Available to hire
I am a Brand & Digital Designer with a strong background in marketing, customer experience, and visual communication. I specialize in creating scalable design assets across digital platforms and aligning brand identity with business strategy and user needs.
I combine data-driven thinking (CX analytics) with creative execution to deliver impactful visual solutions for marketing, product, and communication teams, always focusing on measurable outcomes and cross-functional collaboration.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
Portuguese
Fluent
English
Fluent
Work Experience
Customer Experience Analyst II at Orbia
September 1, 2024 - March 31, 2026Analyzed customer experience data (CX) to optimize user journeys and improve business outcomes. Generated insights through qualitative and quantitative research (feedbacks, NPS, satisfaction surveys). Collaborated with Marketing, Product, and Support teams to align CX with company strategy. Supported the development of engagement and retention initiatives through personalized communication. Translated data insights into actionable improvements across multiple customer touchpoints.
Graphic Designer at Pleno AgroGalaxy
November 1, 2021 - September 30, 2024Created visual assets for digital marketing campaigns, including social media, WhatsApp, and internal communications. Developed and implemented Key Visuals (KVs) to strengthen brand recognition and campaign performance. Designed layouts for training materials and engagement campaigns. Ensured brand consistency across digital and internal communication channels. Collaborated with cross-functional teams using data insights to improve content performance and customer engagement. Winner of Smart Customer 2023, recognizing high-impact contributions in customer experience and communication.
Final Artwork Designer at Agência Duo
August 1, 2018 - March 31, 2020Created and finalized graphic design materials for digital and print media. Assisted in the development of visual identities and branding elements. Edited and produced video content for marketing and social media. Supported content creation and design production workflows.
Education
MBA in Marketing at USP/Esalq
January 1, 2023 - December 31, 2025Bachelor’s Degree in Advertising & Propaganda at UNIDEP
January 1, 2018 - December 31, 2021MBA in Marketing at USP/Esalq
January 1, 2023 - January 1, 2025Bachelor’s Degree in Advertising & Propaganda at UNIDEP
January 1, 2018 - January 1, 2021Qualifications
Branding and CX
January 1, 2024 - April 10, 2026UX/UI Fundamentals
January 1, 2024 - April 10, 2026Google Ads Search Certification
January 1, 2023 - April 10, 2026Generative AI for Business Leaders
January 1, 2023 - April 10, 2026Big Data & Artificial Intelligence
January 1, 2023 - April 10, 2026Digital Marketing Fundamentals
January 1, 2023 - April 10, 2026Design Thinking
January 1, 2023 - April 10, 2026Digital Media Fundamentals
January 1, 2022 - April 10, 2026Branding and CX
January 1, 2024 - April 10, 2026UX/UI Fundamentals
January 1, 2024 - April 10, 2026Google Ads Search Certification
January 1, 2023 - April 10, 2026Generative AI for Business Leaders
January 1, 2023 - April 10, 2026Big Data & Artificial Intelligence
January 1, 2023 - April 10, 2026Digital Marketing Fundamentals
January 1, 2023 - April 10, 2026Design Thinking
January 1, 2023 - April 10, 2026Digital Media Fundamentals
January 1, 2022 - April 10, 2026Industry Experience
Media & Entertainment, Software & Internet, Professional Services, Retail
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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