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Hi, I’m William Liew. I’m an award-winning TVC and film director, Creative Technologist, and AI-trained professional with over 20 years of experience in commercial direction, video production, and content innovation. I blend storytelling and technology to deliver high-impact creative solutions across film, broadcast, and digital platforms. I have advanced training in Data Science and Artificial Intelligence, with hands-on experience in Azure Machine Learning Designer, NLP, Computer Vision, and Generative AI. I’m known for combining creative strategy with technical insight to produce content that drives engagement, efficiency, and measurable performance.…Hi, I’m William Liew. I’m an award-winning TVC and film director, Creative Technologist, and AI-trained professional with over 20 years of experience in commercial direction, video production, and content innovation. I blend storytelling and technology to deliver high-impact creative solutions across film, broadcast, and digital platforms. I have advanced training in Data Science and Artificial Intelligence, with hands-on experience in Azure Machine Learning Designer, NLP, Computer Vision, and Generative AI. I’m known for combining creative strategy with technical insight to produce content that drives engagement, efficiency, and measurable performance.

William Liew

Content Producer, Concept Artist, Content Creator, +7

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Hi, I’m William Liew. I’m an award-winning TVC and film director, Creative Technologist, and AI-trained professional with over 20 years of experience in commercial direction, video production, and content innovation. I blend storytelling and technology to deliver high-impact creative solutions across film, broadcast, and digital platforms. I have advanced training in Data Science and Artificial Intelligence, with hands-on experience in Azure Machine Learning Designer, NLP, Computer Vision, and Generative AI. I’m known for combining creative strategy with technical insight to produce content that drives engagement, efficiency, and measurable performance.…Hi, I’m William Liew. I’m an award-winning TVC and film director, Creative Technologist, and AI-trained professional with over 20 years of experience in commercial direction, video production, and content innovation. I blend storytelling and technology to deliver high-impact creative solutions across film, broadcast, and digital platforms. I have advanced training in Data Science and Artificial Intelligence, with hands-on experience in Azure Machine Learning Designer, NLP, Computer Vision, and Generative AI. I’m known for combining creative strategy with technical insight to produce content that drives engagement, efficiency, and measurable performance.

Available to hire

Hi, I’m William Liew. I’m an award-winning TVC and film director, Creative Technologist, and AI-trained professional with over 20 years of experience in commercial direction, video production, and content innovation. I blend storytelling and technology to deliver high-impact creative solutions across film, broadcast, and digital platforms. I have advanced training in Data Science and Artificial Intelligence, with hands-on experience in Azure Machine Learning Designer, NLP, Computer Vision, and Generative AI.

I’m known for combining creative strategy with technical insight to produce content that drives engagement, efficiency, and measurable performance.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Senior VP, Creative Director at ERA Realty Pte Ltd

January 1, 2020 - January 1, 2024

Led the creative and video production departments, managing producers, designers, and content creators. Advised senior management on branding, creative direction, and digital strategy. Integrated AI tools into production workflows to enhance personalization and reduce turnaround time. Oversaw multimedia campaigns reaching over 9,000 agents and partners.

AVP, Head of Media Production at ERA Realty Pte Ltd

January 1, 2017 - January 1, 2020

Directed end-to-end creative production for marketing, training, and corporate campaigns. Managed creative teams, vendors, and production schedules across multiple media channels. Ensured quality consistency and brand alignment across all visual communications.

Multimedia Video Producer at Trinity Christian Centre

January 1, 2017 - January 1, 2018

Produced educational and advocacy videos for internal and public engagement. Developed training materials and visual assets for non-technical audiences.

Brand Manager at Biocomm / Nu-Factor Pte Ltd

January 1, 2015 - January 1, 2017

Managed marketing campaigns, creative production, and brand development for wellness products. Directed video and design projects for product launches and brand awareness campaigns.

Film Director at Apostrophe Films

January 1, 2006 - January 1, 2014

Directed and produced television commercials, branded content, and corporate films for regional and international clients. Led creative development from concept to completion, overseeing casting, cinematography, and final edit. Collaborated with creative agencies and clients to ensure brand integrity and storytelling impact. Directed award-winning projects recognized by Promax International and the New York Film Festival. Mentored junior producers and assistant directors in visual storytelling and production leadership.

Visual Effects Post-Production Manager at Apostrophe Films

January 1, 2006 - January 1, 2014

Supervised post-production pipelines for commercials and corporate videos, coordinating teams of editors, colorists, and VFX artists. Managed editing, compositing, and finishing workflows to meet creative and delivery deadlines. Worked closely with directors and clients to translate creative vision into final visuals. Ensured technical precision, consistent color grading, and seamless integration of live action with visual effects. Delivered multiple award-winning campaigns, including projects honored by Promax Asia and the New York Film Festival.

Video Editor at Apostrophe Films

January 1, 1999 - January 1, 2003

Edited commercials, branded films, and corporate content for major regional clients. Maintained visual rhythm, narrative flow, and brand tone across campaigns. Collaborated with directors, producers, and clients to meet creative and technical objectives.

Video Editor / Motion Graphics Designer at Bruce Dunlop & Associates (BDA)

January 1, 2003 - January 1, 2006

Designed and produced on-air promos, motion graphics, and branding materials for regional broadcast clients including StarHub, Disney Channel, and Cinemax. Collaborated with creative directors and channel producers to develop concepts, storyboards, and motion sequences. Managed tight broadcast deadlines, ensuring delivery quality and consistency with global branding standards. Developed cross-platform visual identities for entertainment and sports channels across Asia.