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Hello! I am Wan Ling, a creative graphic designer with 7+ years of experience specializing in e-commerce and social media design. Passionate about creating marketing visuals that connect brands with customers, drive engagement, and support business and conversion goals. Strong understanding of marketing strategy, visual communication, and brand consistency across digital touchpoints. Proven ability to collaborate cross-functionally, meet tight deadlines, and deliver high-quality designs that enhance brand visibility and customer experience.…Hello! I am Wan Ling, a creative graphic designer with 7+ years of experience specializing in e-commerce and social media design. Passionate about creating marketing visuals that connect brands with customers, drive engagement, and support business and conversion goals. Strong understanding of marketing strategy, visual communication, and brand consistency across digital touchpoints. Proven ability to collaborate cross-functionally, meet tight deadlines, and deliver high-quality designs that enhance brand visibility and customer experience.

Yak Wan Ling

Graphic Designer, Illustrator, Photoshop Editor, +6

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Hello! I am Wan Ling, a creative graphic designer with 7+ years of experience specializing in e-commerce and social media design. Passionate about creating marketing visuals that connect brands with customers, drive engagement, and support business and conversion goals. Strong understanding of marketing strategy, visual communication, and brand consistency across digital touchpoints. Proven ability to collaborate cross-functionally, meet tight deadlines, and deliver high-quality designs that enhance brand visibility and customer experience.…Hello! I am Wan Ling, a creative graphic designer with 7+ years of experience specializing in e-commerce and social media design. Passionate about creating marketing visuals that connect brands with customers, drive engagement, and support business and conversion goals. Strong understanding of marketing strategy, visual communication, and brand consistency across digital touchpoints. Proven ability to collaborate cross-functionally, meet tight deadlines, and deliver high-quality designs that enhance brand visibility and customer experience.

Available to hire

Hello! I am Wan Ling, a creative graphic designer with 7+ years of experience specializing in e-commerce and social media design. Passionate about creating marketing visuals that connect brands with customers, drive engagement, and support business and conversion goals. Strong understanding of marketing strategy, visual communication, and brand consistency across digital touchpoints. Proven ability to collaborate cross-functionally, meet tight deadlines, and deliver high-quality designs that enhance brand visibility and customer experience.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Intermediate

Web Design

Intermediate

Language

English

Fluent

Work Experience

Graphic Designer at One Futureworld (Singapore) Pte Ltd

June 1, 2023 - December 1, 2023

Designed and produced website assets, presentation decks, and social media visuals using Adobe Illustrator and Photoshop, boosting audience engagement by 25% across digital channels. Collaborated with the General Manager of E-commerce and Senior E-commerce Executive to create optimized product detail pages (PDPs) and thumbnails for multiple e-commerce platforms, improving click-through rates by 18%. Applied and maintained brand guidelines for Bose, Samsung, and J5 Create to ensure consistent messaging and visual identity. Developed infographics and visual dashboards to simplify performance data, enabling faster decision-making. Supported the marketing team in planning and executing digital campaigns across Shopify, Lazada, and Shopee, enhancing overall campaign alignment and brand visibility.

Graphic Designer at Merchant Brothers Pte Ltd

June 1, 2021 - June 1, 2023

Conceptualized promotional posters, shelf talkers, web banners, and social-media visuals using Illustrator and Photoshop, boosting brand visibility by 30% across online and in-store campaigns. Executed final production refinements including image optimization, typography alignment, and layout checks to ensure 100% brand consistency and print-ready accuracy. Translated creative briefs for F&B and FMCG brands into visually engaging designs that aligned with campaign objectives. Partnered with Marketing and E-commerce to apply brand guidelines across multiple online retailers and marketplaces (FairPrice, RedMart, Shopee, Lazada), enhancing visual consistency and platform credibility. Captured and retouched product photography to increase digital campaign engagement by 20%.

Graphic Designer at Vitakids Pte Ltd

October 1, 2020 - May 1, 2021

Developed and executed creative designs and packaging concepts for both digital and print marketing materials, strengthening brand consistency and shelf visibility. Designed new packaging lines for health and wellness products, aligning with brand identity and regulatory requirements. Managed website and social media design, content updates, and performance tracking; prepared monthly analytics reports to support digital marketing decisions. Handled multiple design projects simultaneously, ensuring timely delivery of high-quality assets under tight deadlines. Captured and edited product photography to enhance visual appeal and engagement across e-commerce and social media platforms.

Graphic Designer & E-commerce at Infantino Enterprise Pte Ltd

March 1, 2016 - October 1, 2020

Designed product concepts and sample layouts aligned with brand guidelines, enabling faster approval and rollout of new packaging designs. Created digital graphics and layouts for newly launched products, boosting online engagement across e-commerce platforms and social media channels. Captured and edited product photography for the full product line, ensuring consistent quality and brand presentation. Edited video content and applied text and motion graphics in Adobe After Effects, producing polished assets for social media and marketing campaigns. Managed day-to-day e-commerce operations, including uploading new products, updating content, and optimizing listings on Shopee, Lazada, and Shopify to maintain brand accuracy and visibility. Monitored stock levels and order processing to prevent out-of-stock issues and ensure timely delivery.

Graphic Designer at FR Media Pte Ltd

August 1, 2015 - February 1, 2016

Designed and implemented creative social media strategies aligned with business objectives, contributing to higher brand visibility and engagement. Produced and curated visual content for digital marketing campaigns, resulting in measurable increases in customer engagement and reach. Captured high-quality photographs for print and digital projects using both natural and studio lighting to maintain professional image quality. Organized and managed digital assets, including video transcoding, file naming, and data backup within the company’s asset management system.