I am a social scientist, researcher, and designer on a mission to convert complex research into clear and appealing educational content. My work blends anthropological rigor with strategic design to lead the creation of innovative visual learning materials and to integrate graphic methods into research. I specialize in participatory methodologies with a focus on youth and communities, plus experience in ethnomarketing. I have a proven track record in university teaching and comprehensive project management, ensuring knowledge is accessible and actionable across disciplines.

Ximena Sarmiento

I am a social scientist, researcher, and designer on a mission to convert complex research into clear and appealing educational content. My work blends anthropological rigor with strategic design to lead the creation of innovative visual learning materials and to integrate graphic methods into research. I specialize in participatory methodologies with a focus on youth and communities, plus experience in ethnomarketing. I have a proven track record in university teaching and comprehensive project management, ensuring knowledge is accessible and actionable across disciplines.

Available to hire

I am a social scientist, researcher, and designer on a mission to convert complex research into clear and appealing educational content. My work blends anthropological rigor with strategic design to lead the creation of innovative visual learning materials and to integrate graphic methods into research.

I specialize in participatory methodologies with a focus on youth and communities, plus experience in ethnomarketing. I have a proven track record in university teaching and comprehensive project management, ensuring knowledge is accessible and actionable across disciplines.

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Language

Spanish; Castilian
Fluent
English
Fluent

Work Experience

Freelance Anthropological Visualization Specialist at Myrna Mack Scholarship
October 1, 2025 - October 21, 2025
Illustrate and digitize corporality maps based on field transcripts; ensure ethnographic fidelity and the integrity of qualitative data as scientific evidence; integrate graphic methods into research.
Market Research Coordinator at Investiga.Pro
August 1, 2025 - October 21, 2025
Lead the market research department: design, manage, and execute Ethnomarketing investigations using qualitative, quantitative, and mixed methodologies.
Qualitative Research Assistant (ASPIRE Project) at UVG, MIT, AGEXPORT, and USAID
February 1, 2025 - October 21, 2025
Design, execution, and publication of various qualitative investigations using case study methodology and ethnographic methods; register local innovation projects with emphasis on Youth; field data collection, treatment, coding, and drafting of final research reports.
Assistant Professor (Anthropology, Culture and Business) at Universidad del Valle de Guatemala (UVG)
December 31, 2023 - October 21, 2025
Supported the execution and integral management of the course, including covering and teaching program topics (Anthropology in Business); provided material preparation, work evaluation, and student consultation.

Education

Master's Degree in Digital Graphic Design (Brand Identity Specialization) at Escuela Superior de Diseño de Barcelona and Universidad Internacional de Valencia
April 1, 2025 - March 1, 2026
Bachelor of Arts (Licenciatura) in Anthropology and Sociology – Summa Cum Laude at Universidad del Valle de Guatemala (UVG)
January 1, 2020 - November 1, 2024
Baccalaureatus In Artibus in Anthropology and Sociology at Universidad del Valle de Guatemala (UVG)
January 1, 2020 - June 1, 2024
Bachillerato en Ciencias y Letras at Colegio Evelyn Rogers
January 1, 2019 - December 31, 2019

Qualifications

Adobe Certified Professional (ACP) in Photoshop, Illustrator, InDesign, and After Effects
February 1, 2026 - October 21, 2025
Ethics in Human Research for Social Sciences and Humanities (Macquarie University)
January 1, 2024 - October 21, 2025
Advanced Photography (Benowu International Academy S.L.)
January 1, 2021 - October 21, 2025
Dale Carnegie Youth Course
January 1, 2015 - October 21, 2025

Industry Experience

Education, Professional Services, Media & Entertainment, Non-Profit Organization
    paper Freelance Anthropological Visualization Specialist Project (2025)
    Illustrate and digitize corporality maps based on field transcripts, applying a rigorous anthropological approach. Ensure ethnographic fidelity and the integrity of the qualitative data as scientific evidence. Integrate graphic methods into the research, consolidating expertise in designing visual tools for the social sciences.