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I am a marketing-focused writer and content strategist with a passion for clear, audience-centric communication. I work across long-form content, digital publications, SEO-driven content, and multi-channel campaigns to support Indian and US audiences in higher education and EdTech. My experience includes developing editorial initiatives, social media campaigns, email marketing, and collaboration with founders, educators, and stakeholders to translate complex concepts into accessible, high-impact content. I thrive in collaborative environments and enjoy turning data-driven insights into creative, effective content strategies. I am committed to delivering measurable results while maintaining a friendly, approachable tone that resonates with diverse audiences.…I am a marketing-focused writer and content strategist with a passion for clear, audience-centric communication. I work across long-form content, digital publications, SEO-driven content, and multi-channel campaigns to support Indian and US audiences in higher education and EdTech. My experience includes developing editorial initiatives, social media campaigns, email marketing, and collaboration with founders, educators, and stakeholders to translate complex concepts into accessible, high-impact content. I thrive in collaborative environments and enjoy turning data-driven insights into creative, effective content strategies. I am committed to delivering measurable results while maintaining a friendly, approachable tone that resonates with diverse audiences.

Yamini Shende

Content Creator, Copywriter, Social Media Manager, +2

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I am a marketing-focused writer and content strategist with a passion for clear, audience-centric communication. I work across long-form content, digital publications, SEO-driven content, and multi-channel campaigns to support Indian and US audiences in higher education and EdTech. My experience includes developing editorial initiatives, social media campaigns, email marketing, and collaboration with founders, educators, and stakeholders to translate complex concepts into accessible, high-impact content. I thrive in collaborative environments and enjoy turning data-driven insights into creative, effective content strategies. I am committed to delivering measurable results while maintaining a friendly, approachable tone that resonates with diverse audiences.…I am a marketing-focused writer and content strategist with a passion for clear, audience-centric communication. I work across long-form content, digital publications, SEO-driven content, and multi-channel campaigns to support Indian and US audiences in higher education and EdTech. My experience includes developing editorial initiatives, social media campaigns, email marketing, and collaboration with founders, educators, and stakeholders to translate complex concepts into accessible, high-impact content. I thrive in collaborative environments and enjoy turning data-driven insights into creative, effective content strategies. I am committed to delivering measurable results while maintaining a friendly, approachable tone that resonates with diverse audiences.

Available to hire

I am a marketing-focused writer and content strategist with a passion for clear, audience-centric communication. I work across long-form content, digital publications, SEO-driven content, and multi-channel campaigns to support Indian and US audiences in higher education and EdTech. My experience includes developing editorial initiatives, social media campaigns, email marketing, and collaboration with founders, educators, and stakeholders to translate complex concepts into accessible, high-impact content.

I thrive in collaborative environments and enjoy turning data-driven insights into creative, effective content strategies. I am committed to delivering measurable results while maintaining a friendly, approachable tone that resonates with diverse audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Growth Advisor at Growth Advisory Group

June 1, 2021 - December 31, 2021

Supported growth marketing initiatives, including content strategy, social media campaigns, and analytics across regional markets.

Marketing Assistant at Go Golfing

January 1, 2022 - September 30, 2022

Built, monitored and optimized ad campaigns across social media platforms; implemented SEO strategies to improve website quality and traffic; produced end-of-campaign reports; created marketing collateral; managed social media to boost community engagement; contributed to email marketing and lead generation.