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Hi, I'm Willem West, a marketing professional with a Bachelor of Innovation in Marketing and a focus on strategic messaging, digital storytelling, and performance analytics. I enjoy translating consumer insights into compelling narratives that drive audience engagement and measurable results. I'm expanding my expertise in finance and accounting to strengthen cross-functional impact and educational resource development. My experience spans brand strategy, content creation, UX design, and 3D animation with Blender, and I thrive collaborating with clients to align creative assets with data-driven outcomes.…Hi, I'm Willem West, a marketing professional with a Bachelor of Innovation in Marketing and a focus on strategic messaging, digital storytelling, and performance analytics. I enjoy translating consumer insights into compelling narratives that drive audience engagement and measurable results. I'm expanding my expertise in finance and accounting to strengthen cross-functional impact and educational resource development. My experience spans brand strategy, content creation, UX design, and 3D animation with Blender, and I thrive collaborating with clients to align creative assets with data-driven outcomes.

Willem West

Brand Strategist, Marketing Strategist, Content Creator, +2

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Hi, I'm Willem West, a marketing professional with a Bachelor of Innovation in Marketing and a focus on strategic messaging, digital storytelling, and performance analytics. I enjoy translating consumer insights into compelling narratives that drive audience engagement and measurable results. I'm expanding my expertise in finance and accounting to strengthen cross-functional impact and educational resource development. My experience spans brand strategy, content creation, UX design, and 3D animation with Blender, and I thrive collaborating with clients to align creative assets with data-driven outcomes.…Hi, I'm Willem West, a marketing professional with a Bachelor of Innovation in Marketing and a focus on strategic messaging, digital storytelling, and performance analytics. I enjoy translating consumer insights into compelling narratives that drive audience engagement and measurable results. I'm expanding my expertise in finance and accounting to strengthen cross-functional impact and educational resource development. My experience spans brand strategy, content creation, UX design, and 3D animation with Blender, and I thrive collaborating with clients to align creative assets with data-driven outcomes.

Available to hire

Hi, I’m Willem West, a marketing professional with a Bachelor of Innovation in Marketing and a focus on strategic messaging, digital storytelling, and performance analytics. I enjoy translating consumer insights into compelling narratives that drive audience engagement and measurable results.

I’m expanding my expertise in finance and accounting to strengthen cross-functional impact and educational resource development. My experience spans brand strategy, content creation, UX design, and 3D animation with Blender, and I thrive collaborating with clients to align creative assets with data-driven outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Controller at Environment Control

June 1, 2024 - November 17, 2025

Managed facility operations by completing an average of 15-25 scheduled service tasks per shift, ensuring 100% compliance with safety and site standards. Improved inventory accuracy by maintaining logs and cycle counting, achieving 95% supplies-on-hand accuracy and preventing stockouts. Reduced supply waste and cost by implementing an inventory reorder threshold and usage manage log, cutting monthly consumables spend by 9%. Closed and escalated maintenance issues, coordinating response to resolve 90% of urgent work orders within 24–48 hours, contributing to improved satisfaction (95%).

Animator at Freelance

May 1, 2021 - November 17, 2025

Produced end-to-end animated videos for two clients, handling scripting, storyboarding, animation, and platform optimization; achieved 12,000+ views across social platforms and a 35% view-through rate on top-performing posts. Improved client reach by exporting platform-optimized assets and supporting 13% MoM audience growth; provided post-delivery performance reports and maintained ~90% billed efficiency.

Website Designer & Consultant at Singing Bowls of the Rockies

January 1, 2024 - January 1, 2024

Designed and launched a responsive website, reducing mobile bounce rate by 15% and boosting organic sessions by 20% through on-page SEO and local citations. Enabled bookings via optimized contact forms and CTAs, yielding 37 new inquiries in the first 3 months; collaborated on content and UX to highlight events and drive traffic.