I'm a marketing and copywriting professional with extensive experience working with integrated campaigns and brand management. My skills span project management from concept through reporting, ensuring digital, social, and advertising channels are executed on time. I excel at content strategy, media partnerships, and relationship management, and I pride myself on communicating clearly while juggling multiple projects across diverse industries. I have a strong track record collaborating with stakeholders to align content and design with business objectives, brand voice, and customer needs. From SEO-optimized blogs and landing pages to CRM-driven email campaigns, I've helped companies grow organic reach and deliver compelling marketing materials—from websites to print and event assets.

Traci A. Alguire

I'm a marketing and copywriting professional with extensive experience working with integrated campaigns and brand management. My skills span project management from concept through reporting, ensuring digital, social, and advertising channels are executed on time. I excel at content strategy, media partnerships, and relationship management, and I pride myself on communicating clearly while juggling multiple projects across diverse industries. I have a strong track record collaborating with stakeholders to align content and design with business objectives, brand voice, and customer needs. From SEO-optimized blogs and landing pages to CRM-driven email campaigns, I've helped companies grow organic reach and deliver compelling marketing materials—from websites to print and event assets.

Available to hire

I’m a marketing and copywriting professional with extensive experience working with integrated campaigns and brand management. My skills span project management from concept through reporting, ensuring digital, social, and advertising channels are executed on time. I excel at content strategy, media partnerships, and relationship management, and I pride myself on communicating clearly while juggling multiple projects across diverse industries.

I have a strong track record collaborating with stakeholders to align content and design with business objectives, brand voice, and customer needs. From SEO-optimized blogs and landing pages to CRM-driven email campaigns, I’ve helped companies grow organic reach and deliver compelling marketing materials—from websites to print and event assets.

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Language

English
Fluent

Work Experience

Marketing Consultant / Independent Contractor at Self-employed / Independent Consultant
January 1, 2007 - January 1, 2025
Marketing consultant serving small businesses, corporations, retailers, and non-profit organizations. Aligned content strategy with business objectives, brand voice, and customer needs. Researched and created SEO-optimized blog articles, website copy, social media content, and landing pages to promote organic growth. Managed CRM, email/SMS campaigns, and property management for wholesale real estate sales. Delivered content, branding, and copy for multiple clients; coordinated with stakeholders to balance deadlines across diverse industries.
Content / Design Manager at Airtex Products / ASC Industries, Inc.
January 1, 2004 - January 1, 2017
Led copywriting, editing, graphic design, event coordination, and marketing/brand management for multiple brands (Airtex, ASC, NAPA, Durala st, Signature Series, and more). Directed development of new websites (Airtex Water Pumps and WaterPumpU). Managed marketing assets, photography, internal/external communications, social media, copywriting, trade shows, design, media relations, and vendor selections.
Director of Events and Marketing at Canton Regional Chamber of Commerce
January 1, 1988 - January 1, 2004
Directed a five-person team; coordinated volunteer recruitment and leadership initiatives. Oversaw membership development, communications, marketing, public relations, advertising, sponsorships, media partnerships, and event planning. Authored and edited marketing and public relations copy; managed press relationships; ensured brand consistency across initiatives with internal and external teams.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Professional Services, Retail