Available to hire
Dynamic marketing professional with strong experience in luxury marketing, revenue-focused campaigns, and brand strategy. Skilled in driving multichannel initiatives, leading content creation, and delivering measurable commercial results. Adept at cross-functional collaboration and maintaining strong brand standards across all customer touchpoints.
Experience Level
Language
English
Fluent
Work Experience
Marketing Manager at Movenpick Hotel JBR
October 1, 2020 - February 1, 2024Led the marketing function for Movenpick Hotel JBR in Dubai, developing and executing cross-channel campaigns and strengthening brand standards across guest touchpoints. Achievements include a 60% increase in online engagement from a multichannel F&B campaign, a 15% rise in direct bookings through integrated materials with the sales team, and a 5% improvement in ROI through budget optimization. Negotiated with agencies and vendors to support expansion into emerging markets and collaborated with product teams to create resonant marketing assets for diverse audiences.
Assistant Sales & Event Manager at JW Marriott Marquis (Pre Opening)
June 1, 2012 - January 1, 2018Supported the pre-opening sales and events process for a flagship property, coordinating client relationships, proposals, and event planning to establish a strong market entry and initial occupancy pipeline.
Assistant Sales & Event Manager at Jumeirah Group
January 1, 2018 - January 1, 2020Contributed to sales and event execution across properties, assisting in the development of promotional materials and client engagement strategies to support revenue growth and guest experience.
Education
B.S. in Consumer Psychology at Emirates Academy Of Hospitality Management
January 1, 2010 - January 1, 2012New Products Development Executive at Oregon, US
January 1, 2004 - January 1, 2008M.S. in Hospitality Management at Paris, France
January 1, 2009 - January 1, 2009SAE Institute - Advanced course in digital marketing strategy at SAE Institute
January 11, 2030 - April 16, 2026Harvard Business School - International Market Analysis at Harvard Business School
January 11, 2030 - April 16, 2026Qualifications
MS in Hospitality Management
January 11, 2030 - April 16, 2026B.S. in Consumer Psychology
January 11, 2030 - April 16, 2026Harvard Business School - International Market Analysis
January 11, 2030 - April 16, 2026SAE Institute - Advanced course in digital marketing strategy
January 11, 2030 - April 16, 2026Industry Experience
Travel & Hospitality, Professional Services, Media & Entertainment, Consumer Goods, Manufacturing, Real Estate & Construction
Experience Level
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