I'm Yasir Arafat, a creative senior graphic designer with 13+ years of experience turning brand ideas into visually compelling design solutions. I’ve delivered packaging design and digital/offline marketing materials for clients across India and around the world, with a strong focus on FMCG branding and packaging. I enjoy leading design projects end-to-end, mentoring junior designers, and collaborating closely with clients to ensure brand consistency. I’m always exploring new techniques and trends to craft design solutions that are both beautiful and effective.

Yasir Arafat

I'm Yasir Arafat, a creative senior graphic designer with 13+ years of experience turning brand ideas into visually compelling design solutions. I’ve delivered packaging design and digital/offline marketing materials for clients across India and around the world, with a strong focus on FMCG branding and packaging. I enjoy leading design projects end-to-end, mentoring junior designers, and collaborating closely with clients to ensure brand consistency. I’m always exploring new techniques and trends to craft design solutions that are both beautiful and effective.

Available to hire

I’m Yasir Arafat, a creative senior graphic designer with 13+ years of experience turning brand ideas into visually compelling design solutions. I’ve delivered packaging design and digital/offline marketing materials for clients across India and around the world, with a strong focus on FMCG branding and packaging.

I enjoy leading design projects end-to-end, mentoring junior designers, and collaborating closely with clients to ensure brand consistency. I’m always exploring new techniques and trends to craft design solutions that are both beautiful and effective.

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Language

English
Advanced
Dutch
Beginner
Urdu
Fluent

Work Experience

Senior Graphic Designer at Country Delight
January 1, 2020 - June 9, 2024
Designed eco-friendly packaging solutions aligned with sustainable European market preferences. Partnered with cross-functional teams to create marketing materials for digital and offline channels. Implemented efficient design workflows, improving project turnaround by 25%.
Senior Graphic Designer at Ango-Zara Comércio e Indústria Lda.
January 1, 2012 - December 31, 2020
Created packaging designs that contributed to a 15–20% sales increase for key products in African and European markets. Directed rebranding initiatives, ensuring consistency and cultural relevance across multiple regions. Managed and mentored a team of 5 designers, fostering creativity and professional growth.
Graphic Designer at Chitra Sales Pvt. Ltd. (Children Books)
December 31, 2012 - September 1, 2025
Worked on graphic design projects related to children's books, contributing creative and engaging visual content in 2012.
Senior Graphic Designer at Country Delight (Dairy Product, FMCG)
December 31, 2020 - September 1, 2025
Led graphic design initiatives focusing on dairy products and FMCG, managing projects, mentoring junior designers, and ensuring brand consistency from 2012 to 2020.
Senior Graphic Designer at Ango-Zara Comercio e Industria Lda. (FMCG, Foods, Beverages)
January 1, 2020 - Present
Currently responsible for innovative design concept development, project management, mentoring, client communication, and maintaining brand standards in the FMCG, foods, and beverages sector since 2020.
Graphic Designer at Chitra Sales Pvt. Ltd.
January 1, 2012 - September 27, 2025
Designed artwork for children’s books, including layouts, character illustrations, covers, and related print collateral. Collaborated with authors and printers to ensure high-quality, print-ready assets and maintained branding consistency across titles.
Senior Graphic Designer at Country Delight
January 1, 2020 - September 27, 2025
Led design projects for dairy FMCG products, including packaging, branding, and marketing materials. Ensured brand consistency, managed design timelines, and mentored junior designers. Coordinated with product and marketing teams to translate consumer insights into compelling visuals.
Senior Graphic Designer at Ango-Zara Comercio e Industria Lda.
January 1, 2020 - Present
Currently driving packaging and branding for FMCG foods and beverages. Oversees design operations, collaborates with cross-functional teams, maintains brand identity across markets, and mentors the design team.

Education

Diploma at Arena Animation Academy, New Delhi
January 1, 2008 - December 31, 2011
Bachelor of Arts at Jamia Millia Islamia, New Delhi
January 1, 2008 - December 31, 2011
Graphic Design at Arena Animation Academy
January 1, 2008 - January 1, 2011
Bachelor of Art at Jamia Millia Islamia
January 1, 2008 - January 1, 2011
Graphic Design at Arena Animation Academy
January 1, 2008 - January 1, 2011
Bachelor of Art at Jamia Millia Islamia
January 1, 2008 - January 1, 2011

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Retail, Education, Media & Entertainment, Professional Services, Manufacturing