I am a detail-oriented marketing professional with 3+ years of experience supporting digital campaigns, email marketing, CRM management, and content coordination across enterprise and agency environments. I thrive in fast-paced settings and enjoy turning data-driven insights into clear, action-oriented campaigns that drive engagement and growth. I excel in campaign execution, marketing communications, data reporting, and cross-functional collaboration. I have hands-on experience maintaining marketing materials, managing customer data, and conducting market research across digital platforms, and I enjoy partnering with product, content, and analytics teams to deliver measurable results.

Yash Singh

I am a detail-oriented marketing professional with 3+ years of experience supporting digital campaigns, email marketing, CRM management, and content coordination across enterprise and agency environments. I thrive in fast-paced settings and enjoy turning data-driven insights into clear, action-oriented campaigns that drive engagement and growth. I excel in campaign execution, marketing communications, data reporting, and cross-functional collaboration. I have hands-on experience maintaining marketing materials, managing customer data, and conducting market research across digital platforms, and I enjoy partnering with product, content, and analytics teams to deliver measurable results.

Available to hire

I am a detail-oriented marketing professional with 3+ years of experience supporting digital campaigns, email marketing, CRM management, and content coordination across enterprise and agency environments. I thrive in fast-paced settings and enjoy turning data-driven insights into clear, action-oriented campaigns that drive engagement and growth.

I excel in campaign execution, marketing communications, data reporting, and cross-functional collaboration. I have hands-on experience maintaining marketing materials, managing customer data, and conducting market research across digital platforms, and I enjoy partnering with product, content, and analytics teams to deliver measurable results.

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Language

English
Fluent
Hindi
Advanced

Work Experience

Account Executive - Internship at Perfect Digits
May 1, 2025 - November 19, 2025
Assisted in selling digital marketing services (SEO, SEM, PPC, Social Media, Web Development, Branding) to small and medium-sized businesses under a B2B model.
Digital Marketing Advisor - New Associate at Accenture Pvt Ltd
December 1, 2024 - December 1, 2024
Developed and executed content strategies for digital channels on Spotify project, delivering measurable improvements through data-driven insights.
Marketing Campaign Researcher at Disha Business Solution
January 1, 2020 - January 1, 2020
Conducted market and location research to identify high-impact promotional opportunities, optimizing event reach and campaign effectiveness.
Account Executive Intern (Digital Marketing Sales) at Perfect Digitals
May 1, 2025 - November 1, 2025
Drove B2B lead generation through structured LinkedIn outreach and cold calling, supporting a consistent sales pipeline for SEO and PPC services. Led discovery conversations, translating client requirements into tailored digital marketing solutions. Maintained CRM data accuracy and performance reports to support forecasting and pipeline visibility.
Digital Marketing Advisory at Accenture Pvt. Ltd (Spotify Project)
February 1, 2021 - December 1, 2024
Optimised multi-channel PPC and SEO campaigns using GA4, A/B testing, and bid optimization, improved engagement by 40%. Conducted keyword research and SEO optimization to improve search visibility and organic traffic for regional and global markets. Analysed performance using GA4 and internal dashboards, tracking CTR, CPA, ROAS, and conversion rates to support data-driven decisions.
Retail Sales Associate (Part-Time) at Mr. Price
December 1, 2025 - Present
Execute high-volume POS transactions, cash reconciliation, and till balancing with accuracy. Support merchandising, stock rotation, and floor operations to maximise sales opportunities.
Customer Advisor (Part-Time, Out of Hours) at B&Q Ireland
November 1, 2025 - Present
Deliver customer support during out-of-hours shifts while maintaining service and compliance standards. Operate POS systems and follow operational procedures to ensure continuity of store operations.
Retail Sales Associate at Mr. Price
December 1, 2025 - Present
Executed high-volume POS transactions, cash reconciliation, and till balancing with accuracy; supported merchandising, stock rotation, and floor operations to maximise sales opportunities.
Customer Advisor at B&Q Ireland
November 1, 2025 - Present
Delivered customer support during out-of-hours shifts while maintaining service and compliance standards; operated POS systems and followed operational procedures to ensure continuity of store operations.
Digital Marketing Executive Intern at Perfect Digitals
May 1, 2025 - November 1, 2025
Drove B2B lead generation through structured LinkedIn outreach and cold calling, supporting a consistent sales pipeline for SEO and PPC services. Led discovery conversations, translated client requirements into tailored digital marketing solutions. Maintained CRM data accuracy and performance reports to support forecasting and pipeline visibility. Collaborated with SEO and PPC delivery teams to ensure smooth campaign onboarding and improved client retention through value-driven solutions. Developed and executed lead nurturing strategies through email marketing, increasing lead conversion by 25%.
Digital Marketing Advisory at Accenture Pvt. Ltd
February 1, 2021 - December 1, 2024
Spotify Project: Optimised multi-channel PPC and SEO campaigns using GA4, A/B testing, and bid optimization; improved engagement by 40%. Conducted keyword research and SEO optimization to improve search visibility and organic traffic for regional/global markets. Analyzed performance using GA4 and internal dashboards; Drove data-backed optimization strategies across paid and organic channels by leveraging audience insights, attribution models, and funnel analysis to maximize ROI at scale. Collaborated with cross-functional teams to enhance content strategy, resulting in a 30% increase in organic search rankings for key target keywords.
Digital Marketing Executive at Accenture Pvt. Ltd
February 1, 2021 - December 1, 2024
Spotify Project: Assisted in the execution and coordination of multi-channel digital marketing campaigns; generated weekly and monthly performance reports tracking engagement, CTR, CPA, and conversion metrics; conducted competitor analysis and keyword research to support campaign planning; maintained data accuracy across internal dashboards and reporting systems; coordinated with content, analytics, and regional teams to ensure campaign timelines were met; supported SEO optimization initiatives to improve online visibility and search rankings.

Education

Master of Business Administration (MBA) at Dublin Business School
January 1, 2025 - November 19, 2025
Bachelor of Management at Oriental College of Education
January 11, 2030 - November 19, 2025
Higher Secondary Certificate (HSC) - Commerce at SK Bose College, Mumbai
January 11, 2030 - November 19, 2025
MBA at Dublin Business School, Dublin
January 11, 2030 - January 1, 2025
Bachelor of Management Studies (Marketing) at Mumbai
January 11, 2030 - January 1, 2020
MBA at Dublin Business School, Dublin
January 11, 2030 - January 1, 2025
Bachelor of Management Studies (Marketing) at Mumbai
January 11, 2030 - January 1, 2020
MBA at Dublin Business School
January 11, 2030 - January 1, 2025
Bachelor of Management Studies (Marketing) at Mumbai
January 11, 2030 - January 1, 2020
MBA at Dublin Business School, Dublin
January 11, 2030 - January 1, 2025
Bachelor of Management Studies (Marketing) at Mumbai
January 11, 2030 - January 1, 2020

Qualifications

Google Ads Search
January 11, 2030 - January 31, 2026
Google Analytics 4
January 11, 2030 - January 31, 2026
Meta Digital Marketing Associate
January 11, 2030 - January 31, 2026
HubSpot Inbound Marketing
January 11, 2030 - January 31, 2026
Google Ads Search
January 11, 2030 - January 31, 2026
Google Analytics 4
January 11, 2030 - January 31, 2026
Meta Digital Marketing Associate
January 11, 2030 - January 31, 2026
HubSpot Inbound Marketing
January 11, 2030 - January 31, 2026
Google Ads Search
January 11, 2030 - February 11, 2026
Google Analytics 4
January 11, 2030 - February 11, 2026
Meta Digital Marketing Associate
January 11, 2030 - February 11, 2026
HubSpot Inbound Marketing
January 11, 2030 - February 11, 2026
Google Ads Search
January 11, 2030 - March 2, 2026
Google Analytics 4
January 11, 2030 - March 2, 2026
Meta Digital Marketing Associate
January 11, 2030 - March 2, 2026
HubSpot Inbound Marketing
January 11, 2030 - March 2, 2026

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Education, Retail, Travel & Hospitality