize in managing the entire production lifecycle—from concept to final delivery—developing dynamic content that enhances brand visibility and drives customer engagement. I have extensive expertise in producing a wide range of video content, including promotional, instructional (how-to), unboxing, demo, presentation, tech overview, social media, lifestyle, documentary, corporate communication, and training videos. My work has collectively generated over 4.7 million views across various platforms. I’m skilled at leading in-house teams, coordinating independent production contractors, and streamlining workflows to ensure seamless execution from pre-production through post-production. I’m passionate about leveraging the latest in video, audio, and digital media technologies to craft compelling visual narratives that both inspire and inform. I bring energy, creativity, and a collaborative mindset to every project—thriving in fast-paced environments and always exploring fresh ways to elevate the impact of my work. I’m open to freelance, contract, or full-time opportunities—let’s connect! Reach me at _Email not available. Sign in: https://www.twine.net/signup_ Skills: + Producer + Director + Creative Project Management + Video Production (In-Studio, On Location) + Videography + Video Editing - Motion Graphics - Sound Design - Color Grading + Lighting & Audio + Branding & Corporate Storytelling + Team Management + Screen Capture + Third-Party Vendor Management + AI Video Creation Tools: + Premiere Pro - After Effects - Audition - Media Encoder + Photoshop - Illustrator - Adobe Creative Cloud + Final Cut Pro + Adobe Firefly - Runway - Google Flow + Midjourney - Adobe Nano Banana + Eleven Labs – Suno + ChatGPT - Google Gemini – Claude + Camtasia - ScreenFlow + DaVinci Resolve + 6K/4K Cinema Cameras + Lights & Gaffer Gear + Lav/Boom Mics & Mixers + Green Screens + Teleprompter

William Sierra

Hi, I’m William Sierra. I’m an accomplished Senior Video Production Manager with over 10+ years of experience creating high-quality video content for corporate marketing and communications. I specialize in managing the entire production lifecycle—from concept to final delivery—developing dynamic content that enhances brand visibility and drives customer engagement. I have extensive expertise in producing a wide range of video content, including promotional, instructional (how-to), unboxing, demo, presentation, tech overview, social media, lifestyle, documentary, corporate communication, and training videos. My work has collectively generated over 4.7 million views across various platforms. I’m skilled at leading in-house teams, coordinating independent production contractors, and streamlining workflows to ensure seamless execution from pre-production through post-production. I’m passionate about leveraging the latest in video, audio, and digital media technologies to craft compelling visual narratives that both inspire and inform. I bring energy, creativity, and a collaborative mindset to every project—thriving in fast-paced environments and always exploring fresh ways to elevate the impact of my work. I’m open to freelance, contract, or full-time opportunities—let’s connect! Reach me at _Email not available. Sign in: https://www.twine.net/signup_ Skills: + Producer + Director + Creative Project Management + Video Production (In-Studio, On Location) + Videography + Video Editing - Motion Graphics - Sound Design - Color Grading + Lighting & Audio + Branding & Corporate Storytelling + Team Management + Screen Capture + Third-Party Vendor Management + AI Video Creation Tools: + Premiere Pro - After Effects - Audition - Media Encoder + Photoshop - Illustrator - Adobe Creative Cloud + Final Cut Pro + Adobe Firefly - Runway - Google Flow + Midjourney - Adobe Nano Banana + Eleven Labs – Suno + ChatGPT - Google Gemini – Claude + Camtasia - ScreenFlow + DaVinci Resolve + 6K/4K Cinema Cameras + Lights & Gaffer Gear + Lav/Boom Mics & Mixers + Green Screens + Teleprompter

Available to hire

Hi, I’m William Sierra. I’m an accomplished Senior Video Production Manager with over 10+ years of experience creating high-quality video content for corporate marketing and communications. I specialize in managing the entire production lifecycle—from concept to final delivery—developing dynamic content that enhances brand visibility and drives customer engagement.

I have extensive expertise in producing a wide range of video content, including promotional, instructional (how-to), unboxing, demo, presentation, tech overview, social media, lifestyle, documentary, corporate communication, and training videos. My work has collectively generated over 4.7 million views across various platforms.

I’m skilled at leading in-house teams, coordinating independent production contractors, and streamlining workflows to ensure seamless execution from pre-production through post-production. I’m passionate about leveraging the latest in video, audio, and digital media technologies to craft compelling visual narratives that both inspire and inform.

I bring energy, creativity, and a collaborative mindset to every project—thriving in fast-paced environments and always exploring fresh ways to elevate the impact of my work. I’m open to freelance, contract, or full-time opportunities—let’s connect! Reach me at Email not available. Sign in: https://www.twine.net/signup

Skills:

  • Producer
  • Director
  • Creative Project Management
  • Video Production (In-Studio, On Location)
  • Videography
  • Video Editing - Motion Graphics - Sound Design - Color Grading
  • Lighting & Audio
  • Branding & Corporate Storytelling
  • Team Management
  • Screen Capture
  • Third-Party Vendor Management
  • AI Video Creation

Tools:

  • Premiere Pro - After Effects - Audition - Media Encoder
  • Photoshop - Illustrator - Adobe Creative Cloud
  • Final Cut Pro
  • Adobe Firefly - Runway - Google Flow
  • Midjourney - Adobe Nano Banana
  • Eleven Labs – Suno
  • ChatGPT - Google Gemini – Claude
  • Camtasia - ScreenFlow
  • DaVinci Resolve
  • 6K/4K Cinema Cameras
  • Lights & Gaffer Gear
  • Lav/Boom Mics & Mixers
  • Green Screens
  • Teleprompter
See more

Language

English
Fluent

Work Experience

Producer/Director/Video Production/Editor/AI Creative at TRIMARK PRODUCTIONS
January 1, 2010 - Present
Led end-to-end video production for TriMark clients across formats, from concept development and scripting to producing, directing, filming, and editing; delivered polished content aligned with client goals and brand standards. Produced video content for promotional, how-to instructional, product demos, unboxing, social media, lifestyle, and tech overviews, enhancing customer engagement and brand visibility. Directed corporate communications, training, testimonial, use case, team-building, and live event videos to clearly communicate value propositions and train employees while building company culture. Collaborated with clients to translate business objectives into effective visual narratives, resulting in high client satisfaction and repeat business. Streamlined production workflows to improve turnaround times while maintaining quality to meet tight campaign deadlines.
Senior Video Production Manager at NETGEAR
January 1, 2019 - January 1, 2025
Oversaw end-to-end production of video content for product launches and corporate initiatives, including concept development, producing, directing, scripting, shooting, and editing; aligned with marketing strategies. Increased product visibility and engagement, with video content accumulating over 4.7 million views. Produced executive messaging videos reinforcing company strategy and fostering transparency across global teams. Elevated in-house capabilities by streamlining workflows, reducing outsourcing costs, and delivering high-quality content on schedule. Led development of a cohesive visual style across all video content to ensure consistent branding and messaging.
Video Production Manager at NETGEAR
January 1, 2017 - January 1, 2019
Oversaw end-to-end production of video content supporting product launches and corporate initiatives, including concept development, producing, directing, scripting, shooting, and editing; ensured alignment with marketing strategies and global branding.
Producer/Director/DP/Video Production/Editor - Contractor at TAILORED BRANDS/MEN’S WEARHOUSE
January 1, 2014 - January 1, 2017
Led full lifecycle of in-house video productions for TB/MW, including producing, directing, filming (studio and field), and editing; delivered high-quality, brand-aligned internal and external content. Produced corporate communications, safety, use case, and training videos; collaborated with cross-functional teams to align with messaging and training objectives. Maintained brand tone and visual consistency; produced executive messaging videos for leadership communications. Created internal training content in partnership with Training Department, supporting store locations and distribution centers, standardizing onboarding and driving operational excellence. Supervised in-house and freelance editors and led MWTV, a monthly internal video magazine broadcast.
Studio Manager/Producer/DP/Editor at TAILORED BRANDS/MEN’S WEARHOUSE
January 1, 2010 - January 1, 2014
Managed studio operations and produced content across internal and external communications, ensuring high-quality, on-brand video output. Produced corporate communications, safety, use case, and training videos; collaborated with cross-functional teams to ensure alignment with messaging and training goals. Maintained brand tone and visual consistency; supported leadership communications and internal programs.

Education

Bachelor of Arts in Mass Communication at California State University - East Bay
January 11, 2030 - March 12, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet