I'm an award-winning branding and design specialist with over 25 years of experience working in London with global brands such as Coca-Cola, Cadbury, and Unilever. I’ve led agencies, owned businesses, and built large creative teams, and I now focus on helping entrepreneurs and business owners create bold, effective brands from the ground up or reimagine existing ones to unlock the next stage of growth. I pride myself on getting under the skin of a client’s business, building close relationships, and turning ideas into confident, distinctive brand identities that deliver growth. My blend of design mastery and business acumen helps brands transform confidence, clarity, and long-term success.…

Allison Murray

PRO
5.0 (1 review)

I'm an award-winning branding and design specialist with over 25 years of experience working in London with global brands such as Coca-Cola, Cadbury, and Unilever. I’ve led agencies, owned businesses, and built large creative teams, and I now focus on helping entrepreneurs and business owners create bold, effective brands from the ground up or reimagine existing ones to unlock the next stage of growth. I pride myself on getting under the skin of a client’s business, building close relationships, and turning ideas into confident, distinctive brand identities that deliver growth. My blend of design mastery and business acumen helps brands transform confidence, clarity, and long-term success.…

Available to hire

I’m an award-winning branding and design specialist with over 25 years of experience working in London with global brands such as Coca-Cola, Cadbury, and Unilever. I’ve led agencies, owned businesses, and built large creative teams, and I now focus on helping entrepreneurs and business owners create bold, effective brands from the ground up or reimagine existing ones to unlock the next stage of growth.

I pride myself on getting under the skin of a client’s business, building close relationships, and turning ideas into confident, distinctive brand identities that deliver growth. My blend of design mastery and business acumen helps brands transform confidence, clarity, and long-term success.

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Skills

Experience Level

Brand Identity
Expert
Branding
Expert
Logo
Expert

Work Experience

Creative Director and Partmer at Ziggurat Brands
January 1, 2022 - October 1, 2006
I helped run Ziggurat Brands along with Adrian Collins. I oversaw the design studio, directing and designing numerous projects with both large FMCG companies as well as small entrepreneurial ones. I also oversaw the running of the business. Ziggurat was voted design company of the year in 2005
Creative Director at Coley Porter Bell
January 8, 1996 - November 1, 2001
Overseeing a large team of over 40 designers, directing the creative work and managing the accounts for a number of large FMCG clients. These included Cadbury Schweppes, Kimberly Clark, Unilever, P&G, Jersey tourist board, Pedigree Foods and Britvic. I helped run the accounts aswell as directing and designing work for them. I was also company board director, helping the Coley Porter Bell strategically, creatively and inputing into both company financial and development decisions.
Designer and Designer Director at Wickens Tutt Southgate (Brandhouse WTS)
January 2, 1989 - December 1, 1996
Junior Designer at Michael Peters and Partners
September 30, 1996 - January 1, 2025
Brand Designer and Owner at Allison Murray Design
June 1, 2009 - Present
Started my own solo design business in the Cotswolds where I work directly with entrepreneurs and brand owners using my wealth of branding experience gained in London to help their brands be successful. Projects include brand redesign and more often brand creation including strategy and naming. I create packaging design, corporate and retail branding.
Founder & Designer at Allison Murray Design
January 1, 2009 - Present
Helping entrepreneurs and business owners create or transform brands. Services include naming, brand creation, rebranding, packaging, and corporate identity.
Creative Director, later Owner/Partner at Ziggurat Brands
December 31, 2006 - September 10, 2025
Co-ran the agency, overseeing all studio creative. Clients included Sainsbury’s, Marks & Spencer, PepsiCo, Thorntons, United Biscuits, and Unilever. Ziggurat was voted Design Agency of the Year 2005.
Creative Director & Board Director at Coley Porter Bell
December 31, 2001 - September 10, 2025
Head of a 40-strong design team, directing creative for Cadbury Schweppes, Unilever, P&G, Britvic, and more. One of the youngest female Creative Directors in London (profiled in Design Week at age 30). Judge on D&AD, D&AD Europe, Design Week, and Fab Awards.
Group Head & Board Director at Wickens Tutt Southgate
December 31, 1996 - September 10, 2025
Early hire at agency formed by Michael Peters alumni. Led design teams, managed client accounts including Colgate Palmolive, Marks & Spencer, and Britvic.
Designer at Michael Peters & Partners
December 31, 1989 - September 10, 2025
Worked alongside Glenn Tutsell and Michael Peters, specialising in packaging and branding for global FMCG clients.

Education

Graphic Design Degree at Somerset Arts and Technology
September 1, 1984 - June 25, 1984
BA (Hons) Graphic Design at Somerset Arts & Technology
January 1, 1984 - December 31, 1986

Qualifications

BA HONs Graphic Design
September 3, 1984 - June 25, 1984

Industry Experience

Travel & Hospitality, Education, Consumer Goods, Healthcare, Retail, Professional Services, Manufacturing, Media & Entertainment
    uniE621 Lynwood & Co
    Rob and Kat Broadbent wanted to bring their Aussie style of great coffee and simple, no-nonsense brunching to the Cotswolds. The branding simply coveys a fresh new and contemporary look that fitted with the purity of their vision and stood out in a traditional setting. Immediate popularity and success has now led to the opening of six premises dotted around the Cotswolds and Oxfordshire. lynwoodandco branding graphicdesigner logo…
    uniE621 Illume Dental care
    A complete new identity for Illume a specialist dental practice in Cheltenham focusing on their 360 degree holistic approach to dental care and health. graphicdesigner branding…
    uniE621 Made By Bob
    Made by Bob is a brilliant restaurant and delicatessen in Cirencester, in the heart of the Cotswolds. Bob is a creative force – not just for having established a major destination restaurant in the area but also producing his own product lines. It continues to adapt to Bob’s thriving business, most recently the introduction of orange and blue for the restaurant and bar. I created the name and the branding which we took across signage, packaging, and menus. The work was honored in D&AD the Design and Art Direction awards. graphicdesigner illustrator branding logo designer…
    uniE621 New Wave
    A completely new look for the interior and exterior of New Wave Fish & Seafood Market based in Cirencester, extending the brand created for New Wave across signage, uniforms, vans, ticketing and packaging and through to the look of the interiors. A fresh, clean, and impactful environment reflects the quality of the Fish and Seafood market. branding graphicdesigner logo…
    uniE621 Gooseberry Bush Nursery
    Gooseberry Bush Nursery is a progressive (forward-thinking), eco-friendly and modern nursery. The branding was created to support a business that has individuality and diversity at its heart from how it cares for the children to the recruitment of its staff. The identity needed to also portray the business’s green credentials. The look was professional and relevant but also funky, bright, and optimistic. The branding was taken across the uniforms with the staff wearing bright coloured t-shirts with motivating messages on them, signage, children’s T-shirts, tote bags, stickers, water bottles, and a welcome book. The branding is based on the gooseberry bush shape and animals were created to aid the different stages of the children’s development.…
    uniE621 The Highfield - Peach pubs
    Peach pubs own many pubs around the country. The High Field, a new gastro pub in Edgbaston, was one of our earliest collaborations. The brief was to create an impactful, contemporary look but with overtones of the countryside. The design solution, inspired by a wrought iron gate, shows a cheeky fox stalking an oblivious hare. The design was taken across all communications. The success of the pub led to Peach creating a sister hotel, The High Field Townhouse, which used the same branding solution with the fox and hare coming to life within the compendium, menus and signage. graphicdesigner illustrator designer peachpubs…
    uniE621 The White Lion Pub - Peach pubs
    A new identity for Peach Pubs' latest acquisition, The White Lion in the village of Radford Semele near Leamington Spa, the branding needed to reflect the pub's heritage and the surrounding countryside and bring a great local pub back to the community. branding graphicdesigner logo designer peachpubs…
    uniE621 The Wold Garden
    Jessica Dean Smith makes beautiful natural skin based products at home for hotels and pubs. She wanted to create her own line of products so The Wold Garden came into being. The name and design were inspired by her English cottage garden and her beautiful Cotswold home.…
    uniE621 Sarah Bunton
    Nestled in the Cambrian Mountains of Mid Wales, Sarah Bunton has been producing award-winning artisan chocolates in her chocolate workshop since 2009. Sarah required an identity and packaging design that captured her entrepreneurial spirit, flair and skill for chocolate making and clearly positioned the brand as a company that delivers delicious luxury chocolates from Wales. https://www.twine.net/signin branding logo designer…
    uniE621 Cradocs
    Allie Thomas is a classic example of successful kitchen-table business. Allie wanted to take her savoury vegetable and cheese biscuits from the farmers’ market into the retail environment. The quirky packaging and branding was created to show off the natural ingredients, flavours as well as Allie’s own artistic flair and Welsh background. The whimsical and magical nature of the brand runs through the identity and is summarised in ‘The Alchemy of Cradoc’s’. Since the launch Cradoc’s has met with huge demand and brand recognition and Allie is fast expanding her ranges. graphicdesigner branding…
    uniE621 Forthay Granola
    Created the new rebranding for Forthay Granola and Muesli, plus new NPD design for Granola bars and porridge. Brought to life the award winning artisan story behind the brand and the place where the delicious healthy products were first conceived in their farmhouse the heart of the Cotswolds. branding forthaygranola illustrator logo designer…
    uniE621 Cuppa & Co
    Sherston’s Teas was bought by Helen Hazell in 2022 but needed to reflect her vision and mission for the business. New branding, reflecting “The Art of tea drinking” and a new name Cuppa & Co created an inspiring and refreshing collection for her premium artisan loose-leaf teas and promoted a range of unique blends and varieties to a wider audience. graphicdesigner branding designer…