Hi, I'm Weston Watson, an Emmy-winning video director with over 20 years of experience creating compelling video content across broadcast, digital, and corporate platforms. I specialize in storytelling, team leadership, and content strategy, with a passion for leveraging emerging media trends to produce high-quality, engaging content that boosts brand visibility. Currently, I'm leading creative direction and production at Discount Tire, where I manage the full production lifecycle for marketing and corporate video projects. I'm always looking to innovate workflows and optimize content for social media and internal platforms, driven by a genuine love for videography and visual storytelling.

Weston Watson

Hi, I'm Weston Watson, an Emmy-winning video director with over 20 years of experience creating compelling video content across broadcast, digital, and corporate platforms. I specialize in storytelling, team leadership, and content strategy, with a passion for leveraging emerging media trends to produce high-quality, engaging content that boosts brand visibility. Currently, I'm leading creative direction and production at Discount Tire, where I manage the full production lifecycle for marketing and corporate video projects. I'm always looking to innovate workflows and optimize content for social media and internal platforms, driven by a genuine love for videography and visual storytelling.

Available to hire

Hi, I’m Weston Watson, an Emmy-winning video director with over 20 years of experience creating compelling video content across broadcast, digital, and corporate platforms. I specialize in storytelling, team leadership, and content strategy, with a passion for leveraging emerging media trends to produce high-quality, engaging content that boosts brand visibility.

Currently, I’m leading creative direction and production at Discount Tire, where I manage the full production lifecycle for marketing and corporate video projects. I’m always looking to innovate workflows and optimize content for social media and internal platforms, driven by a genuine love for videography and visual storytelling.

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Language

English
Fluent

Work Experience

Senior Video Content Producer at Discount Tire
December 1, 2023 - June 19, 2024
Lead creative direction and execution of corporate and marketing video projects. Oversee full production lifecycle from concept through delivery. Direct studio and lifestyle shoots, optimizing content for social and internal platforms. Streamlined workflows and boosted efficiency through improved communication systems.
Creative Producer at Cox Media (Cox Communications)
September 1, 2007 - December 1, 2023
Produced commercials and branded content for clients across sectors, supporting $1B in local ad revenue. Upgraded $300K editing system, increasing throughput at $1M media facility. Led production of television programs, social campaigns, and documentaries. Created visual content for major series including Driven, Arizona Living, Your Health, SuVida, Golf AZ, and Bondurant: A Racing Legend.
Promotion Producer / Photographer / Editor at FOX 10 (KSAZ-TV)
October 1, 1997 - October 1, 2007
Shot, edited, and produced image campaigns and promos for FOX 10 Arizona Morning. Coordinated major live events including Arizona Idol and the P.F. Chang’s R&R Marathon. Created sports features and backstage segments for the Phoenix Suns and FOX 10 Sports.
Freelance Video Producer at Various Clients
January 1, 2007 - June 19, 2024
Provided camera operation, editing, and production for NFL, NBA, MLB, NHL, NASCAR, and collegiate sports broadcasts. Produced automotive and lifestyle television content for networks and private clients. Delivered high-quality media from pre-production through final edits.

Education

Associate of Arts at Phoenix College
January 1, 1995 - December 31, 1997

Qualifications

Multiple Emmy Awards – Excellence in Video Production & Storytelling
January 11, 2030 - June 16, 2025
Telly Awards – Outstanding Photography, Editing & Creative Direction
January 11, 2030 - June 16, 2025

Industry Experience

Media & Entertainment, Retail, Telecommunications, Transportation & Logistics, Professional Services