Hi there, I’m Yue Yu Studio, a multidisciplinary illustrator and graphic designer with a passion for stories told through color, line, and composition. I earned a BFA in Illustration, an MA in Graphic Design, and an MFA in Illustration from SCAD, blending editorial illustration with branding and animation concepts. I love creating cohesive visual identities, editorial artwork, and merch-ready illustrations that communicate clearly and creatively. Currently based in the United States, I’ve built experience through internships and collaborative projects with Racquet Media, Studio DPI, Shenzhen United Creation Architecture Design Co, Bass Fishing Productions, and more. I’ve earned recognition in illustration awards and continue to expand my practice across print and digital media.

Yue Yu Studio

Hi there, I’m Yue Yu Studio, a multidisciplinary illustrator and graphic designer with a passion for stories told through color, line, and composition. I earned a BFA in Illustration, an MA in Graphic Design, and an MFA in Illustration from SCAD, blending editorial illustration with branding and animation concepts. I love creating cohesive visual identities, editorial artwork, and merch-ready illustrations that communicate clearly and creatively. Currently based in the United States, I’ve built experience through internships and collaborative projects with Racquet Media, Studio DPI, Shenzhen United Creation Architecture Design Co, Bass Fishing Productions, and more. I’ve earned recognition in illustration awards and continue to expand my practice across print and digital media.

Available to hire

Hi there, I’m Yue Yu Studio, a multidisciplinary illustrator and graphic designer with a passion for stories told through color, line, and composition. I earned a BFA in Illustration, an MA in Graphic Design, and an MFA in Illustration from SCAD, blending editorial illustration with branding and animation concepts. I love creating cohesive visual identities, editorial artwork, and merch-ready illustrations that communicate clearly and creatively.

Currently based in the United States, I’ve built experience through internships and collaborative projects with Racquet Media, Studio DPI, Shenzhen United Creation Architecture Design Co, Bass Fishing Productions, and more. I’ve earned recognition in illustration awards and continue to expand my practice across print and digital media.

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Language

English
Fluent
Chinese
Advanced

Work Experience

Graphic Design Intern at Racquet Media
January 1, 2026 - March 31, 2026
Design marketing materials and presentations; Create illustrations for editorial features; Develop a new set of assets for social media and merchandise; Design posters and invitations for Racquet events; Assist with a comprehensive design systems refresh, including directed brand redesign and developing a new logo and cohesive visual identity; Designed custom illustrations for apparel and branded merchandise including hats and clothing; Established a unified brand system to strengthen product recognition and retail presence.
Graphic Design Intern at Studio DPI
June 1, 2024 - August 31, 2024
Collaborate with the team to create promotional poster-type illustrations for the company; Delivered artwork optimized for print and web across multiple campaigns; Participated in the design project for the Nanjing Hongshan Zoo newspaper, Maibao.
Illustration Designer (SCADpro x Stride project) at Stride (SCADpro collaboration)
January 1, 2024 - Present
Developed educational games with a student team; finalized 3 promotional poster-style illustrations aligned with Stride’s brand identity; collaborated with the team; delivered print- and web-optimized artwork for multiple campaigns.
Illustration & Graphic Design at Savannah College of Art and Design
September 1, 2023 - Present
Current role focusing on illustration and graphic design projects; involvement with SCADpro x Stride collaborations and campus design initiatives.
Illustrator / Graphic Designer at Savannah College of Art and Design
September 1, 2023 - Present
Current role creating illustration and graphic design for coursework and projects within SCAD, with a focus on concept art for animation and game development.
Illustration Design Intern at Shenzhen United Creation Architecture Design Co
June 1, 2023 - August 31, 2023
Illustration design intern.
Illustrator & Graphic Designer at Bass Fishing Productions
January 1, 2023 - March 31, 2023
Illustrator & Graphic Designer; remote. Provided one-on-one instruction to tennis players; branding and design support.
Tennis Coach at Dalian Crossing Tennis Club
January 1, 2019 - August 31, 2019
Tennis coach; January–August 2019.

Education

Bachelor of Fine Arts in Illustration, concentration in Concept of Animation & Game at Savannah College of Art and Design
January 1, 2019 - June 1, 2023
Bachelor of Fine Arts in Illustration at Savannah College of Art and Design
January 1, 2019 - June 1, 2023
Bachelor of Fine Arts in Illustration at Savannah College of Art and Design
January 1, 2019 - June 1, 2023
Bachelor of Fine Arts at Savannah College of Art and Design
January 1, 2019 - June 1, 2023
Bachelor of Fine Arts at Savannah College of Art and Design
January 1, 2019 - June 1, 2023
Master of Fine Arts in Illustration at Savannah College of Art and Design
September 1, 2023 - April 28, 2026
Master of Arts in Graphic Design at Savannah College of Art and Design
January 1, 2019 - June 1, 2023
Bachelor of Fine Arts in Illustration, Concentration in Concept of Animation & Game at Savannah College of Art and Design
January 11, 2030 - April 28, 2026

Qualifications

World Illustration Awards 2023 Long-list
January 1, 2023 - December 29, 2025
The 9th National Illustration Biennial - Main Call
January 1, 2024 - December 29, 2025
SCAD Athletic Scholarship (Women's Tennis Team)
January 1, 2020 - January 1, 2024
Academic Honors Scholarship
January 1, 2020 - January 1, 2024
Academic Scholarship (SCAD)
January 1, 2020 - January 1, 2026
Athletic Scholarship (SCAD)
January 1, 2020 - January 1, 2025
Merit Award, 3x3 International Illustration Awards No.21 (Student Show)
January 1, 2024 - April 28, 2026
World Illustration Awards 2023 Long-list
January 1, 2023 - April 28, 2026
The 9th National Illustration Biennial - Main Call (2024)
January 1, 2024 - April 28, 2026

Industry Experience

Media & Entertainment, Education, Software & Internet, Professional Services, Gaming, Other, Retail