Senior Content Designer | Content Strategist at Markup AI (formerly Acrolinx GmbH)

Delivered 100+ product documentation and content deliverables across platform and enterprise integrations. Authored release notes, integration documentation, and UI copy for Platform and integrations. Improved onboarding clarity by resolving UX issues, reducing user friction and support inquiries by ~20–30%. Implemented in-app messaging with Appcues, delivering product communication to 1,000+ monthly active users. Prototyped the new product solution, created UI mockups, aligned with stakeholders, and partnered with engineering to guide implementation.

Senior Content Strategist & Content Designer (Payments Team) at Indeed

Designed and optimized payment flow microcopy, improving clarity and reducing user friction in high-impact conversion journeys for millions of global users. Collaborated with Product Managers across 10+ global markets to localize and launch new payment systems based on geolocation requirements. Developed a content strategy for internal newsletters, increasing product delivery visibility across 100+ stakeholders in global product and engineering teams. Standardized tone, terminology, and style across internal and external channels to ensure consistent global product and brand communication.

Senior Content Designer at Quandoo GmbH

Delivered end-to-end B2C product microcopy for core customer journeys, improving clarity and task success across web and mobile experiences. Managed localization for 11 markets and 9 languages, enabling scalable multilingual product launches. Established localization workflows and terminology governance, ensuring consistent brand voice across product, marketing, and support channels. Increased Loyalty Program adoption through UI copy optimization, generating €70K+ incremental annual revenue. Created and maintained product documentation and a multilingual glossary in Confluence, supporting product, design, and localization teams.